Analysis of Profitability Ratios
Profitability ratios measure the company ability to generate profitable sales from its resources (assets).
Profitability Ratios (Summary)
salesforce.com inc., profitability ratios
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
| Profitability ratio | Description | The company |
|---|---|---|
| Gross profit margin | Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. | salesforce.com inc. gross profit margin ratio deteriorated from 2020 to 2021 and from 2021 to 2022. |
| Operating profit margin | A profitability ratio calculated as operating income divided by revenue. | salesforce.com inc. operating profit margin ratio improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022. |
| Net profit margin | An indicator of profitability, calculated as net income divided by revenue. | salesforce.com inc. net profit margin ratio improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |
| Profitability ratio | Description | The company |
|---|---|---|
| ROE | A profitability ratio calculated as net income divided by shareholders’ equity. | salesforce.com inc. ROE improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |
| ROA | A profitability ratio calculated as net income divided by total assets. | salesforce.com inc. ROA improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |
Gross Profit Margin
salesforce.com inc., gross profit margin calculation, comparison to benchmarks
| Jan 31, 2022 | Jan 31, 2021 | Jan 31, 2020 | Jan 31, 2019 | Jan 31, 2018 | Jan 31, 2017 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||
| Gross profit | 19,466 | 15,814 | 12,863 | 9,831 | 7,706 | 6,158 | |
| Revenues | 26,492 | 21,252 | 17,098 | 13,282 | 10,480 | 8,392 | |
| Profitability Ratio | |||||||
| Gross profit margin1 | 73.48% | 74.41% | 75.23% | 74.02% | 73.54% | 73.38% | |
| Benchmarks | |||||||
| Gross Profit Margin, Competitors2 | |||||||
| Accenture PLC | — | 32.38% | 31.53% | 30.81% | 29.91% | 30.00% | |
| Adobe Inc. | — | 88.18% | 86.62% | 85.03% | 86.77% | 86.16% | |
| Automatic Data Processing Inc. | — | 42.42% | 42.12% | 42.95% | 41.15% | 41.28% | |
| Fidelity National Information Services Inc. | — | 37.44% | 33.49% | 36.03% | 33.88% | 32.25% | |
| International Business Machines Corp. | — | 54.90% | 48.32% | 47.30% | 46.41% | 45.78% | |
| Intuit Inc. | — | 82.53% | 82.05% | 82.80% | 83.62% | 84.37% | |
| Microsoft Corp. | — | 68.93% | 67.78% | 65.90% | 65.25% | 61.91% | |
| Oracle Corp. | — | 80.59% | 79.68% | 79.76% | 79.71% | 80.20% | |
| PayPal Holdings Inc. | — | 46.99% | 46.62% | 44.94% | 46.53% | 48.87% | |
| ServiceNow Inc. | — | 77.05% | 78.16% | 76.98% | 76.13% | 74.15% | |
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
1 2022 Calculation
Gross profit margin = 100 × Gross profit ÷ Revenues
= 100 × 19,466 ÷ 26,492 = 73.48%
2 Click competitor name to see calculations.
| Profitability ratio | Description | The company |
|---|---|---|
| Gross profit margin | Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. | salesforce.com inc. gross profit margin ratio deteriorated from 2020 to 2021 and from 2021 to 2022. |
Operating Profit Margin
salesforce.com inc., operating profit margin calculation, comparison to benchmarks
| Jan 31, 2022 | Jan 31, 2021 | Jan 31, 2020 | Jan 31, 2019 | Jan 31, 2018 | Jan 31, 2017 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||
| Income from operations | 548 | 455 | 297 | 535 | 236 | 64 | |
| Revenues | 26,492 | 21,252 | 17,098 | 13,282 | 10,480 | 8,392 | |
| Profitability Ratio | |||||||
| Operating profit margin1 | 2.07% | 2.14% | 1.74% | 4.03% | 2.25% | 0.77% | |
| Benchmarks | |||||||
| Operating Profit Margin, Competitors2 | |||||||
| Accenture PLC | — | 15.08% | 14.69% | 14.59% | 14.04% | 12.60% | |
| Adobe Inc. | — | 36.76% | 32.93% | 29.25% | 31.45% | 29.69% | |
| Automatic Data Processing Inc. | — | 22.16% | 21.53% | 21.34% | 18.85% | 18.80% | |
| Fidelity National Information Services Inc. | — | 7.60% | 4.40% | 9.38% | 17.31% | 16.35% | |
| International Business Machines Corp. | — | 11.97% | 9.22% | 13.67% | 16.61% | 14.91% | |
