Stock Analysis on Net

Salesforce Inc. (NYSE:CRM)

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DuPont Analysis: Disaggregation of ROE, ROA, and Net Profit Margin
Quarterly Data

Microsoft Excel

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Two-Component Disaggregation of ROE

Salesforce Inc., decomposition of ROE (quarterly data)

Microsoft Excel
ROE = ROA × Financial Leverage
Jul 31, 2025 = ×
Apr 30, 2025 = ×
Jan 31, 2025 = ×
Oct 31, 2024 = ×
Jul 31, 2024 = ×
Apr 30, 2024 = ×
Jan 31, 2024 = ×
Oct 31, 2023 = ×
Jul 31, 2023 = ×
Apr 30, 2023 = ×
Jan 31, 2023 = ×
Oct 31, 2022 = ×
Jul 31, 2022 = ×
Apr 30, 2022 = ×
Jan 31, 2022 = ×
Oct 31, 2021 = ×
Jul 31, 2021 = ×
Apr 30, 2021 = ×
Jan 31, 2021 = ×
Oct 31, 2020 = ×
Jul 31, 2020 = ×
Apr 30, 2020 = ×
Jan 31, 2020 = ×
Oct 31, 2019 = ×
Jul 31, 2019 = ×
Apr 30, 2019 = ×

Based on: 10-Q (reporting date: 2025-07-31), 10-Q (reporting date: 2025-04-30), 10-K (reporting date: 2025-01-31), 10-Q (reporting date: 2024-10-31), 10-Q (reporting date: 2024-07-31), 10-Q (reporting date: 2024-04-30), 10-K (reporting date: 2024-01-31), 10-Q (reporting date: 2023-10-31), 10-Q (reporting date: 2023-07-31), 10-Q (reporting date: 2023-04-30), 10-K (reporting date: 2023-01-31), 10-Q (reporting date: 2022-10-31), 10-Q (reporting date: 2022-07-31), 10-Q (reporting date: 2022-04-30), 10-K (reporting date: 2022-01-31), 10-Q (reporting date: 2021-10-31), 10-Q (reporting date: 2021-07-31), 10-Q (reporting date: 2021-04-30), 10-K (reporting date: 2021-01-31), 10-Q (reporting date: 2020-10-31), 10-Q (reporting date: 2020-07-31), 10-Q (reporting date: 2020-04-30), 10-K (reporting date: 2020-01-31), 10-Q (reporting date: 2019-10-31), 10-Q (reporting date: 2019-07-31), 10-Q (reporting date: 2019-04-30).


The analysis of the quarterly financial data reveals several notable trends in the key financial ratios over the reported periods.

Return on Assets (ROA)
The ROA figures, available from January 2020 onwards, indicate significant initial volatility followed by a general upward tendency. The metric started at 0.23% in January 2020, dropped slightly into negative territory in the following quarter (-0.31%), then surged to 4.1% by October 2020 and peaked at 6.85% in July 2021. After this peak, there is a gradual decline to a low of 0.21% in October 2022, followed by a recovery trend reaching a high of 6.83% by October 2024. Overall, the ROA presents a pattern of recovery after mid-cycle declines, suggesting improved asset efficiency in the most recent quarters.
Financial Leverage
The financial leverage ratio shows moderate fluctuations throughout the entire period. Beginning at 2.02 in April 2019, the ratio decreases to a low of 1.47 in October 2020, indicating a reduction in leverage during that period. Subsequently, this ratio oscillates mostly between 1.5 and 1.7, with slight increases noticeable in early 2023 and again in early 2025, peaking intermittently at 1.69 and 1.68 respectively. The stability around the mid-1.5 range suggests a consistent approach to leveraging assets over the long term without extreme shifts.
Return on Equity (ROE)
The ROE data, similar to ROA, begins to show values as of January 2020. It exhibits substantial volatility initially, starting near zero at 0.37%, dipping to negative values (-0.48%) shortly after, and then increasing sharply to a peak of 10.44% in July 2021. This is followed by a decline to a trough of 0.36% in October 2022. After that, the ROE recovers robustly, reaching a higher peak of 10.86% in October 2024. The trend parallels the ROA movement but with more pronounced amplitude, illustrating variable profitability and equity returns over the period, with a strong rebound in recent quarters.

