Analysis of Profitability Ratios
Quarterly Data
Profitability ratios measure the company ability to generate profitable sales from its resources (assets).
Profitability Ratios (Summary)
Meta Platforms Inc., profitability ratios (quarterly data)
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
The profitability ratios exhibit a distinct U-shaped trajectory characterized by a period of margin compression between 2022 and early 2023, followed by a robust recovery and expansion phase peaking in mid-2025. While gross profitability remained relatively resilient, operational and bottom-line metrics showed significant volatility, reflecting a cycle of increased cost pressures followed by substantial efficiency gains.
- Gross Profit Margin
- Stability is maintained throughout the observed period, with values fluctuating within a narrow band between 78.34% and 82.00%. A minor contraction was noted between December 2022 and June 2023, which was subsequently offset by a steady ascent, reaching a peak of 82.00% in late 2025 and stabilizing near 81.94% by March 2026.
- Operating and Net Profit Margins
- Both metrics experienced a significant synchronized decline starting in 2022, reaching troughs of 23.56% for operating margin and 18.27% for net margin by March 2023. This was followed by an aggressive recovery; the operating margin peaked at 44.02% in June 2025, while the net margin reached 39.99% during the same quarter. A moderate normalization occurred in the latter half of 2025 and early 2026, with the operating margin settling at 41.21% and the net margin at 32.84%.
- Return on Equity (ROE) and Return on Assets (ROA)
- Capital efficiency metrics closely mirrored the trends observed in profit margins. ROE declined from 30.30% in early 2022 to a low of 16.82% by June 2023, before surging to a peak of 36.66% in June 2025. Similarly, ROA fell from 22.74% to a low of 10.91% in June 2023, eventually recovering to a high of 24.26% by mid-2025. Both ratios exhibited a downward adjustment in the final quarters, with ROE ending at 28.97% and ROA at 17.86% by March 2026.
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Return on Sales
Return on Investment
Gross Profit Margin
Meta Platforms Inc., gross profit margin calculation (quarterly data)
| Mar 31, 2026 | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||
| Gross profit | 46,093) | 48,988) | 42,036) | 39,025) | 34,742) | 39,548) | 33,214) | 31,763) | 29,815) | 32,416) | 27,936) | 26,054) | 22,537) | 23,829) | 21,998) | 23,630) | 21,903) | ||||||
| Revenue | 56,311) | 59,894) | 51,242) | 47,516) | 42,314) | 48,386) | 40,589) | 39,071) | 36,455) | 40,112) | 34,146) | 31,999) | 28,645) | 32,165) | 27,714) | 28,822) | 27,908) | ||||||
| Profitability Ratio | |||||||||||||||||||||||
| Gross profit margin1 | 81.94% | 82.00% | 82.00% | 81.95% | 81.75% | 81.67% | 81.43% | 81.40% | 81.44% | 80.76% | 79.05% | 78.34% | 78.40% | 78.35% | 80.31% | 80.47% | 80.34% | ||||||
| Benchmarks | |||||||||||||||||||||||
| Gross Profit Margin, Competitors2 | |||||||||||||||||||||||
| Alphabet Inc. | 60.37% | 59.65% | 59.17% | 58.94% | 58.59% | 58.20% | 57.84% | 57.35% | 57.12% | 56.63% | 55.88% | 55.44% | 55.30% | 55.38% | 56.10% | 56.74% | 56.93% | ||||||
| Comcast Corp. | 70.13% | 71.75% | 71.88% | 70.82% | 70.36% | 70.08% | 69.73% | 70.53% | 70.00% | 69.76% | 69.96% | 69.65% | 69.49% | 68.53% | 68.41% | 67.34% | 66.64% | ||||||
| Netflix Inc. | 49.03% | 48.49% | 48.09% | 48.49% | 46.92% | 46.06% | 45.25% | 43.84% | 43.06% | 41.54% | 39.49% | 38.77% | 38.30% | 39.37% | 39.62% | 40.63% | 41.62% | ||||||
| Trade Desk Inc. | 77.83% | 78.63% | 78.81% | 79.41% | 80.11% | 80.69% | 81.06% | 81.23% | 81.29% | 81.21% | 81.18% | 81.46% | 81.64% | 82.18% | 81.90% | 81.88% | 81.82% | ||||||
| Walt Disney Co. | 37.28% | 37.76% | 37.61% | 37.10% | 36.74% | 35.75% | 35.36% | 35.03% | 34.33% | 33.41% | 32.77% | 33.04% | 33.40% | 34.24% | 34.43% | 33.79% | 34.34% | ||||||
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
1 Q1 2026 Calculation
Gross profit margin = 100
× (Gross profitQ1 2026
+ Gross profitQ4 2025
+ Gross profitQ3 2025
+ Gross profitQ2 2025)
÷ (RevenueQ1 2026
+ RevenueQ4 2025
+ RevenueQ3 2025
+ RevenueQ2 2025)
= 100 × (46,093 + 48,988 + 42,036 + 39,025)
÷ (56,311 + 59,894 + 51,242 + 47,516)
