Analysis of Revenues
Paying user area
Try for free
Meta Platforms Inc. pages available for free this week:
- Analysis of Profitability Ratios
- Analysis of Reportable Segments
- Analysis of Geographic Areas
- Common Stock Valuation Ratios
- Enterprise Value (EV)
- Enterprise Value to EBITDA (EV/EBITDA)
- Present Value of Free Cash Flow to Equity (FCFE)
- Current Ratio since 2012
- Price to Operating Profit (P/OP) since 2012
- Price to Book Value (P/BV) since 2012
The data is hidden behind: . Unhide it.
Get full access to the entire website from $10.42/mo, or
get 1-month access to Meta Platforms Inc. for $24.99.
This is a one-time payment. There is no automatic renewal.
We accept:
Revenues as Reported
Meta Platforms Inc., income statement, revenues
US$ in millions
| 12 months ended: | Dec 31, 2025 | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | ||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Advertising | |||||||||||
| Other revenue | |||||||||||
| Family of Apps | |||||||||||
| Reality Labs | |||||||||||
| Revenue |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Overall revenue demonstrates a consistent upward trajectory from 2021 through 2025. While fluctuations occur within individual revenue streams, the aggregate effect results in substantial growth over the five-year period. A significant portion of this growth is attributable to advertising revenue, which remains the dominant contributor to the company’s financial performance.
- Advertising Revenue
- Advertising revenue experienced a slight decrease between 2021 and 2022, declining from US$114,934 million to US$113,642 million. However, it rebounded strongly in subsequent years, increasing to US$131,948 million in 2023, US$160,633 million in 2024, and reaching US$196,175 million in 2025. This indicates a recovery and subsequent acceleration in advertising sales.
- Other Revenue
- Other revenue consistently increased throughout the period, albeit from a smaller base than advertising revenue. It rose from US$721 million in 2021 to US$2,584 million in 2025, representing a substantial percentage growth over the five years. This suggests diversification efforts are gaining traction.
- Family of Apps Revenue
- Revenue generated from the Family of Apps segment mirrors the overall revenue trend, with a minor dip between 2021 and 2022 (US$115,655 million to US$114,450 million) followed by consistent growth. By 2025, Family of Apps revenue reached US$198,759 million, demonstrating its continued importance to the company’s financial results.
- Reality Labs Revenue
- Reality Labs revenue exhibited a more volatile pattern. It decreased from US$2,274 million in 2021 to US$1,896 million in 2023 before experiencing modest growth in 2024 and 2025, reaching US$2,146 million and US$2,207 million respectively. While growth is present in the later years, it remains below the 2021 level and represents a smaller proportion of overall revenue compared to other segments.
- Total Revenue
- Total revenue followed the general upward trend, increasing from US$117,929 million in 2021 to US$200,966 million in 2025. The largest year-over-year increase occurred between 2023 and 2024, with a growth of US$30,000 million. This indicates accelerating revenue growth in the latter part of the analyzed period.