Stock Analysis on Net

Alphabet Inc. (NASDAQ:GOOG)

$24.99

Economic Value Added (EVA)

Microsoft Excel

EVA is registered trademark of Stern Stewart.

Economic value added or economic profit is the difference between revenues and costs,where costs include not only expenses, but also cost of capital.

Paying user area


We accept:

Visa Mastercard American Express Maestro Discover JCB PayPal Google Pay
Visa Secure Mastercard Identity Check American Express SafeKey

Economic Profit

Alphabet Inc., economic profit calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net operating profit after taxes (NOPAT)1
Cost of capital2
Invested capital3
 
Economic profit4

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 NOPAT. See details »

2 Cost of capital. See details »

3 Invested capital. See details »

4 2024 Calculation
Economic profit = NOPAT – Cost of capital × Invested capital
= × =


The financial data reveals several important trends regarding profitability, capital costs, invested capital, and economic profit over the five-year period.

Net Operating Profit After Taxes (NOPAT)
NOPAT experienced a significant increase from 41,262 million US dollars in 2020 to 77,747 million US dollars in 2021, representing near doubling of profit. This was followed by a decline to 52,578 million in 2022. Subsequently, NOPAT rebounded to 65,370 million in 2023 and further grew substantially to reach 93,781 million in 2024. The overall pattern indicates a strong recovery and growth trajectory after the dip in 2022.
Cost of Capital
The cost of capital remained relatively stable throughout the period, fluctuating slightly between 14.76% and 14.86%. This stability suggests consistent risk and capital market conditions affecting the company’s investment decisions.
Invested Capital
Invested capital shows a steady upward trend, increasing from 145,844 million US dollars in 2020 to a peak of 202,355 million in 2022. There was a decline in 2023 to 189,779 million, followed by a significant rise to 227,952 million in 2024. This indicates ongoing investments or asset accumulation, with a minor decrease in 2023 possibly reflecting divestitures or asset sales before further capital deployment.
Economic Profit
Economic profit displayed notable volatility but generally strong growth. Starting at 19,742 million US dollars in 2020, it soared to 52,329 million in 2021, dropped to 22,707 million in 2022, then recovered to 37,246 million in 2023, and peaked again at 59,898 million in 2024. These fluctuations correspond with trends in NOPAT and invested capital, showing the company's ability to generate value above its cost of capital despite market or operational challenges.

In summary, the company demonstrated resilience with overall growth in profitability and economic value creation over the period analyzed. The stability in the cost of capital indicates consistent funding conditions, while the increases in invested capital reflect ongoing expansion efforts. Economic profit trends highlight that the company has been successful in maintaining returns exceeding its capital costs, albeit with some variability, especially noticeable in 2022.


Net Operating Profit after Taxes (NOPAT)

Alphabet Inc., NOPAT calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net income
Deferred income tax expense (benefit)1
Increase (decrease) in allowance for credit losses on accounts receivable2
Increase (decrease) in deferred revenue3
Increase (decrease) in equity equivalents4
Interest expense
Interest expense, operating lease liability5
Adjusted interest expense
Tax benefit of interest expense6
Adjusted interest expense, after taxes7
(Gain) loss on marketable securities
Interest income
Investment income, before taxes
Tax expense (benefit) of investment income8
Investment income, after taxes9
Net operating profit after taxes (NOPAT)

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Elimination of deferred tax expense. See details »

2 Addition of increase (decrease) in allowance for credit losses on accounts receivable.

3 Addition of increase (decrease) in deferred revenue.

4 Addition of increase (decrease) in equity equivalents to net income.

5 2024 Calculation
Interest expense on capitalized operating leases = Operating lease liability × Discount rate
= × =

6 2024 Calculation
Tax benefit of interest expense = Adjusted interest expense × Statutory income tax rate
= × 21.00% =

7 Addition of after taxes interest expense to net income.

8 2024 Calculation
Tax expense (benefit) of investment income = Investment income, before tax × Statutory income tax rate
= × 21.00% =

9 Elimination of after taxes investment income.


The financial data indicates a fluctuating yet generally positive trend in profitability over the observed periods. Net income shows substantial growth from 40,269 million US dollars at the end of 2020 to 76,033 million in 2021, marking a significant increase. However, there is a notable decline in 2022 to 59,972 million, followed by a recovery in 2023 to 73,795 million and further growth reaching 100,118 million by the end of 2024. This pattern suggests some volatility but an overall upward trajectory in net income over the five-year span.

Similarly, the Net Operating Profit After Taxes (NOPAT) mirrors this trend with initial growth from 41,262 million US dollars in 2020 to 77,747 million in 2021. This is followed by a decrease in 2022 to 52,578 million, reflecting a sharper drop compared to net income. The subsequent years in 2023 and 2024 show a recovery and increase to 65,370 million and 93,781 million respectively. This indicates a similar pattern of variability but with a strong recuperation in operating profitability after taxes.

