Calculation
| ROA | = | 100 | × | Net income (loss)1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|---|---|
| Dec 31, 2018 | 11.09% | = | 100 | × | 2,530) | ÷ | 22,819) |
| Dec 31, 2017 | -3.91% | = | 100 | × | (1,016) | ÷ | 25,981) |
| Dec 31, 2016 | 30.47% | = | 100 | × | 7,266) | ÷ | 23,847) |
| Dec 31, 2015 | 9.70% | = | 100 | × | 1,725) | ÷ | 17,785) |
| Dec 31, 2014 | 0.10% | = | 100 | × | 46) | ÷ | 45,132) |
| Dec 31, 2013 | 6.88% | = | 100 | × | 2,856) | ÷ | 41,488) |
| Dec 31, 2012 | 7.04% | = | 100 | × | 2,609) | ÷ | 37,074) |
| Dec 31, 2011 | 11.82% | = | 100 | × | 3,229) | ÷ | 27,320) |
| Dec 31, 2010 | 8.18% | = | 100 | × | 1,801) | ÷ | 22,004) |
| Dec 31, 2009 | 12.98% | = | 100 | × | 2,389) | ÷ | 18,408) |
| Dec 31, 2008 | 11.41% | = | 100 | × | 1,779) | ÷ | 15,592) |
| Dec 31, 2007 | 2.27% | = | 100 | × | 348) | ÷ | 15,366) |
| Dec 31, 2006 | 8.34% | = | 100 | × | 1,126) | ÷ | 13,494) |
| Dec 31, 2005 | 9.18% | = | 100 | × | 1,082) | ÷ | 11,789) |
Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
1 US$ in millions
The Return on Assets (ROA) from 2005 to 2018 exhibits significant volatility, characterized by a period of steady asset growth followed by a sharp structural contraction and extreme fluctuations in profitability.
- Asset Base Evolution
- A consistent upward trend in total assets was observed from 2005 through 2014, with the balance growing from 11,789 million USD to a peak of 45,132 million USD. This growth phase was interrupted in 2015 by a substantial reduction in total assets to 17,785 million USD, suggesting a major divestiture or balance sheet restructuring. From 2015 to 2018, the asset base remained more stable, fluctuating between approximately 17,785 million USD and 25,981 million USD.
- ROA Trend Analysis
- Between 2005 and 2013, ROA remained relatively stable, fluctuating between a low of 2.27% in 2007 and a high of 12.98% in 2009. A sharp decline occurred in 2014, with ROA dropping to 0.10% as net income fell to 46 million USD. This was followed by an exceptional peak in 2016, where ROA reached 30.47%, driven by a significant surge in net income to 7,266 million USD.
- Profitability Volatility
- The final years of the observed period demonstrate extreme variance in asset efficiency. Following the 2016 peak, the ROA collapsed to -3.91% in 2017, coinciding with a net loss of 1,016 million USD. Recovery was observed in 2018, with ROA returning to 11.09%, which aligns with the performance levels seen during the 2008-2011 period.
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Comparison to Competitors
| eBay Inc. | Amazon.com Inc. | Home Depot Inc. | Lowe’s Cos. Inc. | TJX Cos. Inc. | |
|---|---|---|---|---|---|
| Dec 31, 2018 | 11.09% | 6.19% | 19.38% | 9.77% | 18.55% |
| Dec 31, 2017 | -3.91% | 2.31% | 18.52% | 8.99% | 17.84% |
| Dec 31, 2016 | 30.47% | 2.84% | 16.47% | 8.14% | 19.81% |
| Dec 31, 2015 | 9.70% | 0.91% | 15.88% | 8.48% | 19.91% |
| Dec 31, 2014 | 0.10% | -0.44% | 13.29% | 6.98% | 20.95% |
| Dec 31, 2013 | 6.88% | 0.68% | 11.04% | 6.00% | 20.05% |
| Dec 31, 2012 | 7.04% | -0.12% | 9.58% | 5.48% | 18.07% |
| Dec 31, 2011 | 11.82% | 2.50% | 8.32% | 5.96% | 16.85% |
| Dec 31, 2010 | 8.18% | 6.13% | 6.51% | 5.40% | 16.26% |
| Dec 31, 2009 | 12.98% | 6.53% | 5.49% | 6.72% | 14.25% |
| Dec 31, 2008 | 11.41% | 7.76% | 9.92% | 9.10% | 11.69% |
| Dec 31, 2007 | 2.27% | 7.34% | 11.02% | 11.18% | 12.13% |
| Dec 31, 2006 | 8.34% | 4.35% | 13.12% | 11.23% | 12.56% |
| Dec 31, 2005 | 9.18% | 9.71% | 12.85% | 10.26% | 13.09% |
Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Sector (Consumer Discretionary Distribution & Retail)
eBay Inc., ROA, long-term trends, comparison to sector (consumer discretionary distribution & retail)
| eBay Inc. | Consumer Discretionary Distribution & Retail | |
|---|---|---|
| Dec 31, 2018 | 11.09% | 9.65% |
| Dec 31, 2017 | -3.91% | 7.39% |
| Dec 31, 2016 | 30.47% | 8.42% |
| Dec 31, 2015 | 9.70% | 7.99% |
| Dec 31, 2014 | 0.10% | 6.94% |
| Dec 31, 2013 | 6.88% | 7.03% |
| Dec 31, 2012 | 7.04% | 6.25% |
| Dec 31, 2011 | 11.82% | 6.84% |
| Dec 31, 2010 | 8.18% | 6.80% |
| Dec 31, 2009 | 12.98% | 6.65% |
| Dec 31, 2008 | 11.41% | 9.57% |
| Dec 31, 2007 | 2.27% | 10.89% |
| Dec 31, 2006 | 8.34% | 12.01% |
| Dec 31, 2005 | 9.18% | 11.90% |
Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Industry (Consumer Discretionary)
| eBay Inc. | Consumer Discretionary | |
|---|---|---|
| Dec 31, 2018 | 11.09% | 5.96% |
| Dec 31, 2017 | -3.91% | 4.05% |
| Dec 31, 2016 | 30.47% | 5.57% |
| Dec 31, 2015 | 9.70% | 6.25% |
| Dec 31, 2014 | 0.10% | 4.75% |
| Dec 31, 2013 | 6.88% | 5.52% |
| Dec 31, 2012 | 7.04% | 5.65% |
| Dec 31, 2011 | 11.82% | 9.48% |
| Dec 31, 2010 | 8.18% | 6.05% |
| Dec 31, 2009 | 12.98% | 4.67% |
| Dec 31, 2008 | 11.41% | 0.21% |
| Dec 31, 2007 | 2.27% | 2.85% |
| Dec 31, 2006 | 8.34% | 0.60% |
| Dec 31, 2005 | 9.18% | 3.80% |
Based on: 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).