Analysis of Profitability Ratios
Quarterly Data
Profitability ratios measure the company ability to generate profitable sales from its resources (assets).
Profitability Ratios (Summary)
Alphabet Inc., profitability ratios (quarterly data)
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
The financial data presents a clear upward trend in profitability and efficiency measures over the observed periods. Starting from the first available quarter, the gross profit margin demonstrates steady growth, advancing from 53.58% to 58.94% by the end of the last quarter. This consistent rise indicates improved cost control or pricing power in the company's core operations.
The operating profit margin shows a significant increase as well, beginning at 22.59% and progressing to 32.68%, though there are slight fluctuations throughout the periods. The peak around the end of 2025 suggests enhanced operational efficiency, potentially through better management of operating expenses or economies of scale.
The net profit margin follows a similar positive trajectory, increasing from 22.06% to 31.12%. This growth reflects not only operational improvements but also effective management of other income and expenses, taxes, and interest, contributing to overall profitability.
Return on equity exhibits strong growth from 18.09% up to around 31.85%, implying that shareholders are experiencing increased returns. This indicates effective utilization of equity capital in generating profits. Although there is a slight dip in the final quarter, the overall trend is robust and positive.
Return on assets also progresses from 12.6% to just above 23%, showing improved efficiency in asset utilization. The growth is steady with minor variations, highlighting that the company's assets are generating higher returns over time.
- Gross Profit Margin
- Consistent increase from 53.58% to 58.94%, indicating stronger core profitability.
- Operating Profit Margin
- Marked growth from 22.59% to 32.68%, reflecting improved operational efficiency.
- Net Profit Margin
- Increase from 22.06% to 31.12%, highlighting gains in overall profitability including non-operating factors.
- Return on Equity (ROE)
- Growth from 18.09% to 31.85%, indicative of enhanced shareholder returns and effective use of equity.
- Return on Assets (ROA)
- Improvement from 12.6% to 23.02%, showing better utilization of the company's asset base.
Overall, the analyzed periods reveal substantial improvements across profitability and efficiency metrics, suggesting a strengthening financial performance and effective management practices. The progressive enhancement in margins and returns points toward a healthy operational environment and successful strategic execution.
Return on Sales
Return on Investment
Gross Profit Margin
Alphabet Inc., gross profit margin calculation (quarterly data)
| Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||||||||
| Gross profit | 57,389) | 53,873) | 55,856) | 51,794) | 49,235) | 46,827) | 48,735) | 43,464) | 42,688) | 39,175) | 40,706) | 37,934) | 39,581) | 38,412) | 42,337) | 37,497) | 35,653) | 31,211) | 30,818) | 25,056) | 19,744) | 22,177) | |||||||
| Revenues | 96,428) | 90,234) | 96,469) | 88,268) | 84,742) | 80,539) | 86,310) | 76,693) | 74,604) | 69,787) | 76,048) | 69,092) | 69,685) | 68,011) | 75,325) | 65,118) | 61,880) | 55,314) | 56,898) | 46,173) | 38,297) | 41,159) | |||||||
| Profitability Ratio | |||||||||||||||||||||||||||||
