Stock Analysis on Net

Booking Holdings Inc. (NASDAQ:BKNG)

$24.99

Economic Value Added (EVA)

Microsoft Excel

EVA is registered trademark of Stern Stewart.

Economic value added or economic profit is the difference between revenues and costs,where costs include not only expenses, but also cost of capital.

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Economic Profit

Booking Holdings Inc., economic profit calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net operating profit after taxes (NOPAT)1
Cost of capital2
Invested capital3
 
Economic profit4

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 NOPAT. See details »

2 Cost of capital. See details »

3 Invested capital. See details »

4 2024 Calculation
Economic profit = NOPAT – Cost of capital × Invested capital
= × =


The financial data reveals several important trends over the five-year period. The net operating profit after taxes (NOPAT) shows a significant upward trajectory, starting at $670 million in 2020 and increasing to $6,151 million by 2024. This substantial growth suggests improved operational efficiency or revenue expansion over the years.

The cost of capital remains relatively stable throughout the period, fluctuating slightly within a narrow range around 17%. This consistency indicates a stable risk profile and capital structure during these years.

Invested capital demonstrates a fluctuating yet generally downward trend from 2020 to 2023, declining from $14,563 million to $11,415 million, before slightly increasing again to $12,973 million in 2024. This pattern could reflect strategic divestitures or optimization of asset deployment followed by some reinvestment.

The economic profit, which considers both operating profit and cost of capital, moves from negative values of -$1,800 million and -$1,905 million in 2020 and 2021, respectively, to positive figures thereafter. It rises sharply to $646 million in 2022, further to $1,782 million in 2023, and reaches $3,901 million in 2024. This shift from negative to strongly positive economic profit indicates improving value creation and suggests that the company began generating returns exceeding its cost of capital starting in 2022.

Net Operating Profit After Taxes (NOPAT)
Marked, continuous increase, indicating enhanced profitability and operational performance.
Cost of Capital
Stable around 17%, reflecting steady financial risk and cost structure.
Invested Capital
Initially decreases, possibly due to efficiency gains or asset reduction, with a slight uptick in the final year.
Economic Profit
Shift from losses to substantial positive gains, highlighting a transition to value creation above the capital cost.

Net Operating Profit after Taxes (NOPAT)

Booking Holdings Inc., NOPAT calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net income
Deferred income tax expense (benefit)1
Increase (decrease) in allowance for expected credit losses2
Increase (decrease) in restructuring liabilities3
Increase (decrease) in equity equivalents4
Interest expense
Interest expense, operating lease liability5
Adjusted interest expense
Tax benefit of interest expense6
Adjusted interest expense, after taxes7
(Gain) loss on marketable securities
Interest and dividend income
Investment income, before taxes
Tax expense (benefit) of investment income8
Investment income, after taxes9
Net operating profit after taxes (NOPAT)

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Elimination of deferred tax expense. See details »

2 Addition of increase (decrease) in allowance for expected credit losses.

3 Addition of increase (decrease) in restructuring liabilities.

4 Addition of increase (decrease) in equity equivalents to net income.

5 2024 Calculation
Interest expense on capitalized operating leases = Operating lease liability × Discount rate
= × =

6 2024 Calculation
Tax benefit of interest expense = Adjusted interest expense × Statutory income tax rate
= × 21.00% =

7 Addition of after taxes interest expense to net income.

8 2024 Calculation
Tax expense (benefit) of investment income = Investment income, before tax × Statutory income tax rate
= × 21.00% =

9 Elimination of after taxes investment income.


The financial data indicates a pronounced upward trajectory in both net income and net operating profit after taxes (NOPAT) over the five-year period from 2020 to 2024. Specifically, net income exhibits significant growth, increasing from 59 million US dollars in 2020 to 5,882 million US dollars in 2024. This represents a nearly hundredfold rise, with the most substantial increases occurring between 2020 and 2021, and continuing robustly in the subsequent years.

Similarly, NOPAT trends upward, starting at 670 million US dollars in 2020 and reaching 6,151 million US dollars by 2024. This steady increase reflects growing operating efficiency and profitability after accounting for taxes over the period.

