Stock Analysis on Net

eBay Inc. (NASDAQ:EBAY)

$22.49

This company has been moved to the archive! The financial data has not been updated since October 24, 2019.

Economic Value Added (EVA)

Microsoft Excel

EVA is registered trademark of Stern Stewart.

Economic value added or economic profit is the difference between revenues and costs,where costs include not only expenses, but also cost of capital.

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Economic Profit

eBay Inc., economic profit calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Net operating profit after taxes (NOPAT)1
Cost of capital2
Invested capital3
 
Economic profit4

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).

1 NOPAT. See details »

2 Cost of capital. See details »

3 Invested capital. See details »

4 2018 Calculation
Economic profit = NOPAT – Cost of capital × Invested capital
= × =


Net Operating Profit After Taxes (NOPAT)
The NOPAT exhibited considerable fluctuation across the observed periods. Initially, there was a notable decline from $2,846 million in 2014 to $1,944 million in 2015. Subsequently, the figure demonstrated a slight increase to $1,955 million in 2016, followed by a sharp decrease to $821 million in 2017. However, the year 2018 showed a strong recovery with NOPAT rising significantly to $2,553 million.
Cost of Capital
The cost of capital demonstrated a gradual decline over the five-year period, decreasing from 15.56% in 2014 to 13.85% in 2018. This trend indicates an improving financing environment or lower risk perception associated with the company’s capital structure.
Invested Capital
Invested capital experienced a steep decline from $20,937 million in 2014 to $7,328 million in 2015, representing a substantial reduction in the capital base. Following this, the levels of invested capital remained relatively stable, with minor fluctuations, ending at $7,597 million in 2018. The overall trend points to a significant contraction in invested capital during the early part of the period, followed by stabilization.
Economic Profit
Economic profit showed a volatile pattern throughout the years. In 2014, it was negative at -$411 million, shifted to positive territory with $900 million in 2015 and remained similarly positive at $873 million in 2016. This was followed by a return to negative territory in 2017 at -$166 million. The year 2018 marked a substantial positive rebound to $1,501 million, indicating improved value creation relative to the cost of capital.
Summary Insights
The company’s profitability and value creation metrics fluctuated considerably during the observed period. The sharp decline in both NOPAT and invested capital in 2015 suggests possible divestitures or restructuring activities that significantly altered the asset base. The consistent decrease in the cost of capital indicates favorable conditions for the company’s financing or risk profile. The volatility in economic profit aligns with the fluctuations in both NOPAT and invested capital, underscoring periods of reduced and enhanced value generation. The robust recovery in NOPAT and economic profit in 2018 points to an improved operational performance and effective capital deployment during that year.

Net Operating Profit after Taxes (NOPAT)

eBay Inc., NOPAT calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Net income (loss)
Deferred income tax expense (benefit)1
Increase (decrease) in allowance for doubtful accounts and authorized credits2
Increase (decrease) in deferred revenue3
Increase (decrease) in restructuring reserve4
Increase (decrease) in equity equivalents5
Interest expense
Interest expense, operating lease liability6
Adjusted interest expense
Tax benefit of interest expense7
Adjusted interest expense, after taxes8
(Gain) loss on marketable securities
Interest income
Investment income, before taxes
Tax expense (benefit) of investment income9
Investment income, after taxes10
(Income) loss from discontinued operations, net of tax11
Net operating profit after taxes (NOPAT)

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).

1 Elimination of deferred tax expense. See details »

2 Addition of increase (decrease) in allowance for doubtful accounts and authorized credits.

3 Addition of increase (decrease) in deferred revenue.

4 Addition of increase (decrease) in restructuring reserve.

5 Addition of increase (decrease) in equity equivalents to net income (loss).

6 2018 Calculation
Interest expense on capitalized operating leases = Operating lease liability × Discount rate
= × =

7 2018 Calculation
Tax benefit of interest expense = Adjusted interest expense × Statutory income tax rate
= × 21.00% =

8 Addition of after taxes interest expense to net income (loss).

9 2018 Calculation
Tax expense (benefit) of investment income = Investment income, before tax × Statutory income tax rate
= × 21.00% =

10 Elimination of after taxes investment income.

11 Elimination of discontinued operations.


The financial data reveals notable fluctuations in profitability over the five-year period.

Net Income (Loss)
The net income shows significant volatility. It increased markedly from 46 million US dollars in 2014 to a peak of 7,266 million US dollars in 2016, indicating strong profitability during this period. However, there was a sharp decline in 2017, with a net loss of 1,016 million US dollars, signaling a challenging financial year. In 2018, the net income rebounded to a positive 2,530 million US dollars, suggesting a recovery but not returning to the peak levels observed in 2016.
Net Operating Profit After Taxes (NOPAT)
NOPAT demonstrated a declining trend from 2,846 million US dollars in 2014 to 821 million US dollars in 2017, reflecting a gradual erosion of operating profitability over these years. Nonetheless, 2018 saw a significant improvement to 2,553 million US dollars, nearly returning to the level seen in 2014. This recovery in NOPAT suggests enhanced operational efficiency or better cost management in the last year of the period.