| Gross profit margin1 | 58.94% | 58.59% | 58.20% | 57.84% | 57.35% | 57.12% | 56.63% | 55.88% | 55.44% | 55.30% | 55.38% | 56.10% | 56.74% | 56.93% | 56.94% | 56.51% | 55.72% | 54.32% | 53.58% | — | — | — | |||||||
| Benchmarks | |||||||||||||||||||||||||||||
| Gross Profit Margin, Competitors2 | |||||||||||||||||||||||||||||
| Comcast Corp. | 70.82% | 70.36% | 70.08% | 69.73% | 70.53% | 70.00% | 69.76% | 69.96% | 69.65% | 69.49% | 68.53% | 68.41% | 67.34% | 66.64% | 66.96% | 66.59% | 66.81% | 67.61% | 68.02% | — | — | — | |||||||
| Meta Platforms Inc. | 81.95% | 81.75% | 81.67% | 81.43% | 81.40% | 81.44% | 80.76% | 79.05% | 78.34% | 78.40% | 78.35% | 80.31% | 80.47% | 80.34% | 80.79% | 80.85% | 80.98% | 80.55% | 80.58% | — | — | — | |||||||
| Netflix Inc. | 48.49% | 46.92% | 46.06% | 45.25% | 43.84% | 43.06% | 41.54% | 39.49% | 38.77% | 38.30% | 39.37% | 39.62% | 40.63% | 41.62% | 41.64% | 43.22% | 42.29% | 41.10% | 38.89% | — | — | — | |||||||
| Walt Disney Co. | 37.10% | 36.74% | 35.75% | 35.36% | 35.03% | 34.33% | 33.41% | 32.77% | 33.04% | 33.40% | 34.24% | 34.43% | 33.79% | 34.34% | 33.06% | 31.12% | 30.65% | 29.85% | 32.89% | 35.96% | 36.60% | 38.72% | |||||||
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
1 Q2 2025 Calculation
Gross profit margin = 100
× (Gross profitQ2 2025
+ Gross profitQ1 2025
+ Gross profitQ4 2024
+ Gross profitQ3 2024)
÷ (RevenuesQ2 2025
+ RevenuesQ1 2025
+ RevenuesQ4 2024
+ RevenuesQ3 2024)
= 100 × (57,389 + 53,873 + 55,856 + 51,794)
÷ (96,428 + 90,234 + 96,469 + 88,268)
= 58.94%
2 Click competitor name to see calculations.
The financial data reveals a consistent growth trend in both revenues and gross profit over the periods analyzed. Revenues show a general upward trajectory from the first reported quarter, increasing from $41,159 million in March 2020 to a projected $96,428 million by June 2025. This represents more than a doubling in revenue over the five-year span, indicating sustained business expansion and market demand.
Gross profit follows a closely aligned upward trend, rising from $22,177 million in March 2020 to an anticipated $57,389 million in June 2025. This growth in gross profit aligns with increasing revenues but also reflects effective cost management, as indicated by the improvement in gross profit margin.
The gross profit margin data, starting from the March 2021 quarter, shows a steady increase from 53.58% to a forecasted 58.94% by June 2025. This improvement suggests enhanced efficiency in production, favorable pricing strategies, or a beneficial sales mix contributing to higher profitability at the gross level.
- Revenue Growth
- Revenues exhibited a strong upward trend over the reported quarters, consistently increasing with minor fluctuations, and nearly doubling over the full period.
- Gross Profit Increase
- Gross profit increased in tandem with revenues, indicating robust operational performance and the ability to convert sales into profit effectively.
- Gross Profit Margin Improvement
- The gross profit margin exhibited a gradual but steady rise from approximately 53.6% to nearly 59%, reflecting improved cost control, pricing power, or an enhanced product mix favoring more profitable offerings.
Overall, the data points to a healthy financial position with solid revenue growth and improving profitability indicators, showcasing operational efficiencies and a positive business outlook for the coming quarters.