= 81.94%
2 Click competitor name to see calculations.
The financial performance exhibits a consistent upward trajectory in both total revenue and gross profit over the observed period from March 2022 through March 2026. While absolute values grew significantly, the gross profit margin experienced a distinct cycle of contraction followed by sustained expansion and stabilization.
- Revenue and Gross Profit Growth
- Revenue increased from 27,908 million USD in March 2022 to a peak of 59,894 million USD in December 2025, before adjusting to 56,311 million USD in March 2026. Correspondingly, gross profit rose from 21,903 million USD in March 2022 to 48,988 million USD in December 2025. This indicates a strong capacity to scale top-line growth while simultaneously increasing the absolute volume of gross profit.
- Gross Profit Margin Volatility and Recovery
- The gross profit margin remained stable at approximately 80% throughout the first three quarters of 2022. A contraction occurred starting in December 2022, where the margin declined to 78.35% and remained at a similar level through June 2023. A recovery phase began in September 2023, with margins returning to the 80% threshold by December 2023.
- Long-term Margin Expansion and Stabilization
- From March 2024 through December 2025, a steady expansion in the gross profit margin is evident, rising from 81.44% to a peak of 82.00%. This period reflects improved operational efficiency or a shift in cost structures, allowing for a higher percentage of revenue to be retained as gross profit. The margin remained largely stable at 81.94% by March 2026, suggesting the attainment of a new, higher equilibrium of profitability.
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Operating Profit Margin
Meta Platforms Inc., operating profit margin calculation (quarterly data)
| Mar 31, 2026 | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||
| Income from operations | 22,872) | 24,745) | 20,535) | 20,441) | 17,555) | 23,365) | 17,350) | 14,847) | 13,818) | 16,384) | 13,748) | 9,392) | 7,227) | 6,398) | 5,664) | 8,358) | 8,524) | ||||||
| Revenue | 56,311) | 59,894) | 51,242) | 47,516) | 42,314) | 48,386) | 40,589) | 39,071) | 36,455) | 40,112) | 34,146) | 31,999) | 28,645) | 32,165) | 27,714) | 28,822) | 27,908) | ||||||
| Profitability Ratio | |||||||||||||||||||||||
| Operating profit margin1 | 41.21% | 41.44% | 43.23% | 44.02% | 42.92% | 42.18% | 39.94% | 39.25% | 37.38% | 34.66% | 28.96% | 23.80% | 23.56% | 24.82% | 29.74% | 33.41% | 36.68% | ||||||
| Benchmarks | |||||||||||||||||||||||
| Operating Profit Margin, Competitors2 | |||||||||||||||||||||||
| Alphabet Inc. | 32.69% | 32.03% | 32.19% | 32.68% | 32.67% | 32.11% | 30.93% | 29.83% | 29.03% | 27.42% | 26.51% | 25.75% | 25.35% | 26.46% | 27.85% | 29.65% | 30.47% | ||||||
| Comcast Corp. | 15.29% | 16.71% | 17.98% | 18.12% | 18.73% | 18.83% | 18.52% | 19.32% | 19.25% | 19.18% | 19.33% | 11.99% | 11.75% | 11.56% | 11.82% | 18.25% | 17.76% | ||||||
| Netflix Inc. | 29.72% | 29.49% | 29.14% | 29.51% | 27.71% | 26.71% | 25.65% | 23.82% | 22.54% | 20.62% | 18.35% | 17.51% | 16.85% | 17.82% | 18.16% | 19.13% | 20.41% | ||||||
| Trade Desk Inc. | 20.26% | 20.35% | 18.91% | 17.73% | 17.63% | 17.47% | 16.29% | 14.05% | 12.29% | 10.30% | 8.53% | 8.50% | 6.53% | 7.20% | -0.80% | 2.86% | 7.74% | ||||||
| Walt Disney Co. | 13.53% | 13.78% | 12.69% | 12.64% | 10.07% | 9.11% | 9.08% | 5.40% | 6.87% | 5.74% | 5.22% | 8.02% | 7.42% | 7.90% | 8.01% | 7.08% | 6.93% | ||||||
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
1 Q1 2026 Calculation
Operating profit margin = 100
× (Income from operationsQ1 2026
+ Income from operationsQ4 2025
+ Income from operationsQ3 2025
+ Income from operationsQ2 2025)
÷ (RevenueQ1 2026
+ RevenueQ4 2025
+ RevenueQ3 2025
+ RevenueQ2 2025)
= 100 × (22,872 + 24,745 + 20,535 + 20,441)
÷ (56,311 + 59,894 + 51,242 + 47,516)