In summary, the data reflects periods of volatility particularly during 2020 and 2021 with respect to profitability metrics (ROA and ROE), followed by stabilization and strong improvement towards late 2024. Financial leverage remained relatively steady throughout, with minor fluctuations indicative of cautious capital structure management. The synchronization of ROA and ROE trends suggests that profitability enhancements have been effectively translated into shareholder returns in recent years.


Three-Component Disaggregation of ROE

Salesforce Inc., decomposition of ROE (quarterly data)

Microsoft Excel
ROE = Net Profit Margin × Asset Turnover × Financial Leverage
Jul 31, 2025 = × ×
Apr 30, 2025 = × ×
Jan 31, 2025 = × ×
Oct 31, 2024 = × ×
Jul 31, 2024 = × ×
Apr 30, 2024 = × ×
Jan 31, 2024 = × ×
Oct 31, 2023 = × ×
Jul 31, 2023 = × ×
Apr 30, 2023 = × ×
Jan 31, 2023 = × ×
Oct 31, 2022 = × ×
Jul 31, 2022 = × ×
Apr 30, 2022 = × ×
Jan 31, 2022 = × ×
Oct 31, 2021 = × ×
Jul 31, 2021 = × ×
Apr 30, 2021 = × ×
Jan 31, 2021 = × ×
Oct 31, 2020 = × ×
Jul 31, 2020 = × ×
Apr 30, 2020 = × ×
Jan 31, 2020 = × ×
Oct 31, 2019 = × ×
Jul 31, 2019 = × ×
Apr 30, 2019 = × ×

Based on: 10-Q (reporting date: 2025-07-31), 10-Q (reporting date: 2025-04-30), 10-K (reporting date: 2025-01-31), 10-Q (reporting date: 2024-10-31), 10-Q (reporting date: 2024-07-31), 10-Q (reporting date: 2024-04-30), 10-K (reporting date: 2024-01-31), 10-Q (reporting date: 2023-10-31), 10-Q (reporting date: 2023-07-31), 10-Q (reporting date: 2023-04-30), 10-K (reporting date: 2023-01-31), 10-Q (reporting date: 2022-10-31), 10-Q (reporting date: 2022-07-31), 10-Q (reporting date: 2022-04-30), 10-K (reporting date: 2022-01-31), 10-Q (reporting date: 2021-10-31), 10-Q (reporting date: 2021-07-31), 10-Q (reporting date: 2021-04-30), 10-K (reporting date: 2021-01-31), 10-Q (reporting date: 2020-10-31), 10-Q (reporting date: 2020-07-31), 10-Q (reporting date: 2020-04-30), 10-K (reporting date: 2020-01-31), 10-Q (reporting date: 2019-10-31), 10-Q (reporting date: 2019-07-31), 10-Q (reporting date: 2019-04-30).


The quarterly financial data over the observed periods reveals several noteworthy trends in profitability, efficiency, and leverage metrics.

Net Profit Margin (%)
The net profit margin showed initial volatility, with a negative margin around mid-2020, followed by a strong recovery and growth reaching a peak near 19.87% by July 2021. Subsequently, there was a gradual decline throughout late 2021 and 2022, reaching lows below 1% at times during 2023. From early 2024 onwards, the margin exhibits a steady upward trend again, stabilizing between approximately 15% and 17% by mid-2025.
Asset Turnover (ratio)
The asset turnover ratio remained relatively stable over the entire timeframe, fluctuating between 0.27 and 0.40. Minor increases are observed toward the later periods, indicating a slight improvement in efficiency in utilizing assets to generate revenue, especially from early 2024 onward, where the ratio approaches 0.40.
Financial Leverage (ratio)
Financial leverage ratios ranged between 1.5 and 2.02, showing moderate fluctuations without a clear long-term trend. Periods of increased leverage around early 2020 and early 2023 are followed by slight reductions. Overall, leverage remains relatively consistent, suggesting a stable approach in capital structure management throughout the observed periods.
Return on Equity (ROE) (%)
ROE mirrors the pattern seen in net profit margin, with negative values in mid-2020, followed by a notable improvement reaching near 10.44% by mid-2021. Afterward, ROE declines through 2022 and into early 2023 to single-digit levels below 1%, later rebounding from 2024, climbing steadily to exceed 10% again by mid-2025. This trend reflects the company’s shifts in profitability and effective utilization of equity.