Operating Profit Margin
Alphabet Inc., operating profit margin calculation (quarterly data)
| Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||||||||
| Income from operations | 31,271) | 30,606) | 30,972) | 28,521) | 27,425) | 25,472) | 23,697) | 21,343) | 21,838) | 17,415) | 18,160) | 17,135) | 19,453) | 20,094) | 21,885) | 21,031) | 19,361) | 16,437) | 15,651) | 11,213) | 6,383) | 7,977) | |||||||
| Revenues | 96,428) | 90,234) | 96,469) | 88,268) | 84,742) | 80,539) | 86,310) | 76,693) | 74,604) | 69,787) | 76,048) | 69,092) | 69,685) | 68,011) | 75,325) | 65,118) | 61,880) | 55,314) | 56,898) | 46,173) | 38,297) | 41,159) | |||||||
| Profitability Ratio | |||||||||||||||||||||||||||||
| Operating profit margin1 | 32.68% | 32.67% | 32.11% | 30.93% | 29.83% | 29.03% | 27.42% | 26.51% | 25.75% | 25.35% | 26.46% | 27.85% | 29.65% | 30.47% | 30.55% | 30.30% | 28.45% | 25.26% | 22.59% | — | — | — | |||||||
| Benchmarks | |||||||||||||||||||||||||||||
| Operating Profit Margin, Competitors2 | |||||||||||||||||||||||||||||
| Comcast Corp. | 18.12% | 18.73% | 18.83% | 18.52% | 19.32% | 19.25% | 19.18% | 19.33% | 11.99% | 11.75% | 11.56% | 11.82% | 18.25% | 17.76% | 17.89% | 17.51% | 17.01% | 16.97% | 16.89% | — | — | — | |||||||
| Meta Platforms Inc. | 44.02% | 42.92% | 42.18% | 39.94% | 39.25% | 37.38% | 34.66% | 28.96% | 23.80% | 23.56% | 24.82% | 29.74% | 33.41% | 36.68% | 39.65% | 41.79% | 42.52% | 40.42% | 38.01% | — | — | — | |||||||
| Netflix Inc. | 29.51% | 27.71% | 26.71% | 25.65% | 23.82% | 22.54% | 20.62% | 18.35% | 17.51% | 16.85% | 17.82% | 18.16% | 19.13% | 20.41% | 20.86% | 22.76% | 22.03% | 21.17% | 18.34% | — | — | — | |||||||
| Walt Disney Co. | 12.64% | 10.07% | 9.11% | 9.08% | 5.40% | 6.87% | 5.74% | 5.22% | 8.02% | 7.42% | 7.90% | 8.01% | 7.08% | 6.93% | 4.46% | 2.60% | -7.99% | -7.37% | -2.97% | 1.25% | 10.76% | 13.22% | |||||||
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
1 Q2 2025 Calculation
Operating profit margin = 100
× (Income from operationsQ2 2025
+ Income from operationsQ1 2025
+ Income from operationsQ4 2024
+ Income from operationsQ3 2024)
÷ (RevenuesQ2 2025
+ RevenuesQ1 2025
+ RevenuesQ4 2024
+ RevenuesQ3 2024)
= 100 × (31,271 + 30,606 + 30,972 + 28,521)
÷ (96,428 + 90,234 + 96,469 + 88,268)
= 32.68%
2 Click competitor name to see calculations.
The financial data over multiple quarters reveals several notable trends in the operational and revenue performance.
- Income from Operations
-
Income from operations shows a fluctuating but generally positive trajectory from March 2020 to June 2025. Starting at 7,977 million USD in March 2020, there is a dip in the middle of 2020 but a significant rebound in the latter quarters of that year, peaking above 21,885 million USD by December 2021. This is followed by some volatility with occasional declines around 2022 but a strong recovery resumes from 2023 onward, reaching approximately 31,271 million USD in June 2025.
The upward trend toward the end of the period indicates improving operational efficiency or higher profitability from the core business activities, supported by some periodic seasonal or market variables.
- Revenues
-
Revenues have experienced growth with intermittent fluctuations. From a low base of 38,297 million USD in June 2020, revenues consistently increased, reaching a high of 96,428 million USD in June 2025. Temporary revenue dips are visible, such as between late 2021 and early 2022, but the general pattern points toward an expanding top line.
The consistent revenue growth, especially in recent quarters, suggests successful business expansion, possibly through increased demand, market share gains, or diversification of income streams.
- Operating Profit Margin
-
The operating profit margin shows a clear upward trend over the periods reported from around 22.59% in March 2021 to a stable high above 32% in mid-2025. Margins improve steadily, indicating better cost control or more profitable revenue streams.