= 41.21%
2 Click competitor name to see calculations.
The operating profit margin demonstrates a V-shaped trajectory, characterized by a period of significant contraction followed by a robust recovery and subsequent stabilization at an elevated level.
- Margin Contraction Phase (March 2022 – March 2023)
- A consistent downward trend is observed during this period, with the operating profit margin declining from 36.68% to a low of 23.56%. This erosion occurred while revenue remained relatively stagnant, suggesting that operating expenses grew at a pace that outstripped revenue growth, thereby compressing profitability.
- Recovery and Expansion Phase (June 2023 – December 2024)
- A strong reversal is evident starting in mid-2023, as the margin climbed steadily from 23.80% to 42.18%. This expansion was supported by a substantial increase in income from operations, which grew from 9,392 million US$ in June 2023 to 23,365 million US$ by December 2024. The rate of profit growth exceeded the rate of revenue growth, indicating improved operational efficiency and successful cost optimization.
- Stabilization and Peak Performance (March 2025 – March 2026)
- The operating profit margin reached its peak of 44.02% in June 2025. Following this peak, the margin entered a stabilization phase, maintaining a range between 41.21% and 42.92% through March 2026. This suggests the establishment of a new, higher baseline for operational profitability, with margins remaining significantly higher than those recorded during the 2022-2023 period.
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Net Profit Margin
Meta Platforms Inc., net profit margin calculation (quarterly data)
| Mar 31, 2026 | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||
| Net income | 26,773) | 22,768) | 2,709) | 18,337) | 16,644) | 20,838) | 15,688) | 13,465) | 12,369) | 14,018) | 11,583) | 7,788) | 5,709) | 4,653) | 4,395) | 6,687) | 7,465) | ||||||
| Revenue | 56,311) | 59,894) | 51,242) | 47,516) | 42,314) | 48,386) | 40,589) | 39,071) | 36,455) | 40,112) | 34,146) | 31,999) | 28,645) | 32,165) | 27,714) | 28,822) | 27,908) | ||||||
| Profitability Ratio | |||||||||||||||||||||||
| Net profit margin1 | 32.84% | 30.08% | 30.89% | 39.99% | 39.11% | 37.91% | 35.55% | 34.34% | 32.06% | 28.98% | 23.42% | 18.71% | 18.27% | 19.90% | 24.41% | 28.16% | 31.20% | ||||||
| Benchmarks | |||||||||||||||||||||||
| Net Profit Margin, Competitors2 | |||||||||||||||||||||||
| Alphabet Inc. | 37.92% | 32.81% | 32.23% | 31.12% | 30.86% | 28.60% | 27.74% | 26.70% | 25.90% | 24.01% | 22.46% | 21.05% | 20.58% | 21.20% | 23.75% | 25.89% | 27.57% | ||||||
| Comcast Corp. | 15.00% | 16.17% | 18.33% | 18.44% | 12.71% | 13.09% | 11.92% | 12.46% | 12.64% | 12.66% | 12.53% | 5.40% | 4.71% | 4.42% | 4.46% | 11.54% | 11.96% | ||||||
| Netflix Inc. | 28.52% | 24.30% | 24.05% | 24.58% | 23.07% | 22.34% | 20.70% | 19.54% | 18.42% | 16.04% | 13.82% | 13.22% | 13.16% | 14.21% | 16.03% | 16.42% | 16.47% | ||||||
| Trade Desk Inc. | 14.57% | 15.31% | 15.72% | 15.57% | 16.04% | 16.08% | 13.34% | 11.65% | 9.80% | 9.19% | 8.35% | 7.46% | 4.70% | 3.38% | -0.66% | 2.43% | 7.78% | ||||||
| Walt Disney Co. | 12.80% | 13.14% | 12.22% | 9.47% | 6.07% | 5.44% | 5.31% | 1.90% | 3.36% | 2.65% | 2.56% | 4.74% | 3.93% | 3.80% | 3.87% | 3.46% | 4.22% | ||||||
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
1 Q1 2026 Calculation
Net profit margin = 100
× (Net incomeQ1 2026
+ Net incomeQ4 2025
+ Net incomeQ3 2025
+ Net incomeQ2 2025)
÷ (RevenueQ1 2026
+ RevenueQ4 2025
+ RevenueQ3 2025
+ RevenueQ2 2025)
= 100 × (26,773 + 22,768 + 2,709 + 18,337)
÷ (56,311 + 59,894 + 51,242 + 47,516)
