Stock Analysis on Net

Salesforce Inc. (NYSE:CRM)

$24.99

Economic Value Added (EVA)

Microsoft Excel

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Economic Profit

Salesforce Inc., economic profit calculation

US$ in millions

Microsoft Excel
12 months ended: Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Net operating profit after taxes (NOPAT)1
Cost of capital2
Invested capital3
 
Economic profit4

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).

1 NOPAT. See details »

2 Cost of capital. See details »

3 Invested capital. See details »

4 2025 Calculation
Economic profit = NOPAT – Cost of capital × Invested capital
= × =


The financial data reveals several key trends over the observed period from 2020 to 2025. The Net Operating Profit After Taxes (NOPAT) demonstrates a fluctuating but generally increasing pattern. After nearly doubling from 2,422 million US$ in 2020 to 4,388 million US$ in 2021, NOPAT stabilized around 4,400 million US$ in 2022 before experiencing a sharp decline to 2,538 million US$ in 2023. This was followed by a significant recovery in 2024 and 2025, reaching 4,830 million US$ and eventually peaking at 7,196 million US$, indicating improved operational profitability in the later years.

The Cost of Capital remained relatively stable across the periods, fluctuating modestly between 16.3% and 16.85%. This consistency suggests a relatively steady risk and capital cost environment for the company during these years.

Invested Capital displayed a steady increase from 47,247 million US$ in 2020 to 85,881 million US$ in 2025, nearly doubling over the six-year span. The sharpest rise occurred between 2021 and 2022, with invested capital escalating from 53,200 million US$ to 81,940 million US$, followed by more gradual increases afterwards. This indicates substantial capital deployment possibly aimed at driving growth or expanding operational capacity.

Despite the growth in NOPAT and invested capital, Economic Profit remained negative throughout the entire period. The economic losses, although exhibiting some improvement over time, indicate that the returns generated did not cover the cost of capital. The economic profit worsened from -5,488 million US$ in 2020 to a low of -11,214 million US$ in 2023, before improving to -7,248 million US$ by 2025. This trend suggests challenges in achieving value creation exceeding capital costs, despite improved operating profits and capital investments.

NOPAT Trends
Initial growth followed by volatility and eventual strong improvement by 2025.
Cost of Capital
Relatively stable, indicating consistent financing conditions.
Invested Capital
Steady and significant increase, especially between 2021 and 2022.
Economic Profit
Consistently negative, showcasing ongoing challenges in value generation above capital costs.

Overall, the data indicates increasing operational profitability and capital investment, yet persistent issues in generating adequate returns above capital cost remain a concern, warranting attention to efficiency and return-on-investment strategies.


Net Operating Profit after Taxes (NOPAT)

Salesforce Inc., NOPAT calculation

US$ in millions

Microsoft Excel
12 months ended: Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Net income
Deferred income tax expense (benefit)1
Increase (decrease) in unearned revenue2
Increase (decrease) in restructuring liability3
Increase (decrease) in equity equivalents4
Interest expense
Interest expense, operating lease liability5
Adjusted interest expense
Tax benefit of interest expense6
Adjusted interest expense, after taxes7
Net operating profit after taxes (NOPAT)

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).

1 Elimination of deferred tax expense. See details »

2 Addition of increase (decrease) in unearned revenue.

3 Addition of increase (decrease) in restructuring liability.

4 Addition of increase (decrease) in equity equivalents to net income.

5 2025 Calculation
Interest expense on capitalized operating leases = Operating lease liability × Discount rate
= × =

6 2025 Calculation
Tax benefit of interest expense = Adjusted interest expense × Statutory income tax rate
= × 21.00% =

7 Addition of after taxes interest expense to net income.


The financial data indicates significant fluctuations in net income and net operating profit after taxes (NOPAT) over the analyzed years, highlighting periods of both substantial growth and decline.

Net Income Trends
Net income started at a relatively low level and then surged dramatically by the year ending January 31, 2021, reflecting a strong performance during this period. However, the following year saw a considerable drop, indicating either extraordinary costs or reduced profitability. The subsequent year also showed a low point before a sharp increase resumed, reaching peak levels by January 31, 2025. This pattern suggests volatility in profitability, with distinct cycles of growth and contraction.
Net Operating Profit After Taxes (NOPAT) Trends
NOPAT followed a similar but less volatile pattern compared to net income. It doubled from January 31, 2020, to January 31, 2021, showing operational strength and efficiency. The following years saw a moderate decline and recovery pattern, with a notable dip in 2023 before surpassing previous highs in the latest year. The progression indicates that operations remained generally profitable, with improved ability to generate profits from the core business activities, particularly in the last reported year.
Comparative Observations
While both net income and NOPAT exhibit growth over the overall period, net income shows greater relative fluctuations, likely reflecting impacts from non-operating items, taxes, or extraordinary events. NOPAT’s smoother trajectory underscores consistent operational profitability, even when net income faces pressures. The recovery and growth in the last years suggest effective management and operational improvements contributing to enhanced financial health.