In summary, the company experienced a significant recovery in profitability and return on equity after a downturn in 2020, albeit with a dip in 2022-2023 periods. Asset utilization shows incremental improvement, while financial leverage remains broadly stable. The recent trends suggest renewed momentum and stabilization in financial performance as of the latest periods.


Two-Component Disaggregation of ROA

Salesforce Inc., decomposition of ROA (quarterly data)

Microsoft Excel
ROA = Net Profit Margin × Asset Turnover
Jul 31, 2025 = ×
Apr 30, 2025 = ×
Jan 31, 2025 = ×
Oct 31, 2024 = ×
Jul 31, 2024 = ×
Apr 30, 2024 = ×
Jan 31, 2024 = ×
Oct 31, 2023 = ×
Jul 31, 2023 = ×
Apr 30, 2023 = ×
Jan 31, 2023 = ×
Oct 31, 2022 = ×
Jul 31, 2022 = ×
Apr 30, 2022 = ×
Jan 31, 2022 = ×
Oct 31, 2021 = ×
Jul 31, 2021 = ×
Apr 30, 2021 = ×
Jan 31, 2021 = ×
Oct 31, 2020 = ×
Jul 31, 2020 = ×
Apr 30, 2020 = ×
Jan 31, 2020 = ×
Oct 31, 2019 = ×
Jul 31, 2019 = ×
Apr 30, 2019 = ×

Based on: 10-Q (reporting date: 2025-07-31), 10-Q (reporting date: 2025-04-30), 10-K (reporting date: 2025-01-31), 10-Q (reporting date: 2024-10-31), 10-Q (reporting date: 2024-07-31), 10-Q (reporting date: 2024-04-30), 10-K (reporting date: 2024-01-31), 10-Q (reporting date: 2023-10-31), 10-Q (reporting date: 2023-07-31), 10-Q (reporting date: 2023-04-30), 10-K (reporting date: 2023-01-31), 10-Q (reporting date: 2022-10-31), 10-Q (reporting date: 2022-07-31), 10-Q (reporting date: 2022-04-30), 10-K (reporting date: 2022-01-31), 10-Q (reporting date: 2021-10-31), 10-Q (reporting date: 2021-07-31), 10-Q (reporting date: 2021-04-30), 10-K (reporting date: 2021-01-31), 10-Q (reporting date: 2020-10-31), 10-Q (reporting date: 2020-07-31), 10-Q (reporting date: 2020-04-30), 10-K (reporting date: 2020-01-31), 10-Q (reporting date: 2019-10-31), 10-Q (reporting date: 2019-07-31), 10-Q (reporting date: 2019-04-30).


Net Profit Margin
The net profit margin exhibits significant variability across the analyzed periods, starting with a modest positive figure of 0.74% in April 2020, followed by a negative margin of -0.92% in July 2020. Thereafter, a strong upward trend is observed, peaking at 19.87% in July 2021. This peak is succeeded by a gradual decline over the next several quarters, reaching a low point close to 0.66% in October 2022. From this low, the margin recovers steadily, achieving another upward trajectory that culminates in a stabilization around 16% from October 2024 onwards. Overall, the net profit margin reflects periods of volatility with intermittent recovery phases, ultimately stabilizing at a high level compared to earlier periods.
Asset Turnover
Asset turnover displays relative stability with modest fluctuations throughout the quarters. Beginning at 0.31 in April 2020, the ratio remains near this level with minor variation between approximately 0.27 and 0.34 until late 2021. Post-2021, the ratio trends upwards mildly, reaching around 0.4 by early 2024. This suggests a gradual improvement in the efficiency with which the company utilizes its assets to generate sales. Despite some short-term declines, the longer-term trend signals increasing asset turnover efficiency.
Return on Assets (ROA)
Return on assets follows a pattern mirroring the net profit margin, beginning with a slight positive value of 0.23% in April 2020, dipping into negative territory (-0.31%) shortly thereafter, and then rising significantly to above 6% in mid-2021. Following this high, ROA decreases steadily to a low near 0.21% by October 2022. Subsequently, ROA demonstrates consistent improvement, rising back to over 6% by late 2024. The cyclical behavior indicates periods of operational challenges followed by recovery and strengthening in the company’s ability to generate profit relative to its assets.