= 32.84%
2 Click competitor name to see calculations.
The net profit margin exhibits a cyclical trajectory characterized by an initial period of contraction, a sustained phase of expansion, and a subsequent period of volatility followed by stabilization.
- Initial Margin Contraction (March 2022 – March 2023)
- A significant downward trend is observed during this interval, as the net profit margin declined from 31.20% in March 2022 to a trough of 18.27% by March 31, 2023. This compression occurred while revenue remained relatively range-bound, suggesting that expenses grew at a rate exceeding revenue growth during this period.
- Operational Recovery and Expansion (June 2023 – June 2025)
- A consistent upward trend in profitability began in mid-2023, with the net profit margin expanding steadily to reach a peak of 39.99% by June 30, 2025. This phase is marked by an acceleration in net income growth that significantly outpaced the growth in revenue, indicating enhanced operational efficiency and stronger cost management.
- Volatility and Stabilization (September 2025 – March 2026)
- A sharp contraction in margin is noted in September 2025, dropping to 30.89%. This decline is attributed to a substantial decrease in net income to 2,709 million US$, occurring despite a continued increase in revenue to 51,242 million US$. Following this anomaly, the margin remained relatively flat at 30.08% in December 2025 before rebounding to 32.84% by March 31, 2026, suggesting a return to a more stable profitability baseline.
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Return on Equity (ROE)
Meta Platforms Inc., ROE calculation (quarterly data)
| Mar 31, 2026 | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||
| Net income | 26,773) | 22,768) | 2,709) | 18,337) | 16,644) | 20,838) | 15,688) | 13,465) | 12,369) | 14,018) | 11,583) | 7,788) | 5,709) | 4,653) | 4,395) | 6,687) | 7,465) | ||||||
| Stockholders’ equity | 243,681) | 217,243) | 194,066) | 195,070) | 185,029) | 182,637) | 164,529) | 156,763) | 149,529) | 153,168) | 142,873) | 134,033) | 124,795) | 125,713) | 124,094) | 125,767) | 123,228) | ||||||
| Profitability Ratio | |||||||||||||||||||||||
| ROE1 | 28.97% | 27.83% | 30.16% | 36.66% | 36.01% | 34.14% | 33.76% | 32.81% | 30.60% | 25.53% | 20.81% | 16.82% | 17.18% | 18.45% | 23.23% | 26.74% | 30.30% | ||||||
| Benchmarks | |||||||||||||||||||||||
| ROE, Competitors2 | |||||||||||||||||||||||
| Alphabet Inc. | 33.46% | 31.83% | 32.12% | 31.85% | 32.15% | 30.80% | 30.01% | 29.15% | 28.14% | 26.04% | 24.43% | 22.82% | 22.46% | 23.41% | 26.41% | 28.20% | 29.35% | ||||||
| Comcast Corp. | 21.29% | 20.64% | 23.29% | 23.65% | 18.13% | 18.92% | 17.11% | 18.14% | 18.67% | 18.61% | 18.34% | 7.74% | 6.86% | 6.63% | 6.73% | 15.35% | 15.18% | ||||||
| Netflix Inc. | 42.97% | 41.26% | 40.19% | 41.07% | 38.58% | 35.21% | 34.25% | 32.08% | 30.12% | 26.27% | 20.47% | 18.60% | 19.24% | 21.62% | 24.57% | 26.71% | 28.54% | ||||||
| Trade Desk Inc. | 17.63% | 17.84% | 16.86% | 15.48% | 15.17% | 13.33% | 11.74% | 10.53% | 9.29% | 8.27% | 7.09% | 6.24% | 3.98% | 2.52% | -0.51% | 1.90% | 6.10% | ||||||
| Walt Disney Co. | 11.29% | 11.29% | 10.58% | 8.54% | 5.51% | 4.94% | 4.75% | 1.71% | 2.96% | 2.37% | 2.31% | 4.21% | 3.45% | 3.31% | 3.40% | 2.92% | 3.43% | ||||||
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
1 Q1 2026 Calculation
ROE = 100
× (Net incomeQ1 2026
+ Net incomeQ4 2025
+ Net incomeQ3 2025
+ Net incomeQ2 2025)
÷ Stockholders’ equity
= 100 × (26,773 + 22,768 + 2,709 + 18,337)