Overall, the data illustrates a period of growth followed by a downturn and partial recovery. The volatility in net income is more pronounced than in NOPAT, which may indicate that factors beyond core operations—such as extraordinary items or financial costs—impacted net profitability, particularly in 2017. The improvements in 2018 across both indicators suggest a positive shift in financial performance.


Cash Operating Taxes

eBay Inc., cash operating taxes calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Provision (benefit) for income taxes
Less: Deferred income tax expense (benefit)
Add: Tax savings from interest expense
Less: Tax imposed on investment income
Cash operating taxes

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).


Provision (benefit) for income taxes
The provision for income taxes exhibited significant volatility over the period analyzed. In 2014, the provision was substantially positive, amounting to 3,485 million US dollars, indicating a considerable tax expense. This value sharply decreased to 459 million US dollars in 2015. In 2016, the provision turned negative to -3,634 million US dollars, signaling a tax benefit rather than an expense. However, in 2017, the provision reverted to a positive figure of 3,288 million US dollars before dropping again to 190 million US dollars in 2018. This pattern suggests considerable fluctuations in taxable income or changes in tax regulations affecting the reported tax expense or benefit.
Cash operating taxes
Cash operating taxes demonstrated a generally declining trend from 2014 through 2016, starting at 659 million US dollars in 2014 and slightly decreasing to 505 million US dollars in 2016. A notable spike occurred in 2017, with cash operating taxes rising sharply to 1,600 million US dollars, which is more than a threefold increase compared to the previous year. This sudden increase might reflect a higher cash tax payment or changes in tax payment timing. In 2018, cash operating taxes fell substantially to 378 million US dollars. Overall, the data indicate variability in the company's cash tax payments, with the exceptional increase in 2017 representing a significant deviation from prior and subsequent years.

Invested Capital

eBay Inc., invested capital calculation (financing approach)

US$ in millions

Microsoft Excel
Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Short-term debt
Long-term debt
Operating lease liability1
Total reported debt & leases
Stockholders’ equity
Net deferred tax (assets) liabilities2
Allowance for doubtful accounts and authorized credits3
Deferred revenue4
Restructuring reserve5
Equity equivalents6
Accumulated other comprehensive (income) loss, net of tax7
Adjusted stockholders’ equity
Marketable securities8
Invested capital

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).

1 Addition of capitalized operating leases.

2 Elimination of deferred taxes from assets and liabilities. See details »

3 Addition of allowance for doubtful accounts receivable.

4 Addition of deferred revenue.

5 Addition of restructuring reserve.

6 Addition of equity equivalents to stockholders’ equity.

7 Removal of accumulated other comprehensive income.

8 Subtraction of marketable securities.


Total reported debt & leases
The total reported debt and leases showed fluctuations over the analyzed period. Starting at 8,046 million USD at the end of 2014, the figure decreased to 6,985 million USD in 2015. However, it then increased sharply to 9,172 million USD in 2016 and further rose to a peak of 10,296 million USD in 2017. In 2018, the total reported debt and leases slightly declined to 9,746 million USD. Overall, the trend suggests a general increase in debt levels, especially from 2015 to 2017, followed by a minor reduction in 2018.
Stockholders’ equity
Stockholders’ equity experienced significant volatility during the period. It started at a relatively high level of 19,906 million USD in 2014, then declined substantially to 6,576 million USD in 2015. There was a partial recovery in 2016, with equity rising to 10,539 million USD, but this was not sustained in subsequent years. Equity decreased again to 8,063 million USD in 2017 and further declined to 6,281 million USD by the end of 2018. The overall pattern indicates considerable erosion of equity value compared to the initial year, with notable declines after 2016.
Invested capital
Invested capital mirrored the general downward trend observed in stockholders’ equity, beginning at 20,937 million USD in 2014 and decreasing sharply to 7,328 million USD by 2015. From 2015 to 2018, invested capital remained relatively stable but low, fluctuating around the 6,900 to 7,600 million USD range. This indicates a significant contraction in the invested capital base post-2014, with minimal recovery through to the final year observed.
Summary
The overall financial pattern presents a scenario of increasing leverage as evidenced by rising total reported debt after 2015, contrasted against declining stockholders’ equity and reduced invested capital. The significant drop in equity and invested capital in 2015 could suggest a major restructuring, asset reduction, or other strategic adjustments affecting the capital structure. The leverage increase may indicate a higher reliance on debt financing over the latter years, potentially affecting the company's financial stability and risk profile.

