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Microsoft Excel LibreOffice Calc


Profitability Analysis

Difficulty: Beginner


Ratios (Summary)

Booking Holdings Inc., profitability ratios

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Return on Sales
Gross profit margin hidden% hidden% hidden% hidden% hidden%
Operating profit margin hidden% hidden% hidden% hidden% hidden%
Net profit margin hidden% hidden% hidden% hidden% hidden%
Return on Investment
Return on equity (ROE) hidden% hidden% hidden% hidden% hidden%
Return on assets (ROA) hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

Ratio Description The company
Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. Booking Holdings Inc.'s gross profit margin improved from 2015 to 2016 and from 2016 to 2017.
Operating profit margin A profitability ratio calculated as operating income divided by revenue. Booking Holdings Inc.'s operating profit margin deteriorated from 2015 to 2016 but then improved from 2016 to 2017 exceeding 2015 level.
Net profit margin An indicator of profitability, calculated as net income divided by revenue. Booking Holdings Inc.'s net profit margin deteriorated from 2015 to 2016 and from 2016 to 2017.
ROE A profitability ratio calculated as net income divided by shareholders' equity. Booking Holdings Inc.'s ROE deteriorated from 2015 to 2016 and from 2016 to 2017.
ROA A profitability ratio calculated as net income divided by total assets. Booking Holdings Inc.'s ROA deteriorated from 2015 to 2016 and from 2016 to 2017.

Gross Profit Margin

Booking Holdings Inc., gross profit margin calculation

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in thousands)
Gross profit hidden hidden hidden hidden hidden
Revenues hidden hidden hidden hidden hidden
Ratio
Gross profit margin1 hidden% hidden% hidden% hidden% hidden%
Benchmarks
Gross Profit Margin, Competitors
Delta Air Lines Inc. hidden% hidden% hidden% hidden% hidden%
Marriott International Inc. hidden% hidden% hidden% hidden% hidden%
McDonald's Corp. hidden% hidden% hidden% hidden% hidden%
Starbucks Corp. hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

2017 Calculations

1 Gross profit margin = 100 × Gross profit ÷ Revenues
= 100 × hidden ÷ hidden = hidden%

Ratio Description The company
Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. Booking Holdings Inc.'s gross profit margin improved from 2015 to 2016 and from 2016 to 2017.

Operating Profit Margin

Booking Holdings Inc., operating profit margin calculation, comparison to benchmarks

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in thousands)
Operating income hidden hidden hidden hidden hidden
Revenues hidden hidden hidden hidden hidden
Ratio
Operating profit margin1 hidden% hidden% hidden% hidden% hidden%
Benchmarks
Operating Profit Margin, Competitors
Delta Air Lines Inc. hidden% hidden% hidden% hidden% hidden%
Marriott International Inc. hidden% hidden% hidden% hidden% hidden%
McDonald's Corp. hidden% hidden% hidden% hidden% hidden%
Starbucks Corp. hidden% hidden% hidden% hidden% hidden%
Operating Profit Margin, Sector
Travel & Leisure hidden% hidden% hidden% hidden% hidden%
Operating Profit Margin, Industry
Consumer Services hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

2017 Calculations

1 Operating profit margin = 100 × Operating income ÷ Revenues
= 100 × hidden ÷ hidden = hidden%

Ratio Description The company
Operating profit margin A profitability ratio calculated as operating income divided by revenue. Booking Holdings Inc.'s operating profit margin deteriorated from 2015 to 2016 but then improved from 2016 to 2017 exceeding 2015 level.

Net Profit Margin

Booking Holdings Inc., net profit margin calculation, comparison to benchmarks

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in thousands)
Net income applicable to common stockholders hidden hidden hidden hidden hidden
Revenues hidden hidden hidden hidden hidden
Ratio
Net profit margin1 hidden% hidden% hidden% hidden% hidden%
Benchmarks
Net Profit Margin, Competitors
Delta Air Lines Inc. hidden% hidden% hidden% hidden% hidden%
Marriott International Inc. hidden% hidden% hidden% hidden% hidden%
McDonald's Corp. hidden% hidden% hidden% hidden% hidden%
Starbucks Corp. hidden% hidden% hidden% hidden% hidden%
Net Profit Margin, Sector
Travel & Leisure hidden% hidden% hidden% hidden% hidden%
Net Profit Margin, Industry
Consumer Services hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

2017 Calculations

1 Net profit margin = 100 × Net income applicable to common stockholders ÷ Revenues
= 100 × hidden ÷ hidden = hidden%

Ratio Description The company
Net profit margin An indicator of profitability, calculated as net income divided by revenue. Booking Holdings Inc.'s net profit margin deteriorated from 2015 to 2016 and from 2016 to 2017.

Return on Equity (ROE)

Booking Holdings Inc., ROE calculation, comparison to benchmarks

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in thousands)
Net income applicable to common stockholders hidden hidden hidden hidden hidden
Stockholders' equity hidden hidden hidden hidden hidden
Ratio
ROE1 hidden% hidden% hidden% hidden% hidden%
Benchmarks
ROE, Competitors
Delta Air Lines Inc. hidden% hidden% hidden% hidden% hidden%
Marriott International Inc. hidden% hidden% hidden% hidden% hidden%
McDonald's Corp. hidden% hidden% hidden% hidden% hidden%
Starbucks Corp. hidden% hidden% hidden% hidden% hidden%
ROE, Sector
Travel & Leisure hidden% hidden% hidden% hidden% hidden%
ROE, Industry
Consumer Services hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

2017 Calculations

1 ROE = 100 × Net income applicable to common stockholders ÷ Stockholders' equity
= 100 × hidden ÷ hidden = hidden%

Ratio Description The company
ROE A profitability ratio calculated as net income divided by shareholders' equity. Booking Holdings Inc.'s ROE deteriorated from 2015 to 2016 and from 2016 to 2017.

Return on Assets (ROA)

Booking Holdings Inc., ROA calculation, comparison to benchmarks

Microsoft Excel LibreOffice Calc
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in thousands)
Net income applicable to common stockholders hidden hidden hidden hidden hidden
Total assets hidden hidden hidden hidden hidden
Ratio
ROA1 hidden% hidden% hidden% hidden% hidden%
Benchmarks
ROA, Competitors
Delta Air Lines Inc. hidden% hidden% hidden% hidden% hidden%
Marriott International Inc. hidden% hidden% hidden% hidden% hidden%
McDonald's Corp. hidden% hidden% hidden% hidden% hidden%
Starbucks Corp. hidden% hidden% hidden% hidden% hidden%
ROA, Sector
Travel & Leisure hidden% hidden% hidden% hidden% hidden%
ROA, Industry
Consumer Services hidden% hidden% hidden% hidden% hidden%

Source: Based on data from Booking Holdings Inc. Annual Reports

2017 Calculations

1 ROA = 100 × Net income applicable to common stockholders ÷ Total assets
= 100 × hidden ÷ hidden = hidden%

Ratio Description The company
ROA A profitability ratio calculated as net income divided by total assets. Booking Holdings Inc.'s ROA deteriorated from 2015 to 2016 and from 2016 to 2017.