Net Income
2020: 59 million US dollars
2021: 1,165 million US dollars
2022: 3,058 million US dollars
2023: 4,289 million US dollars
2024: 5,882 million US dollars
Net Operating Profit After Taxes (NOPAT)
2020: 670 million US dollars
2021: 671 million US dollars
2022: 2,965 million US dollars
2023: 3,758 million US dollars
2024: 6,151 million US dollars

The disparity between the net income and NOPAT values in earlier years, particularly in 2020 and 2021 where net income is substantially lower than NOPAT, may signal differences in non-operating items, interest expenses, or taxes impacting net income. From 2022 onwards, the figures for both metrics converge more closely, indicating stronger alignment between operating performance and final profitability.

Overall, the data reveals marked improvement in financial performance, with increases in both earnings measures suggesting effective operational management and growth in core business profitability. This positive trend underscores an expanding capacity to generate net profits from operating activities over the period analyzed.


Cash Operating Taxes

Booking Holdings Inc., cash operating taxes calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Income tax expense
Less: Deferred income tax expense (benefit)
Add: Tax savings from interest expense
Less: Tax imposed on investment income
Cash operating taxes

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


The income tax expense exhibited a fluctuating upward trend over the five-year period. Beginning at 508 million US dollars in 2020, the expense decreased significantly to 300 million in 2021, followed by a sharp increase to 865 million in 2022. The upward momentum continued with the tax expense rising to 1,192 million in 2023 and further to 1,410 million in 2024, indicating increasing tax obligations over the most recent years.

Cash operating taxes, which typically reflect the actual cash outflows for taxes, showed a consistent increase from 362 million US dollars in 2020 to a peak of 1,650 million in 2023. This represents more than a fourfold increase within four years. However, in 2024, a decline to 1,355 million was observed, slightly reducing the cash tax burden compared to the previous year but still maintaining a substantially higher level relative to the earlier years.

Income Tax Expense Trends
Initial decline between 2020 and 2021 followed by substantial growth through 2024.
Cash Operating Taxes Trends
Strong upward trajectory from 2020 to 2023, with a decrease noted in 2024.
Comparison Insights
The divergence in behavior during 2021, when income tax expense significantly dropped while cash operating taxes increased, could suggest timing differences or changes in non-cash tax items. The overall rising trend in both metrics from 2022 onwards aligns with increasing taxable income or changes in tax rates or regulations.

Invested Capital

Booking Holdings Inc., invested capital calculation (financing approach)

US$ in millions

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Current finance lease liabilities
Short-term debt
Non-current finance lease liabilities
Long-term debt
Operating lease liability1
Total reported debt & leases
Stockholders’ equity (deficit)
Net deferred tax (assets) liabilities2
Allowance for expected credit losses3
Restructuring liabilities4
Equity equivalents5
Accumulated other comprehensive (income) loss, net of tax6
Adjusted stockholders’ equity (deficit)
Building construction-in-progress7
Marketable securities8
Invested capital

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Addition of capitalized operating leases.

2 Elimination of deferred taxes from assets and liabilities. See details »

3 Addition of allowance for doubtful accounts receivable.

4 Addition of restructuring liabilities.

5 Addition of equity equivalents to stockholders’ equity (deficit).

6 Removal of accumulated other comprehensive income.

7 Subtraction of building construction-in-progress.

8 Subtraction of marketable securities.


Total reported debt & leases
The total reported debt and leases exhibited an overall upward trend from 2020 to 2024. Starting at $12,539 million in 2020, the debt decreased slightly to $11,430 million in 2021 but then increased consistently over the following years, reaching $17,236 million by 2024. This indicates a rising reliance on debt financing or increased lease obligations over the analyzed period.
Stockholders’ equity (deficit)
Stockholders’ equity showed significant volatility and a declining trajectory across the five-year span. The value rose from $4,893 million in 2020 to a peak of $6,178 million in 2021. However, it dropped sharply to $2,782 million in 2022 and then moved into negative territory, reaching a deficit of $2,744 million in 2023 and further declining to a deficit of $4,020 million in 2024. This substantial decrease suggests deteriorating net asset value, potentially due to accumulated losses, share repurchases, or other equity-reducing activities.
Invested capital
Invested capital stayed relatively stable initially but showed a downward trend over time. It modestly increased from $14,563 million in 2020 to $15,004 million in 2021, followed by declines in the subsequent years, reaching a low of $11,415 million in 2023. A slight recovery occurred in 2024 when invested capital rose to $12,973 million. The pattern indicates possible divestitures, asset sales, or reductions in net operating assets before some stabilization or reinvestment in the last year.