This rising margin trend alongside the revenue increase indicates enhanced operational leverage, whereby the company is generating more profit per unit of revenue. This suggests an improvement in efficiency or a shift toward higher-margin products or services.
Overall, the data reflects strong financial health with increasing revenue, improving operating profit margins, and a growing income from operations. While some quarters depict variability, the medium to long-term trends are positive, demonstrating effective management of operations and favorable market conditions.
Net Profit Margin
Alphabet Inc., net profit margin calculation (quarterly data)
| Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||||||||
| Net income | 28,196) | 34,540) | 26,536) | 26,301) | 23,619) | 23,662) | 20,687) | 19,689) | 18,368) | 15,051) | 13,624) | 13,910) | 16,002) | 16,436) | 20,642) | 18,936) | 18,525) | 17,930) | 15,227) | 11,247) | 6,959) | 6,836) | |||||||
| Revenues | 96,428) | 90,234) | 96,469) | 88,268) | 84,742) | 80,539) | 86,310) | 76,693) | 74,604) | 69,787) | 76,048) | 69,092) | 69,685) | 68,011) | 75,325) | 65,118) | 61,880) | 55,314) | 56,898) | 46,173) | 38,297) | 41,159) | |||||||
| Profitability Ratio | |||||||||||||||||||||||||||||
| Net profit margin1 | 31.12% | 30.86% | 28.60% | 27.74% | 26.70% | 25.90% | 24.01% | 22.46% | 21.05% | 20.58% | 21.20% | 23.75% | 25.89% | 27.57% | 29.51% | 29.52% | 28.57% | 26.11% | 22.06% | — | — | — | |||||||
| Benchmarks | |||||||||||||||||||||||||||||
| Net Profit Margin, Competitors2 | |||||||||||||||||||||||||||||
| Comcast Corp. | 18.44% | 12.71% | 13.09% | 11.92% | 12.46% | 12.64% | 12.66% | 12.53% | 5.40% | 4.71% | 4.42% | 4.46% | 11.54% | 11.96% | 12.17% | 12.73% | 11.44% | 11.25% | 10.17% | — | — | — | |||||||
| Meta Platforms Inc. | 39.99% | 39.11% | 37.91% | 35.55% | 34.34% | 32.06% | 28.98% | 23.42% | 18.71% | 18.27% | 19.90% | 24.41% | 28.16% | 31.20% | 33.38% | 35.88% | 37.18% | 35.74% | 33.90% | — | — | — | |||||||
| Netflix Inc. | 24.58% | 23.07% | 22.34% | 20.70% | 19.54% | 18.42% | 16.04% | 13.82% | 13.22% | 13.16% | 14.21% | 16.03% | 16.42% | 16.47% | 17.23% | 17.64% | 15.92% | 14.24% | 11.05% | — | — | — | |||||||
| Walt Disney Co. | 9.47% | 6.07% | 5.44% | 5.31% | 1.90% | 3.36% | 2.65% | 2.56% | 4.74% | 3.93% | 3.80% | 3.87% | 3.46% | 4.22% | 2.96% | 1.77% | -7.73% | -8.15% | -4.38% | -1.58% | 6.88% | 13.80% | |||||||
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
1 Q2 2025 Calculation
Net profit margin = 100
× (Net incomeQ2 2025
+ Net incomeQ1 2025
+ Net incomeQ4 2024
+ Net incomeQ3 2024)
÷ (RevenuesQ2 2025
+ RevenuesQ1 2025
+ RevenuesQ4 2024
+ RevenuesQ3 2024)
= 100 × (28,196 + 34,540 + 26,536 + 26,301)
÷ (96,428 + 90,234 + 96,469 + 88,268)
= 31.12%
2 Click competitor name to see calculations.
The financial data reflects significant fluctuations and overall growth trends across multiple quarters. Key metrics evaluated include net income, revenues, and net profit margin, each revealing distinct patterns over the observed periods.