Overall Trends
Both net income and NOPAT experienced high growth in the early years, a decline in the middle period (2022), and recovery with substantial growth towards the end of the timeline (2023-2024).
Volatility and Recovery
The mid-period decrease in both measures suggests external or internal challenges impacting profitability, but the rebound in later years indicates effective management or favorable market conditions leading to enhanced earnings.
Profitability Insights
The data suggests that despite periods of decreased profitability, the company's financial health and earnings capacity improved significantly by 2024, reaching the highest recorded values in both net income and NOPAT within the given timeframe.

Cash Operating Taxes

Alphabet Inc., cash operating taxes calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Provision for income taxes
Less: Deferred income tax expense (benefit)
Add: Tax savings from interest expense
Less: Tax imposed on investment income
Cash operating taxes

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


The analysis of the financial data indicates significant fluctuations and trends in the provisions and payments related to income taxes over the examined five-year period.

Provision for Income Taxes
This item shows an overall increasing trend from 2020 to 2024. It more than doubled from approximately $7.8 billion in 2020 to nearly $14.7 billion in 2021, followed by a decline in 2022 to about $11.4 billion. Subsequently, the provision slightly increased in 2023 to approximately $11.9 billion and then escalated sharply to almost $19.7 billion in 2024. This pattern suggests volatility in tax provisions with a recent marked increase.
Cash Operating Taxes
Cash taxes paid display a steady and significant upward trend throughout the entire period. Starting at around $6.0 billion in 2020, the cash operating taxes rose sharply to about $12.6 billion in 2021 and continued to climb to $19.5 billion in 2022. The 2023 figure slightly declined to approximately $19.3 billion but rebounded in 2024 to reach its highest value, about $24.4 billion. This demonstrates a consistent increase in actual cash outflows for tax payments, with minor fluctuation in 2023.

In summary, while provision for income taxes has shown volatility with notable increases and decreases, the cash operating taxes have generally increased robustly over the period. The substantial rise in cash paid taxes indicates increasing tax obligations or payments, which may reflect higher profitability, changes in tax regulation, or shifts in the company’s taxable income profile. The divergence and patterns between provisions and cash taxes merit further examination to understand their drivers and implications on financial strategy and tax planning.


Invested Capital

Alphabet Inc., invested capital calculation (financing approach)

US$ in millions

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Current portion of finance lease liabilities
Short-term debt
Long-term debt, excluding current portion
Long-term portion of finance lease liabilities
Operating lease liability1
Total reported debt & leases
Stockholders’ equity
Net deferred tax (assets) liabilities2
Allowance for credit losses on accounts receivable3
Deferred revenue4
Equity equivalents5
Accumulated other comprehensive (income) loss, net of tax6
Adjusted stockholders’ equity
Assets not yet in service7
Marketable securities8
Invested capital

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Addition of capitalized operating leases.

2 Elimination of deferred taxes from assets and liabilities. See details »

3 Addition of allowance for doubtful accounts receivable.

4 Addition of deferred revenue.

5 Addition of equity equivalents to stockholders’ equity.

6 Removal of accumulated other comprehensive income.

7 Subtraction of assets not yet in service.

8 Subtraction of marketable securities.


Total reported debt & leases

The total reported debt and leases have exhibited a gradual increase over the observed period. Starting from approximately 27.9 billion US dollars at the end of 2020, this figure rose steadily to reach about 30.4 billion dollars by the end of 2024. The increase is relatively moderate and consistent, without significant fluctuations, indicating stable debt management practices.

Stockholders’ equity

Stockholders’ equity has shown a strong upward trend throughout the years. Beginning at roughly 222.5 billion dollars in 2020, equity increased each year, reaching approximately 325.1 billion dollars by the end of 2024. The growth is particularly notable in the last two years, suggesting either retained earnings accumulation, additional equity infusions, or positive revaluation impacts. This trend points to a strengthening financial position from an equity perspective.

Invested capital

Invested capital experienced initial growth from 145.8 billion dollars in 2020 to over 202.3 billion dollars in 2022. However, there was a decline in 2023, dropping to about 189.8 billion dollars, followed by a substantial rise back to around 228.0 billion dollars in 2024. This pattern indicates some volatility in capital investment or asset base management, with a brief contraction before a strong recovery in the most recent year.

General observations

Overall, the financial data indicates increasing capital structure strength with growing stockholders’ equity outpacing the moderate rise in debt and leases. The company's invested capital shows some fluctuations but trends upwards over the longer term. The stable debt levels alongside rising equity suggest improving solvency and financial robustness. The recent increase in invested capital may reflect new investments or asset expansion initiatives.