Cost of Capital

eBay Inc., cost of capital calculations

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2018-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt3 ÷ = × × (1 – 35.00%) =
Operating lease liability4 ÷ = × × (1 – 35.00%) =
Total:

Based on: 10-K (reporting date: 2017-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt3 ÷ = × × (1 – 35.00%) =
Operating lease liability4 ÷ = × × (1 – 35.00%) =
Total:

Based on: 10-K (reporting date: 2016-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt3 ÷ = × × (1 – 35.00%) =
Operating lease liability4 ÷ = × × (1 – 35.00%) =
Total:

Based on: 10-K (reporting date: 2015-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt3 ÷ = × × (1 – 35.00%) =
Operating lease liability4 ÷ = × × (1 – 35.00%) =
Total:

Based on: 10-K (reporting date: 2014-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt. See details »

4 Operating lease liability. See details »


Economic Spread Ratio

eBay Inc., economic spread ratio calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Selected Financial Data (US$ in millions)
Economic profit1
Invested capital2
Performance Ratio
Economic spread ratio3
Benchmarks
Economic Spread Ratio, Competitors4
Amazon.com Inc.
Home Depot Inc.
Lowe’s Cos. Inc.
TJX Cos. Inc.

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).

1 Economic profit. See details »

2 Invested capital. See details »

3 2018 Calculation
Economic spread ratio = 100 × Economic profit ÷ Invested capital
= 100 × ÷ =

4 Click competitor name to see calculations.


Economic Profit
The economic profit exhibited significant fluctuations over the five-year period. It started with a negative value of -411 million USD at the end of 2014, then sharply increased to a positive peak of 900 million USD in 2015. This positive trend was sustained in 2016 with a profit of 873 million USD. However, 2017 saw a decline back to negative territory at -166 million USD, before rebounding strongly to the highest value of 1501 million USD in 2018. This indicates periods of both substantial value creation and erosion, with a notably strong recovery at the end of the period.
Invested Capital
Invested capital experienced a sharp decrease from 20,937 million USD in 2014 to 7,328 million USD in 2015. Subsequently, it stabilized with minor fluctuations, amounting to 7,687 million USD in 2016, declining to 6,903 million USD in 2017, and then increasing again to 7,597 million USD in 2018. This suggests a significant divestment or reduction in the capital base between 2014 and 2015, followed by relative stability with slight growth in the later years.
Economic Spread Ratio
The economic spread ratio followed a volatile path, reflecting the changes in economic profit relative to invested capital. It began at a negative -1.97% in 2014, indicating returns below cost of capital. This sharply improved to 12.28% in 2015 and then slightly decreased to 11.35% in 2016, remaining positive and indicating value creation. In 2017, the ratio turned negative again to -2.4%, consistent with the negative economic profit that year. A substantial recovery occurred in 2018 with a peak ratio of 19.76%, the highest across the observed timeframe, demonstrating significantly improved profitability and efficiency in capital usage.

Economic Profit Margin

eBay Inc., economic profit margin calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2018 Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014
Selected Financial Data (US$ in millions)
Economic profit1
 
Net revenues
Add: Increase (decrease) in deferred revenue
Adjusted net revenues
Performance Ratio
Economic profit margin2
Benchmarks
Economic Profit Margin, Competitors3
Amazon.com Inc.
Home Depot Inc.
Lowe’s Cos. Inc.
TJX Cos. Inc.

Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31).

1 Economic profit. See details »

2 2018 Calculation
Economic profit margin = 100 × Economic profit ÷ Adjusted net revenues
= 100 × ÷ =

3 Click competitor name to see calculations.


The financial data over the five-year period reveals notable fluctuations and varying trends in the key performance indicators examined.

Economic Profit
Economic profit demonstrates significant volatility throughout the analyzed period. Beginning with a negative value of -411 million USD in 2014, it improved markedly to a positive 900 million USD in 2015 and further increased to 873 million USD in 2016. However, a sharp decline is observed in 2017, where economic profit turned negative again at -166 million USD, before rebounding to a new peak of 1501 million USD in 2018. This indicates irregular profitability cycles with a robust recovery in the latest year noted.
Adjusted Net Revenues
Adjusted net revenues show a generally upward trajectory with some inconsistencies. The revenue value starts fairly high at 17,932 million USD in 2014, sharply decreases to 8,590 million USD in 2015, and experiences a moderate increase in the subsequent years: 8,983 million USD in 2016, 9,574 million USD in 2017, and reaching 10,779 million USD in 2018. The initial steep drop followed by a steady rise suggests either a change in accounting methods or operational restructuring that impacted revenue recognition.
Economic Profit Margin
The economic profit margin follows a pattern similar to economic profit itself. After a negative margin of -2.29% in 2014, it increases substantially to 10.48% in 2015, slightly dips to 9.71% in 2016, then decreases sharply to -1.73% in 2017, before recovering impressively to 13.93% in 2018. This fluctuation highlights periods of both diminished and enhanced profitability relative to revenues, closely mirroring changes in economic profit levels.

Overall, the company's profitability metrics exhibit alternating phases of decline and recovery, with both economic profit and profit margin experiencing significant downturns in 2017 but showing strong rebounds by 2018. Adjusted net revenues, despite an initial large drop after 2014, generally increase in the later years, suggesting improving operational performance or adjusted revenue recognition policies. The data suggests that the company managed to improve its economic profitability margin considerably in the final year observed, pointing to stronger cost management or more effective revenue generation strategies in 2018.