- Net Income
- Net income demonstrated strong growth with notable variability. Beginning at 6,836 million US dollars in the first quarter of 2020, net income increased substantially to a peak of 20,687 million by the end of 2021. A decline followed through 2022 with net income dipping to 13,624 million by the last quarter of that year. However, from 2023 onward, net income again displayed a recovery trend, culminating in a significant surge to 34,540 million by the first quarter of 2025. This indicates considerable volatility but an overall positive trajectory in profitability.
- Revenues
- Revenues showed steady incremental growth throughout the entire period. Starting at 41,159 million US dollars in Q1 2020, revenues fluctuated slightly but maintained an upward trend, reaching 75,325 million at Q4 2021. Some variability occurred during 2022, with revenues dipping slightly but then recovering and surpassing previous peaks by mid-2023. By Q2 2025, revenues reached 96,428 million, which constitutes a significant increase (over 100%) relative to the starting figure, illustrating consistent business expansion and sales growth.
- Net Profit Margin
- Net profit margin data begins from Q1 2021, showing strong profitability throughout. The margin started at 22.06% at the beginning of 2021 and gradually increased to peak values above 30% by 2025. Despite small oscillations, the margin consistently remained above 20%, and the overall progression suggests effective cost control and increases in earnings efficiency relative to revenue.
Overall, the data reflect a robust growth phase with net income and revenues trending upwards over the analyzed periods. The temporary declines observed around 2022 in net income and revenues suggest possible external or situational factors impacting performance, but recovery in subsequent quarters indicates resilience. The improving net profit margin alongside revenue growth is a positive indicator of enhanced profitability and operational efficiency.
Return on Equity (ROE)
Alphabet Inc., ROE calculation (quarterly data)
| Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||||||||
| Net income | 28,196) | 34,540) | 26,536) | 26,301) | 23,619) | 23,662) | 20,687) | 19,689) | 18,368) | 15,051) | 13,624) | 13,910) | 16,002) | 16,436) | 20,642) | 18,936) | 18,525) | 17,930) | 15,227) | 11,247) | 6,959) | 6,836) | |||||||
| Stockholders’ equity | 362,916) | 345,267) | 325,084) | 314,119) | 300,753) | 292,844) | 283,379) | 273,202) | 267,141) | 260,894) | 256,144) | 253,626) | 255,419) | 254,004) | 251,635) | 244,567) | 237,565) | 230,013) | 222,544) | 212,920) | 207,322) | 203,659) | |||||||
| Profitability Ratio | |||||||||||||||||||||||||||||
| ROE1 | 31.85% | 32.15% | 30.80% | 30.01% | 29.15% | 28.14% | 26.04% | 24.43% | 22.82% | 22.46% | 23.41% | 26.41% | 28.20% | 29.35% | 30.22% | 28.87% | 26.49% | 22.33% | 18.09% | — | — | — | |||||||
| Benchmarks | |||||||||||||||||||||||||||||
| ROE, Competitors2 | |||||||||||||||||||||||||||||
| Comcast Corp. | 23.65% | 18.13% | 18.92% | 17.11% | 18.14% | 18.67% | 18.61% | 18.34% | 7.74% | 6.86% | 6.63% | 6.73% | 15.35% | 15.18% | 14.73% | 15.12% | 13.13% | 12.66% | 11.66% | — | — | — | |||||||
| Meta Platforms Inc. | 36.66% | 36.01% | 34.14% | 33.76% | 32.81% | 30.60% | 25.53% | 20.81% | 16.82% | 17.18% | 18.45% | 23.23% | 26.74% | 30.30% | 31.53% | 30.22% | 28.18% | 25.24% | 22.72% | — | — | — | |||||||
| Netflix Inc. | 41.07% | 38.58% | 35.21% | 34.25% | 32.08% | 30.12% | 26.27% | 20.47% | 18.60% | 19.24% | 21.62% | 24.57% | 26.71% | 28.54% | 32.28% | 32.98% | 31.68% | 29.18% | 24.96% | — | — | — | |||||||
| Walt Disney Co. | 8.54% | 5.51% | 4.94% | 4.75% | 1.71% | 2.96% | 2.37% | 2.31% | 4.21% | 3.45% | 3.31% | 3.40% | 2.92% | 3.43% | 2.25% | 1.30% | -5.28% | -5.89% | -3.43% | -1.28% | 5.95% | 11.56% | |||||||
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
1 Q2 2025 Calculation
ROE = 100
× (Net incomeQ2 2025
+ Net incomeQ1 2025
+ Net incomeQ4 2024
+ Net incomeQ3 2024)
÷ Stockholders’ equity
= 100 × (28,196 + 34,540 + 26,536 + 26,301)
