Stock Analysis on Net
Stock Analysis on Net

Booking Holdings Inc. (NASDAQ:BKNG)

$24.99

Operating Profit Margin
since 2005

Microsoft Excel

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Calculation

Booking Holdings Inc., operating profit margin, long-term trends, calculation

Microsoft Excel
Operating profit margin = 100 × Operating income (loss)1 ÷ Revenues1
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Dec 31, 2005 = 100 × ÷

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).

1 US$ in millions

The data reveals a long-term upward trajectory in both operating income and revenues, indicating sustained growth over the years observed. Operating income increased substantially from $36 million in 2005 to $7,555 million in 2024, despite a significant dip in 2020, where it recorded a loss of $631 million. Revenues expanded from $963 million in 2005 to $23,739 million in 2024, with a notable decrease in 2020 corresponding to the dip in operating income. This suggests an external or company-specific event impacting performance during that year.

Operating Income
The operating income displayed continuous growth from 2005 through 2019, reaching a peak of $5,345 million before dropping drastically in 2020 to a loss. A recovery followed, with values increasing to $5,835 million in 2023 and $7,555 million in 2024, surpassing pre-2020 levels. This pattern indicates resilience and a strong rebound after an adverse period.
Revenues
Revenues steadily increased year-over-year from $963 million in 2005 to $15,066 million in 2019. In 2020, revenues declined sharply to $6,796 million, nearly halving the previous year's figure. Growth resumed in subsequent years, reaching $23,739 million by 2024, confirming a significant recovery and robust market demand.
Operating Profit Margin
The operating profit margin improved consistently from 3.73% in 2005 to a peak of 36.77% in 2018, reflecting increasing operational efficiency and profitability. In 2020, the margin turned negative (-9.28%), aligning with the operating loss and revenue contraction. Post-2020, margins recovered to 31.83% in 2024, demonstrating restored profitability and effective cost management.

Overall, the financial data illustrates a pattern of strong growth and improving profitability over the long term, interrupted by a pronounced downturn in 2020. The rapid recovery observed in subsequent years highlights the company's capacity to withstand and rebound from significant challenges.

Comparison to Competitors

Booking Holdings Inc., operating profit margin, long-term trends, comparison to competitors

Microsoft Excel
Booking Holdings Inc. Airbnb Inc. Chipotle Mexican Grill Inc. McDonald’s Corp. Starbucks Corp.
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Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).