Cash Operating Taxes

Salesforce Inc., cash operating taxes calculation

US$ in millions

Microsoft Excel
12 months ended: Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Provision for (benefit from) income taxes
Less: Deferred income tax expense (benefit)
Add: Tax savings from interest expense
Cash operating taxes

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).


Provision for (benefit from) income taxes
There is considerable volatility in the provision for income taxes over the years. Starting at a positive value of 580 million USD in 2020, it unexpectedly dropped to a negative figure of -1511 million USD in 2021, indicating a benefit or tax credit during that period. In subsequent years, the provision returned to positive territory and showed a steady increase, reaching 1241 million USD by 2025. This pattern suggests fluctuations in taxable income or tax rates, with a recovery and growth trend in the latter years.
Cash operating taxes
Cash paid for operating taxes exhibits a clear and consistent upward trend throughout the period. Beginning at 598 million USD in 2020, the amount increased steadily each year, more than quadrupling to 2531 million USD by 2025. This strong growth indicates rising taxable income, increased tax liabilities, or a change in tax payment timing or policies influencing cash outflows.

Invested Capital

Salesforce Inc., invested capital calculation (financing approach)

US$ in millions

Microsoft Excel
Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Finance lease liabilities, current
Debt, current
Noncurrent debt, excluding current portion
Noncurrent finance lease liabilities
Operating lease liability1
Total reported debt & leases
Stockholders’ equity
Net deferred tax (assets) liabilities2
Unearned revenue3
Restructuring liability4
Equity equivalents5
Accumulated other comprehensive (income) loss, net of tax6
Adjusted stockholders’ equity
Marketable securities7
Invested capital

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).

1 Addition of capitalized operating leases.

2 Elimination of deferred taxes from assets and liabilities. See details »

3 Addition of unearned revenue.

4 Addition of restructuring liability.

5 Addition of equity equivalents to stockholders’ equity.

6 Removal of accumulated other comprehensive income.

7 Subtraction of marketable securities.


Total reported debt & leases
The total reported debt and leases exhibit a significant increase from January 31, 2020, to January 31, 2023. Starting at $6,257 million in 2020, the figure rises moderately to $6,413 million in 2021 before sharply increasing to $14,370 million in 2022 and further to $14,879 million in 2023. Following this peak, there is a declining trend in the subsequent years with amounts decreasing to $13,562 million in 2024 and further to $12,070 million in 2025. This pattern suggests a period of aggressive leverage growth until early 2023, followed by a measured reduction in debt levels.
Stockholders’ equity
Stockholders’ equity demonstrates consistent growth throughout the observed period. Beginning at $33,885 million in 2020, equity increases steadily year over year, reaching $41,493 million in 2021, $58,131 million in 2022, and then maintaining a more gradual increase to $58,359 million in 2023. This positive trend continues moderately, with equity reaching $59,646 million in 2024 and $61,173 million by 2025. The figures reflect a sustained strengthening in the company’s net asset base over the years.
Invested capital
Invested capital follows a trajectory generally aligned with the trends in debt and equity, showing considerable growth from 2020 to 2025. Initially at $47,247 million in 2020, invested capital rises to $53,200 million in 2021 before experiencing a substantial jump to $81,940 million in 2022. The increase continues at a slower pace, reaching $84,299 million in 2023 and remaining relatively stable with slight growth to $84,431 million in 2024 and $85,881 million in 2025. The sharp increase in 2022 may reflect capital expenditures, acquisitions, or other investments undertaken during this period, with subsequent years indicating stabilization in capital deployment.

Cost of Capital

Salesforce Inc., cost of capital calculations

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2025-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2024-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2023-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2022-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2021-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2020-01-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »


Economic Spread Ratio

Salesforce Inc., economic spread ratio calculation, comparison to benchmarks

Microsoft Excel
Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
Invested capital2
Performance Ratio
Economic spread ratio3
Benchmarks
Economic Spread Ratio, Competitors4
Accenture PLC
Adobe Inc.
Cadence Design Systems Inc.
CrowdStrike Holdings Inc.
Fair Isaac Corp.
International Business Machines Corp.
Intuit Inc.
Microsoft Corp.
Oracle Corp.
Palantir Technologies Inc.
Palo Alto Networks Inc.
ServiceNow Inc.
Synopsys Inc.
Workday Inc.