÷ 243,681 = 28.97%
2 Click competitor name to see calculations.
The Return on Equity (ROE) exhibited a cyclical trajectory over the analyzed period, characterized by an initial contraction, a period of aggressive expansion, and a subsequent phase of volatility leading to stabilization.
- Contraction Phase (March 2022 – June 2023)
- A downward trend in ROE is observed, decreasing from 30.30% to a period low of 16.82%. This decline was primarily driven by a reduction in net income, which fell from 7,465 million USD in March 2022 to 4,395 million USD in September 2022, while the stockholders' equity base remained relatively stagnant, fluctuating between 123,228 million USD and 125,767 million USD.
- Expansion and Peak Efficiency (September 2023 – June 2025)
- A significant recovery in profitability is evident, with ROE climbing steadily to peak at 36.66% in June 2025. This growth was supported by a substantial increase in net income, which surged from 11,583 million USD in September 2023 to 20,838 million USD by December 2024. During this interval, net income growth significantly outpaced the growth of stockholders' equity, indicating an increase in the efficiency of capital utilization.
- Volatility and Final Stabilization (September 2025 – March 2026)
- A sharp, temporary decline in performance occurred in September 2025, where net income dropped to 2,709 million USD, resulting in a reduction of ROE to 30.16%. A rapid recovery followed, with net income reaching a high of 26,773 million USD by March 2026. However, because stockholders' equity also expanded significantly to 243,681 million USD, the ROE experienced a moderating effect, closing the period at 28.97%.
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Return on Assets (ROA)
Meta Platforms Inc., ROA calculation (quarterly data)
| Mar 31, 2026 | Dec 31, 2025 | Sep 30, 2025 | Jun 30, 2025 | Mar 31, 2025 | Dec 31, 2024 | Sep 30, 2024 | Jun 30, 2024 | Mar 31, 2024 | Dec 31, 2023 | Sep 30, 2023 | Jun 30, 2023 | Mar 31, 2023 | Dec 31, 2022 | Sep 30, 2022 | Jun 30, 2022 | Mar 31, 2022 | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | |||||||||||||||||||||||
| Net income | 26,773) | 22,768) | 2,709) | 18,337) | 16,644) | 20,838) | 15,688) | 13,465) | 12,369) | 14,018) | 11,583) | 7,788) | 5,709) | 4,653) | 4,395) | 6,687) | 7,465) | ||||||
| Total assets | 395,250) | 366,021) | 303,844) | 294,744) | 280,213) | 276,054) | 256,408) | 230,238) | 222,844) | 229,623) | 216,274) | 206,688) | 184,491) | 185,727) | 178,894) | 169,779) | 164,218) | ||||||
| Profitability Ratio | |||||||||||||||||||||||
| ROA1 | 17.86% | 16.52% | 19.26% | 24.26% | 23.78% | 22.59% | 21.66% | 22.34% | 20.53% | 17.03% | 13.75% | 10.91% | 11.62% | 12.49% | 16.12% | 19.81% | 22.74% | ||||||
| Benchmarks | |||||||||||||||||||||||
| ROA, Competitors2 | |||||||||||||||||||||||
| Alphabet Inc. | 22.76% | 22.20% | 23.16% | 23.02% | 23.35% | 22.24% | 21.91% | 21.13% | 20.23% | 18.34% | 16.82% | 15.91% | 15.86% | 16.42% | 18.70% | 20.28% | 20.87% | ||||||
| Comcast Corp. | 7.23% | 7.34% | 8.28% | 8.36% | 5.87% | 6.08% | 5.44% | 5.75% | 5.85% | 5.81% | 5.80% | 2.48% | 2.18% | 2.09% | 2.12% | 5.26% | 5.25% | ||||||
| Netflix Inc. | 21.92% | 19.75% | 18.99% | 19.30% | 17.80% | 16.24% | 14.88% | 14.45% | 13.18% | 11.10% | 9.14% | 8.36% | 8.49% | 9.24% | 10.61% | 10.99% | 11.05% | ||||||
