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Ratios (Summary)

eBay Inc., profitability ratios

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Return on Sales
Gross profit margin % % % % %
Operating profit margin % % % % %
Net profit margin % % % % %
Return on Investment
Return on equity (ROE) % % % % %
Return on assets (ROA) % % % % %

Source: Based on data from eBay Inc. Annual Reports

Ratio Description The company
Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. eBay Inc.'s gross profit margin deteriorated from 2015 to 2016 and from 2016 to 2017.
Operating profit margin A profitability ratio calculated as operating income divided by revenue. eBay Inc.'s operating profit margin improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.
Net profit margin An indicator of profitability, calculated as net income divided by revenue. eBay Inc.'s net profit margin improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.
ROE A profitability ratio calculated as net income divided by shareholders' equity. eBay Inc.'s ROE improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.
ROA A profitability ratio calculated as net income divided by total assets. eBay Inc.'s ROA improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.

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Gross Profit Margin

eBay Inc., gross profit margin calculation

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in millions)
Gross profit
Net revenues
Ratio
Gross profit margin1 % % % % %
Benchmarks
Gross Profit Margin, Competitors
Amazon.com Inc. % % % % %
Costco Wholesale Corp. % % % % %
Home Depot Inc. % % % % %
Lowe's Cos. Inc. % % % % %
Netflix Inc. % % % % %
Target Corp. % % % % %
TJX Cos. Inc. % % % % %
Walmart Inc. % % % % %

Source: Based on data from eBay Inc. Annual Reports

2017 Calculations

1 Gross profit margin = 100 × Gross profit ÷ Net revenues
= 100 × ÷ = %

Ratio Description The company
Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. eBay Inc.'s gross profit margin deteriorated from 2015 to 2016 and from 2016 to 2017.

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Operating Profit Margin

eBay Inc., operating profit margin calculation, comparison to benchmarks

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in millions)
Income from operations
Net revenues
Ratio
Operating profit margin1 % % % % %
Benchmarks
Operating Profit Margin, Competitors
Amazon.com Inc. % % % % %
Costco Wholesale Corp. % % % % %
Home Depot Inc. % % % % %
Lowe's Cos. Inc. % % % % %
Netflix Inc. % % % % %
Target Corp. % % % % %
TJX Cos. Inc. % % % % %
Walmart Inc. % % % % %
Operating Profit Margin, Sector
General Retailers % % % % %
Operating Profit Margin, Industry
Consumer Services % % % % %

Source: Based on data from eBay Inc. Annual Reports

2017 Calculations

1 Operating profit margin = 100 × Income from operations ÷ Net revenues
= 100 × ÷ = %

Ratio Description The company
Operating profit margin A profitability ratio calculated as operating income divided by revenue. eBay Inc.'s operating profit margin improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.

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Net Profit Margin

eBay Inc., net profit margin calculation, comparison to benchmarks

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in millions)
Net income (loss)
Net revenues
Ratio
Net profit margin1 % % % % %
Benchmarks
Net Profit Margin, Competitors
Amazon.com Inc. % % % % %
Costco Wholesale Corp. % % % % %
Home Depot Inc. % % % % %
Lowe's Cos. Inc. % % % % %
Netflix Inc. % % % % %
Target Corp. % % % % %
TJX Cos. Inc. % % % % %
Walmart Inc. % % % % %
Net Profit Margin, Sector
General Retailers % % % % %
Net Profit Margin, Industry
Consumer Services % % % % %

Source: Based on data from eBay Inc. Annual Reports

2017 Calculations

1 Net profit margin = 100 × Net income (loss) ÷ Net revenues
= 100 × ÷ = %

Ratio Description The company
Net profit margin An indicator of profitability, calculated as net income divided by revenue. eBay Inc.'s net profit margin improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.

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Return on Equity (ROE)

eBay Inc., ROE calculation, comparison to benchmarks

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in millions)
Net income (loss)
Stockholders' equity
Ratio
ROE1 % % % % %
Benchmarks
ROE, Competitors
Amazon.com Inc. % % % % %
Costco Wholesale Corp. % % % % %
Home Depot Inc. % % % % %
Lowe's Cos. Inc. % % % % %
Netflix Inc. % % % % %
Target Corp. % % % % %
TJX Cos. Inc. % % % % %
Walmart Inc. % % % % %
ROE, Sector
General Retailers % % % % %
ROE, Industry
Consumer Services % % % % %

Source: Based on data from eBay Inc. Annual Reports

2017 Calculations

1 ROE = 100 × Net income (loss) ÷ Stockholders' equity
= 100 × ÷ = %

Ratio Description The company
ROE A profitability ratio calculated as net income divided by shareholders' equity. eBay Inc.'s ROE improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.

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Return on Assets (ROA)

eBay Inc., ROA calculation, comparison to benchmarks

 
Dec 31, 2017 Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013
Selected Financial Data (USD $ in millions)
Net income (loss)
Total assets
Ratio
ROA1 % % % % %
Benchmarks
ROA, Competitors
Amazon.com Inc. % % % % %
Costco Wholesale Corp. % % % % %
Home Depot Inc. % % % % %
Lowe's Cos. Inc. % % % % %
Netflix Inc. % % % % %
Target Corp. % % % % %
TJX Cos. Inc. % % % % %
Walmart Inc. % % % % %
ROA, Sector
General Retailers % % % % %
ROA, Industry
Consumer Services % % % % %

Source: Based on data from eBay Inc. Annual Reports

2017 Calculations

1 ROA = 100 × Net income (loss) ÷ Total assets
= 100 × ÷ = %

Ratio Description The company
ROA A profitability ratio calculated as net income divided by total assets. eBay Inc.'s ROA improved from 2015 to 2016 but then deteriorated significantly from 2016 to 2017.

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