Cost of Capital

Alphabet Inc., cost of capital calculations

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2024-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2023-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2022-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2021-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 ÷ = × =
Debt and finance lease liabilities3 ÷ = × × (1 – 21.00%) =
Operating lease liability4 ÷ = × × (1 – 21.00%) =
Total:

Based on: 10-K (reporting date: 2020-12-31).

1 US$ in millions

2 Equity. See details »

3 Debt and finance lease liabilities. See details »

4 Operating lease liability. See details »


Economic Spread Ratio

Alphabet Inc., economic spread ratio calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
Invested capital2
Performance Ratio
Economic spread ratio3
Benchmarks
Economic Spread Ratio, Competitors4
Comcast Corp.
Meta Platforms Inc.
Netflix Inc.
Trade Desk Inc.
Walt Disney Co.

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 Invested capital. See details »

3 2024 Calculation
Economic spread ratio = 100 × Economic profit ÷ Invested capital
= 100 × ÷ =

4 Click competitor name to see calculations.


Economic Profit
The economic profit displayed significant fluctuations throughout the period. Starting at approximately 19.7 billion US dollars at the end of 2020, it surged to over 52 billion US dollars by the end of 2021. This was followed by a decline to around 22.7 billion in 2022, before recovering to 37.2 billion in 2023 and reaching nearly 59.9 billion in 2024. Overall, the economic profit demonstrates a volatile but upward trajectory over the five-year span.
Invested Capital
Invested capital showed a consistent upward trend from 2020 to 2024. Beginning at approximately 145.8 billion US dollars in 2020, it increased steadily each year, reaching about 171.4 billion in 2021 and 202.4 billion in 2022. Although there was a slight dip in 2023 to 189.8 billion, the figure rebounded to 228 billion by the end of 2024. This illustrates continued investment growth with a minor fluctuation in the penultimate year.
Economic Spread Ratio
The economic spread ratio varied considerably over the observed period. It started at 13.54% in 2020, rose sharply to 30.53% in 2021, but then declined to 11.22% in 2022. Following this drop, the ratio increased again to 19.63% in 2023 and further to 26.28% in 2024. Despite the volatility, the ratio remained above the initial 2020 level in the latter years, indicating improved returns relative to invested capital after fluctuations.
Overall Analysis
The data suggests a pattern of growth in both economic profit and invested capital, with economic profit showing more pronounced variability. The economic spread ratio's fluctuations indicate periods of higher and lower efficiency in utilizing capital to generate economic profit. The recovery in both economic profit and spread ratio after the 2022 decline points to a strengthening financial performance leading into 2024. The slight decrease in invested capital in 2023 is a notable deviation but does not appear to have adversely affected the subsequent increases in profitability measures.

Economic Profit Margin

Alphabet Inc., economic profit margin calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1
 
Revenues
Add: Increase (decrease) in deferred revenue
Adjusted revenues
Performance Ratio
Economic profit margin2
Benchmarks
Economic Profit Margin, Competitors3
Comcast Corp.
Meta Platforms Inc.
Netflix Inc.
Trade Desk Inc.
Walt Disney Co.

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 2024 Calculation
Economic profit margin = 100 × Economic profit ÷ Adjusted revenues
= 100 × ÷ =

3 Click competitor name to see calculations.


Adjusted Revenues
Adjusted revenues exhibit a consistent upward trend over the five-year period. Starting from approximately 183 billion US dollars in 2020, revenues increased substantially to around 258 billion in 2021. The growth continued through subsequent years, reaching nearly 351 billion US dollars by the end of 2024. This trend indicates a strong and sustained increase in top-line performance.
Economic Profit
Economic profit shows a more volatile pattern compared to revenues. There was a significant jump from about 19.7 billion US dollars in 2020 to over 52.3 billion in 2021. However, 2022 saw a sharp decline to approximately 22.7 billion, followed by recovery phases in 2023 and 2024, reaching nearly 60 billion US dollars at the end of 2024, the highest level in the observed period. This suggests fluctuations in profitability or capital efficiency despite consistent revenue growth.
Economic Profit Margin
The economic profit margin, which measures economic profit as a percentage of revenues, mirrors the volatility in economic profit with some decoupling from revenue trends. The margin increased from about 10.77% in 2020 to a peak of 20.25% in 2021. It then dropped significantly to 8.01% in 2022, rebounded to 12.1% in 2023, and further improved to 17.07% in 2024. This pattern indicates variability in how effectively the company converts revenues into economic profit, with notable improvement after 2022 but still below the 2021 peak.
Overall Insights
The financial data reflects strong revenue growth over the five years, demonstrating effective top-line expansion. However, economic profit and margins fluctuate significantly, indicating changing operational efficiencies or cost structures impacting profitability. The recovery and improvement in economic profit and margin after the dip in 2022 suggest corrective management actions or favorable conditions post-2022. Monitoring the factors behind the volatility in economic profit margins will be critical for sustaining long-term profitability.