| Trade Desk Inc. | 7.54% | 7.20% | 7.38% | 7.00% | 7.22% | 6.43% | 5.60% | 4.91% | 4.32% | 3.66% | 3.38% | 2.97% | 1.93% | 1.22% | -0.25% | 0.92% | 2.93% | ||||||
| Walt Disney Co. | 6.06% | 6.28% | 5.88% | 4.55% | 2.85% | 2.53% | 2.41% | 0.87% | 1.51% | 1.15% | 1.11% | 2.01% | 1.64% | 1.54% | 1.54% | 1.31% | 1.52% | ||||||
Based on: 10-Q (reporting date: 2026-03-31), 10-K (reporting date: 2025-12-31), 10-Q (reporting date: 2025-09-30), 10-Q (reporting date: 2025-06-30), 10-Q (reporting date: 2025-03-31), 10-K (reporting date: 2024-12-31), 10-Q (reporting date: 2024-09-30), 10-Q (reporting date: 2024-06-30), 10-Q (reporting date: 2024-03-31), 10-K (reporting date: 2023-12-31), 10-Q (reporting date: 2023-09-30), 10-Q (reporting date: 2023-06-30), 10-Q (reporting date: 2023-03-31), 10-K (reporting date: 2022-12-31), 10-Q (reporting date: 2022-09-30), 10-Q (reporting date: 2022-06-30), 10-Q (reporting date: 2022-03-31).
1 Q1 2026 Calculation
ROA = 100
× (Net incomeQ1 2026
+ Net incomeQ4 2025
+ Net incomeQ3 2025
+ Net incomeQ2 2025)
÷ Total assets
= 100 × (26,773 + 22,768 + 2,709 + 18,337)
÷ 395,250 = 17.86%
2 Click competitor name to see calculations.
The financial trajectory between March 2022 and March 2026 is characterized by a significant expansion of the asset base accompanied by a cyclical volatility in profitability and asset utilization efficiency. While net income and total assets show a strong long-term upward trend, the return on assets (ROA) experienced a distinct U-shaped recovery followed by a period of instability in late 2025.
- Net Income Trends
- A period of contraction occurred throughout 2022, with net income falling from 7,465 million US$ in March to a low of 4,395 million US$ by September. This was followed by a sustained and aggressive growth phase starting in 2023, peaking at 20,838 million US$ in December 2024. A notable anomaly is observed on September 30, 2025, where net income dropped sharply to 2,709 million US$, before recovering strongly to reach a period high of 26,773 million US$ by March 2026.
- Total Asset Growth
- The balance sheet demonstrates consistent expansion over the analyzed period. Total assets grew from 164,218 million US$ in March 2022 to 395,250 million US$ by March 2026. This represents a substantial increase in the company's resource base, with growth remaining steady even during periods of fluctuating net income.
- Return on Assets (ROA) Dynamics
- Efficiency in asset utilization underwent three distinct phases. First, a steady decline was observed from March 2022 (22.74%) to a trough in June 2023 (10.91%), indicating that asset growth outpaced earnings growth during this window. Second, a robust recovery phase saw ROA climb to a peak of 24.26% by June 2025, reflecting high operational efficiency. Third, a decline occurred in the second half of 2025, with ROA falling to 16.52% by December 2025, directly correlating with the sharp dip in net income during that period. The cycle concluded with a moderate recovery to 17.86% in March 2026.
The correlation between net income and ROA is strong, whereas the growth in total assets remains decoupled from short-term earnings volatility. The overall trend suggests that while the company has successfully scaled its asset base and increased its absolute profitability, the efficiency of these assets has become more volatile in the most recent quarters.
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