÷ 362,916 = 31.85%
2 Click competitor name to see calculations.
The net income demonstrates a generally upward trajectory over the presented periods, though with some fluctuations. Starting from a base of 6,836 million US dollars in March 2020, net income climbed steadily through 2021 and early 2022, reaching a peak of 20,687 million US dollars in December 2021. However, a decline followed in 2022, hitting a low of 13,624 million US dollars in December 2022. Subsequently, net income resumed its upward movement, peaking at 34,540 million US dollars in March 2025, despite some volatility in the quarterly figures ending June 2025.
Stockholders’ equity exhibits a consistent increase throughout the entire period. Beginning at 203,659 million US dollars in March 2020, equity rose steadily, with occasional modest dips, reaching 362,916 million US dollars by June 2025. This trend indicates sustained growth in the company's net assets, reflecting accumulated earnings and other equity adjustments over time.
The return on equity (ROE) metric, available from March 2021 onward, reveals a strong performance with some variability. ROE increased from 18.09% in March 2021 to a high of 32.15% in June 2025. The rise was generally smooth but experienced minor decreases in certain quarters, such as in late 2021 and mid-2023. Despite these fluctuations, the overall pattern indicates improving efficiency in generating profits from shareholders' equity.
- Net Income
- Experienced significant growth from early 2020 to late 2021, followed by a downturn in 2022, and then a robust recovery culminating in the highest reported value in early 2025.
- Quarterly fluctuations suggest periods of volatility, but the long-term trajectory is positive.
- Stockholders’ Equity
- Demonstrated a stable and continuous increase throughout the entire timeframe, indicating strengthening financial foundations and retained earnings accumulation.
- Return on Equity (ROE)
- Showed a marked increase over the observed quarters, rising from 18.09% to above 32%.
- This indicates enhanced profitability relative to equity, despite some periodic decreases.
Return on Assets (ROA)
Alphabet Inc., ROA calculation (quarterly data)
| Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | Dec 31, 2021 | Sep 30, 2021 | Jun 30, 2021 | Mar 31, 2021 | Dec 31, 2020 | Sep 30, 2020 | Jun 30, 2020 | Mar 31, 2020 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||||||||
| Net income | 28,196) | 34,540) | 26,536) | 26,301) | 23,619) | 23,662) | 20,687) | 19,689) | 18,368) | 15,051) | 13,624) | 13,910) | 16,002) | 16,436) | 20,642) | 18,936) | 18,525) | 17,930) | 15,227) | 11,247) | 6,959) | 6,836) | |||||||
| Total assets | 502,053) | 475,374) | 450,256) | 430,266) | 414,770) | 407,350) | 402,392) | 396,711) | 383,044) | 369,491) | 365,264) | 358,255) | 355,185) | 357,096) | 359,268) | 347,403) | 335,387) | 327,095) | 319,616) | 299,243) | 278,492) | 273,403) | |||||||
| Profitability Ratio | |||||||||||||||||||||||||||||
| ROA1 | 23.02% | 23.35% | 22.24% | 21.91% | 21.13% | 20.23% | 18.34% | 16.82% | 15.91% | 15.86% | 16.42% | 18.70% | 20.28% | 20.87% | 21.16% | 20.33% | 18.76% | 15.70% | 12.60% | — | — | — | |||||||
| Benchmarks | |||||||||||||||||||||||||||||
| ROA, Competitors2 | |||||||||||||||||||||||||||||
