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Booking Holdings Inc. (BKNG)
Return on Assets (ROA)
since 2005
Difficulty: Beginner
Calculation
Booking Holdings Inc., ROA, long-term trends, calculation
| ROA | = | 100 | × | Net income1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|---|---|
| Dec 31, 2005 | |
= | 100 | × | |
÷ | |
| Dec 31, 2006 | |
= | 100 | × | |
÷ | |
| Dec 31, 2007 | |
= | 100 | × | |
÷ | |
| Dec 31, 2008 | |
= | 100 | × | |
÷ | |
| Dec 31, 2009 | |
= | 100 | × | |
÷ | |
| Dec 31, 2010 | |
= | 100 | × | |
÷ | |
| Dec 31, 2011 | |
= | 100 | × | |
÷ | |
| Dec 31, 2012 | |
= | 100 | × | |
÷ | |
| Dec 31, 2013 | |
= | 100 | × | |
÷ | |
| Dec 31, 2014 | |
= | 100 | × | |
÷ | |
| Dec 31, 2015 | |
= | 100 | × | |
÷ | |
| Dec 31, 2016 | |
= | 100 | × | |
÷ | |
| Dec 31, 2017 | |
= | 100 | × | |
÷ | |
| Dec 31, 2018 | |
= | 100 | × | |
÷ | |
Based on: 10-K (filing date: 2006-03-07), 10-K (filing date: 2007-03-01), 10-K (filing date: 2008-03-03), 10-K (filing date: 2009-02-20), 10-K (filing date: 2010-02-19), 10-K (filing date: 2011-02-25), 10-K (filing date: 2012-02-27), 10-K (filing date: 2013-02-27), 10-K (filing date: 2014-02-20), 10-K (filing date: 2015-02-19), 10-K (filing date: 2016-02-17), 10-K (filing date: 2017-02-27), 10-K (filing date: 2018-02-27), 10-K (filing date: 2019-02-27).
1 USD $ in millions
Comparison to Competitors
Booking Holdings Inc., ROA, long-term trends, comparison to competitors
| Booking Holdings Inc. | Delta Air Lines Inc. | Marriott International Inc. | McDonald’s Corp. | Starbucks Corp. | |
|---|---|---|---|---|---|
| Dec 31, 2005 | |
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| Dec 31, 2018 | |
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Based on: 10-K (filing date: 2006-03-07), 10-K (filing date: 2007-03-01), 10-K (filing date: 2008-03-03), 10-K (filing date: 2009-02-20), 10-K (filing date: 2010-02-19), 10-K (filing date: 2011-02-25), 10-K (filing date: 2012-02-27), 10-K (filing date: 2013-02-27), 10-K (filing date: 2014-02-20), 10-K (filing date: 2015-02-19), 10-K (filing date: 2016-02-17), 10-K (filing date: 2017-02-27), 10-K (filing date: 2018-02-27), 10-K (filing date: 2019-02-27).
Comparison to Travel & Leisure Sector
Booking Holdings Inc., ROA, long-term trends, comparison to Travel & Leisure sector
| Booking Holdings Inc. | Travel & Leisure | |
|---|---|---|
| Dec 31, 2005 | |
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| Dec 31, 2006 | |
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| Dec 31, 2007 | |
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| Dec 31, 2017 | |
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| Dec 31, 2018 | |
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Based on: 10-K (filing date: 2006-03-07), 10-K (filing date: 2007-03-01), 10-K (filing date: 2008-03-03), 10-K (filing date: 2009-02-20), 10-K (filing date: 2010-02-19), 10-K (filing date: 2011-02-25), 10-K (filing date: 2012-02-27), 10-K (filing date: 2013-02-27), 10-K (filing date: 2014-02-20), 10-K (filing date: 2015-02-19), 10-K (filing date: 2016-02-17), 10-K (filing date: 2017-02-27), 10-K (filing date: 2018-02-27), 10-K (filing date: 2019-02-27).
Comparison to Consumer Services Industry
Booking Holdings Inc., ROA, long-term trends, comparison to Consumer Services industry
| Booking Holdings Inc. | Consumer Services | |
|---|---|---|
| Dec 31, 2005 | |
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| Dec 31, 2006 | |
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| Dec 31, 2007 | |
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| Dec 31, 2008 | |
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| Dec 31, 2009 | |
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| Dec 31, 2011 | |
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| Dec 31, 2014 | |
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| Dec 31, 2015 | |
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| Dec 31, 2016 | |
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| Dec 31, 2017 | |
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| Dec 31, 2018 | |
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Based on: 10-K (filing date: 2006-03-07), 10-K (filing date: 2007-03-01), 10-K (filing date: 2008-03-03), 10-K (filing date: 2009-02-20), 10-K (filing date: 2010-02-19), 10-K (filing date: 2011-02-25), 10-K (filing date: 2012-02-27), 10-K (filing date: 2013-02-27), 10-K (filing date: 2014-02-20), 10-K (filing date: 2015-02-19), 10-K (filing date: 2016-02-17), 10-K (filing date: 2017-02-27), 10-K (filing date: 2018-02-27), 10-K (filing date: 2019-02-27).