| Intuit Inc. | — | 25.95% | 28.34% | 27.33% | 25.10% | 26.95% | |
| Mastercard Inc. | — | 53.39% | 52.81% | 57.24% | 48.71% | 52.99% | |
| Microsoft Corp. | — | 41.59% | 37.03% | 34.14% | 31.77% | 24.82% | |
| Oracle Corp. | — | 37.58% | 35.57% | 34.26% | 34.34% | 33.69% | |
| PayPal Holdings Inc. | — | 16.80% | 15.33% | 15.30% | 14.20% | 16.24% | |
| ServiceNow Inc. | — | 4.36% | 4.40% | 1.22% | -1.63% | -5.25% | |
| Visa Inc. | — | 65.56% | 64.46% | 65.29% | 62.86% | 66.15% | |
| Operating Profit Margin, Sector | |||||||
| Software & Services | — | 30.70% | 27.16% | 27.43% | 26.52% | 24.02% | |
| Operating Profit Margin, Industry | |||||||
| Information Technology | — | 29.60% | 26.04% | 26.82% | 27.42% | 25.02% | |
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
1 2022 Calculation
Operating profit margin = 100 × Income from operations ÷ Revenues
= 100 × 548 ÷ 26,492 = 2.07%
2 Click competitor name to see calculations.
| Profitability ratio | Description | The company |
|---|---|---|
| Operating profit margin | A profitability ratio calculated as operating income divided by revenue. | salesforce.com inc. operating profit margin ratio improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022. |
Net Profit Margin
salesforce.com inc., net profit margin calculation, comparison to benchmarks
| Jan 31, 2022 | Jan 31, 2021 | Jan 31, 2020 | Jan 31, 2019 | Jan 31, 2018 | Jan 31, 2017 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||
| Net income | 1,444 | 4,072 | 126 | 1,110 | 127 | 180 | |
| Revenues | 26,492 | 21,252 | 17,098 | 13,282 | 10,480 | 8,392 | |
| Profitability Ratio | |||||||
| Net profit margin1 | 5.45% | 19.16% | 0.74% | 8.36% | 1.22% | 2.14% | |
| Benchmarks | |||||||
| Net Profit Margin, Competitors2 | |||||||
| Accenture PLC | — | 11.69% | 11.52% | 11.06% | 9.76% | 9.37% | |
| Adobe Inc. | — | 30.55% | 40.88% | 26.42% | 28.69% | 23.20% | |
| Automatic Data Processing Inc. | — | 17.32% | 16.91% | 16.17% | 12.16% | 14.00% | |
| Fidelity National Information Services Inc. | — | 3.00% | 1.26% | 2.88% | 10.04% | 14.46% | |
| International Business Machines Corp. | — | 10.01% | 7.59% | 12.22% | 10.97% | 7.27% | |