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).

1 Economic profit. See details »

2 Invested capital. See details »

3 2025 Calculation
Economic spread ratio = 100 × Economic profit ÷ Invested capital
= 100 × ÷ =

4 Click competitor name to see calculations.


Economic Profit
The economic profit exhibited a negative trend throughout the analyzed period, indicating consistent economic losses. Starting at -5488 million US dollars in early 2020, the losses deepened significantly to a peak negative value of -11214 million by early 2023. After this peak loss, there was a noticeable recovery trend with the figure improving to -7248 million by early 2025. Despite this improvement, the company has not yet achieved positive economic profit.
Invested Capital
Invested capital showed a general upward trend over the six-year span. It increased from 47247 million US dollars in 2020 to 85881 million in early 2025. There was particularly rapid growth between 2021 and 2022, with invested capital rising sharply from 53200 to 81940 million. From 2022 onwards, the growth rate slowed but the invested capital continued to rise steadily. This reflects ongoing investment and expansion activity.
Economic Spread Ratio
The economic spread ratio remained negative throughout the observed period, implying that returns on invested capital were consistently below the cost of capital, which contributed to negative economic profit. The ratio worsened initially, declining from -11.62% in early 2020 to its lowest point at -13.3% in early 2023, mirroring the peak in economic losses. Following this nadir, the spread ratio improved to -8.44% by early 2025, corresponding with the reduction in economic losses. However, it remains below zero, indicating ongoing challenges in value creation.

Economic Profit Margin

Salesforce Inc., economic profit margin calculation, comparison to benchmarks

Microsoft Excel
Jan 31, 2025 Jan 31, 2024 Jan 31, 2023 Jan 31, 2022 Jan 31, 2021 Jan 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
 
Revenues
Add: Increase (decrease) in unearned revenue
Adjusted revenues
Performance Ratio
Economic profit margin2
Benchmarks
Economic Profit Margin, Competitors3
Accenture PLC
Adobe Inc.
Cadence Design Systems Inc.
CrowdStrike Holdings Inc.
Fair Isaac Corp.
International Business Machines Corp.
Intuit Inc.
Microsoft Corp.
Oracle Corp.
Palantir Technologies Inc.
Palo Alto Networks Inc.
ServiceNow Inc.
Synopsys Inc.
Workday Inc.

Based on: 10-K (reporting date: 2025-01-31), 10-K (reporting date: 2024-01-31), 10-K (reporting date: 2023-01-31), 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31).

1 Economic profit. See details »

2 2025 Calculation
Economic profit margin = 100 × Economic profit ÷ Adjusted revenues
= 100 × ÷ =

3 Click competitor name to see calculations.


The financial data over the six-year period reveals several notable trends and patterns in key profitability and revenue metrics.

Adjusted Revenues
There is a consistent upward trend in adjusted revenues from 2020 through 2025. Starting at approximately $19.2 billion in 2020, revenues increased steadily each year, reaching nearly $39.6 billion by 2025. This represents more than a doubling of adjusted revenues over the period, indicating strong top-line growth.
Economic Profit
Economic profit figures remain negative throughout the entire period, indicating that the company's economic costs exceed its returns. The losses, however, fluctuate substantially. Initially, economic profit improved from -$5.5 billion in 2020 to about -$4.6 billion in 2021, suggesting some efficiency or profitability improvements. Yet, from 2021 onwards, economic profit worsened sharply, reaching a low of approximately -$11.2 billion in 2023. Following this trough, there is an improving trend with economic losses decreasing to about -$7.2 billion in 2025. Despite this improvement, the company continues to incur significant economic losses.
Economic Profit Margin
The economic profit margin, which reflects economic profit as a percentage of revenues, follows a pattern similar to that of economic profit. The margin improved from -28.59% in 2020 to -19.72% in 2021, indicating reduced relative economic losses. However, the margin then deteriorated reaching a low of -33.88% in 2023 before improving again to -18.29% in 2025. This pattern suggests rising relative economic losses mid-period, followed by a partial recovery towards the end of the timeframe.

Overall, the data reflects strong revenue growth paired with persistent and significant economic losses throughout the period. While there were phases of worsening economic profit margins around 2022 and 2023, the latter years show signs of profitability improvement on an economic basis, though the company remains unprofitable economically as of the latest period.