| Comcast Corp. | 8.36% | 5.87% | 6.08% | 5.44% | 5.75% | 5.85% | 5.81% | 5.80% | 2.48% | 2.18% | 2.09% | 2.12% | 5.26% | 5.25% | 5.13% | 5.23% | 4.50% | 4.21% | 3.85% | — | — | — | |||||||
| Meta Platforms Inc. | 24.26% | 23.78% | 22.59% | 21.66% | 22.34% | 20.53% | 17.03% | 13.75% | 10.91% | 11.62% | 12.49% | 16.12% | 19.81% | 22.74% | 23.72% | 23.77% | 22.83% | 20.63% | 18.29% | — | — | — | |||||||
| Netflix Inc. | 19.30% | 17.80% | 16.24% | 14.88% | 14.45% | 13.18% | 11.10% | 9.14% | 8.36% | 8.49% | 9.24% | 10.61% | 10.99% | 11.05% | 11.48% | 11.82% | 10.72% | 9.37% | 7.03% | — | — | — | |||||||
| Walt Disney Co. | 4.55% | 2.85% | 2.53% | 2.41% | 0.87% | 1.51% | 1.15% | 1.11% | 2.01% | 1.64% | 1.54% | 1.54% | 1.31% | 1.52% | 0.98% | 0.56% | -2.25% | -2.45% | -1.42% | -0.53% | 2.61% | 5.16% | |||||||
Based on: 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31), 10-K (reporting date: 2021-12-31), 10-Q (reporting date: 2021-09-30), 10-Q (reporting date: 2021-06-30), 10-Q (reporting date: 2021-03-31), 10-K (reporting date: 2020-12-31), 10-Q (reporting date: 2020-09-30), 10-Q (reporting date: 2020-06-30), 10-Q (reporting date: 2020-03-31).
1 Q2 2025 Calculation
ROA = 100
× (Net incomeQ2 2025
+ Net incomeQ1 2025
+ Net incomeQ4 2024
+ Net incomeQ3 2024)
÷ Total assets
= 100 × (28,196 + 34,540 + 26,536 + 26,301)
÷ 502,053 = 23.02%
2 Click competitor name to see calculations.
The financial data reveals notable trends in net income, total assets, and return on assets (ROA) over the examined periods.
- Net Income
- Net income exhibited a general upward trend from the beginning to the end of the period. Starting at 6,836 million US dollars in March 2020, it rose significantly to 20,642 million by December 2021. This was followed by a decline across 2022, reaching a low of 13,624 million at the end of that year. Subsequently, net income rebounded strongly throughout 2023 and into 2024 and 2025, reaching a peak of 34,540 million in September 2025 before a slight decline to 28,196 million by the second quarter of 2025. This pattern suggests periods of both strong growth and some volatility in profitability.
- Total Assets
- Total assets consistently increased throughout the period from 273,403 million US dollars in March 2020 to 502,053 million by June 2025. The growth is steady, reflecting ongoing asset accumulation and expansion. The growth in total assets does not show any periods of decline or stagnation, indicating continuous investment or acquisition activities that contribute to asset base enlargement.
- Return on Assets (ROA)
- ROA data became available starting March 2021 and shows an overall upward trend with some fluctuations. Beginning at 12.6% in early 2021, ROA improved steadily, reaching above 20% by early 2022. It then dipped slightly in late 2022 before stabilizing around the 15-17% range during 2023. From 2024 onwards, ROA improved again, reaching a high of 23.35% in September 2025. This indicates improving efficiency and profitability in relation to the asset base over time, despite minor periodic declines.
Overall, the data highlights a robust growth in asset base accompanied by improving profitability metrics over time, despite some temporary setbacks in net income and ROA. The strong rebound in earnings and improvements in ROA in the latter periods suggest effective management of resources and successful operational adjustments.