| Intuit Inc. | — | 21.41% | 23.78% | 22.95% | 20.31% | 18.76% | |
| Mastercard Inc. | — | 46.00% | 41.90% | 48.08% | 39.19% | 31.33% | |
| Microsoft Corp. | — | 36.45% | 30.96% | 31.18% | 15.02% | 23.57% | |
| Oracle Corp. | — | 33.96% | 25.94% | 28.05% | 9.60% | 24.74% | |
| PayPal Holdings Inc. | — | 16.43% | 19.59% | 13.84% | 13.31% | 13.71% | |
| ServiceNow Inc. | — | 3.90% | 2.62% | 18.11% | -1.02% | -7.71% | |
| Visa Inc. | — | 51.07% | 49.74% | 52.57% | 49.98% | 36.49% | |
| Net Profit Margin, Sector | |||||||
| Software & Services | — | 27.03% | 22.56% | 23.85% | 15.52% | 17.45% | |
| Net Profit Margin, Industry | |||||||
| Information Technology | — | 26.11% | 22.23% | 23.17% | 19.61% | 18.55% | |
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
1 2022 Calculation
Net profit margin = 100 × Net income ÷ Revenues
= 100 × 1,444 ÷ 26,492 = 5.45%
2 Click competitor name to see calculations.
| Profitability ratio | Description | The company |
|---|---|---|
| Net profit margin | An indicator of profitability, calculated as net income divided by revenue. | salesforce.com inc. net profit margin ratio improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |
Return on Equity (ROE)
salesforce.com inc., ROE calculation, comparison to benchmarks
| Jan 31, 2022 | Jan 31, 2021 | Jan 31, 2020 | Jan 31, 2019 | Jan 31, 2018 | Jan 31, 2017 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||
| Net income | 1,444 | 4,072 | 126 | 1,110 | 127 | 180 | |
| Stockholders’ equity | 58,131 | 41,493 | 33,885 | 15,605 | 9,388 | 7,500 | |
| Profitability Ratio | |||||||
| ROE1 | 2.48% | 9.81% | 0.37% | 7.11% | 1.36% | 2.40% | |
| Benchmarks | |||||||
| ROE, Competitors2 | |||||||
| Accenture PLC | — | 30.25% | 30.05% | 33.17% | 39.17% | 38.50% | |
| Adobe Inc. | — | 32.59% | 39.66% | 28.03% | 27.67% | 20.02% | |
| Automatic Data Processing Inc. | — | 45.83% | 42.88% | 42.46% | 46.85% | 43.59% | |
| Fidelity National Information Services Inc. | — | 0.88% | 0.32% | 0.60% | 8.28% | 12.17% | |
| International Business Machines Corp. | — | 30.38% | 27.14% | 45.25% | 51.96% | 32.70% | |
| Intuit Inc. | — | 20.89% | 35.76% | 41.53% | 51.44% | 71.71% | |
| Mastercard Inc. | — | 118.80% | 100.31% | 137.76% | 108.60% | 71.60% | |
| Microsoft Corp. | — | 43.15% | 37.43% | 38.35% | 20.03% | 29.29% | |
| Oracle Corp. | — | 262.43% | 83.94% | 50.87% | 8.37% | 17.33% | |
| PayPal Holdings Inc. | — | 19.19% | 20.99% | 14.56% | 13.37% | 11.22% | |
| ServiceNow Inc. | — | 6.22% | 4.18% | 29.45% | -2.40% | -25.53% | |
| Visa Inc. | — | 32.75% | 30.01% | 34.83% | 30.29% | 20.45% | |
| ROE, Sector | |||||||
| Software & Services | — | 33.60% | 28.33% | 31.62% | 23.46% | 24.15% | |
| ROE, Industry | |||||||
| Information Technology | — | 40.02% | 33.11% | 34.56% | 30.73% | 23.48% | |
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
1 2022 Calculation
ROE = 100 × Net income ÷ Stockholders’ equity
= 100 × 1,444 ÷ 58,131 = 2.48%
2 Click competitor name to see calculations.
| Profitability ratio | Description | The company |
|---|---|---|
| ROE | A profitability ratio calculated as net income divided by shareholders’ equity. | salesforce.com inc. ROE improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |
Return on Assets (ROA)
salesforce.com inc., ROA calculation, comparison to benchmarks
| Jan 31, 2022 | Jan 31, 2021 | Jan 31, 2020 | Jan 31, 2019 | Jan 31, 2018 | Jan 31, 2017 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||
| Net income | 1,444 | 4,072 | 126 | 1,110 | 127 | 180 | |
| Total assets | 95,209 | 66,301 | 55,126 | 30,737 | 21,010 | 17,585 | |
| Profitability Ratio | |||||||
| ROA1 | 1.52% | 6.14% | 0.23% | 3.61% | 0.61% | 1.02% | |
| Benchmarks | |||||||
| ROA, Competitors2 | |||||||
| Accenture PLC | — | 13.68% | 13.78% | 16.04% | 16.61% | 15.18% | |
| Adobe Inc. | — | 17.70% | 21.66% | 14.22% | 13.80% | 11.65% | |
| Automatic Data Processing Inc. | — | 5.33% | 6.30% | 5.47% | 4.37% | 4.66% | |
| Fidelity National Information Services Inc. | — | 0.50% | 0.19% | 0.36% | 3.56% | 5.38% | |
| International Business Machines Corp. | — | 4.35% | 3.58% | 6.20% | 7.07% | 4.59% | |
| Intuit Inc. | — | 13.29% | 16.70% | 24.78% | 23.39% | 23.87% | |
| Mastercard Inc. | — | 23.06% | 19.09% | 27.77% | 23.57% | 18.36% | |
| Microsoft Corp. | — | 18.36% | 14.70% | 13.69% | 6.40% | 8.80% | |
| Oracle Corp. | — | 10.48% | 8.78% | 10.20% | 2.79% | 6.92% | |
| PayPal Holdings Inc. | — | 5.50% | 5.97% | 4.79% | 4.75% | 4.40% | |
| ServiceNow Inc. | — | 2.13% | 1.36% | 10.41% | -0.69% | -4.39% | |
| Visa Inc. | — | 14.85% | 13.43% | 16.65% | 14.88% | 9.85% | |
| ROA, Sector | |||||||
| Software & Services | — | 11.58% | 9.50% | 10.44% | 7.30% | 7.66% | |
| ROA, Industry | |||||||
| Information Technology | — | 14.67% | 11.57% | 12.31% | 10.99% | 8.99% | |
Based on: 10-K (reporting date: 2022-01-31), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-01-31), 10-K (reporting date: 2018-01-31), 10-K (reporting date: 2017-01-31).
1 2022 Calculation
ROA = 100 × Net income ÷ Total assets
= 100 × 1,444 ÷ 95,209 = 1.52%
2 Click competitor name to see calculations.
| Profitability ratio | Description | The company |
|---|---|---|
| ROA | A profitability ratio calculated as net income divided by total assets. | salesforce.com inc. ROA improved from 2020 to 2021 but then slightly deteriorated from 2021 to 2022 not reaching 2020 level. |