Cost of Capital

Booking Holdings Inc., cost of capital calculations

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Outstanding debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2024-12-31).

1 US$ in millions

2 Equity. See details »

3 Outstanding debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Outstanding debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2023-12-31).

1 US$ in millions

2 Equity. See details »

3 Outstanding debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Outstanding debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2022-12-31).

1 US$ in millions

2 Equity. See details »

3 Outstanding debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Outstanding debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2021-12-31).

1 US$ in millions

2 Equity. See details »

3 Outstanding debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Outstanding debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2020-12-31).

1 US$ in millions

2 Equity. See details »

3 Outstanding debt and finance lease liabilities. See details »

4 Operating lease liability. See details »


Economic Spread Ratio

Booking Holdings Inc., economic spread ratio calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
Invested capital2
Performance Ratio
Economic spread ratio3
Benchmarks
Economic Spread Ratio, Competitors4
Airbnb Inc.
Chipotle Mexican Grill Inc.
DoorDash, Inc.
McDonald’s Corp.
Starbucks Corp.

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 Invested capital. See details »

3 2024 Calculation
Economic spread ratio = 100 × Economic profit ÷ Invested capital
= 100 × ÷ =

4 Click competitor name to see calculations.


Economic Profit
The economic profit displays a noticeable upward trend over the observed periods. Initially, it was negative, with losses of 1800 million USD in 2020 and 1905 million USD in 2021. However, a significant turnaround occurred from 2022 onwards: economic profit turned positive, reaching 646 million USD in 2022, then increased further to 1782 million USD in 2023, and peaked at 3901 million USD in 2024. This suggests improved profitability and value generation over time.
Invested Capital
The invested capital shows a fluctuating but generally declining pattern. It started at 14563 million USD in 2020 and slightly increased to 15004 million USD in 2021. Subsequently, it decreased consistently for the next two years, falling to 13642 million USD in 2022 and 11415 million USD in 2023. There is a slight recovery in 2024, when invested capital rose to 12973 million USD. This pattern may indicate periods of divestment or capital efficiency improvements followed by some reinvestment.
Economic Spread Ratio
The economic spread ratio experienced a strong positive reversal over the timeframe. Initially highly negative, at -12.36% in 2020 and worsening slightly to -12.7% in 2021, it then turned positive at 4.74% in 2022. The ratio continued to improve substantially, reaching 15.61% in 2023 and further climbing to 30.07% in 2024. This suggests the company has increasingly earned returns on invested capital that exceed its cost of capital, demonstrating improved operational efficiency and profitability.

Economic Profit Margin

Booking Holdings Inc., economic profit margin calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
Revenues
Performance Ratio
Economic profit margin2
Benchmarks
Economic Profit Margin, Competitors3
Airbnb Inc.
Chipotle Mexican Grill Inc.
DoorDash, Inc.
McDonald’s Corp.
Starbucks Corp.

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 2024 Calculation
Economic profit margin = 100 × Economic profit ÷ Revenues
= 100 × ÷ =

3 Click competitor name to see calculations.


The data reveals a significant improvement in the economic profit of the company over the five-year period. Starting from a negative economic profit of -1800 million US dollars in 2020, the company saw a further decline to -1905 million US dollars in 2021. However, from 2022 onward, there was a positive turnaround with economic profit increasing to 646 million US dollars, rising further to 1782 million in 2023, and reaching 3901 million US dollars by 2024.

The revenue figures show a consistent upward trend throughout the period. Revenues increased from 6796 million US dollars in 2020 to 10958 million in 2021, representing a strong growth which continued in the following years with 17090 million in 2022, 21365 million in 2023, and 23739 million US dollars in 2024. This steady growth in revenues reflects an expanding business operation and likely improved market positioning.

The economic profit margin mirrors the trend seen in economic profit, moving from negative margins of -26.48% in 2020 and -17.38% in 2021 to positive margins beginning in 2022 at 3.78%. The margin further improved to 8.34% in 2023 and doubled to 16.43% in 2024. This indicates that the company not only increased revenues but also improved its efficiency and profitability relative to its economic profit, managing to turn losses into a solid profit margin within four years.

Overall, the data highlights a recovery phase in 2022, followed by consistent and strong growth in both revenue and economic profitability. The margin improvement suggests enhanced cost management and value creation, contributing to a more financially robust position by the end of the period.