Total Asset Turnover
since 2005
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- Balance Sheet: Liabilities and Stockholders’ Equity
- Common-Size Balance Sheet: Assets
- Analysis of Short-term (Operating) Activity Ratios
- Common Stock Valuation Ratios
- Capital Asset Pricing Model (CAPM)
- Dividend Discount Model (DDM)
- Selected Financial Data since 2005
- Price to Earnings (P/E) since 2005
- Analysis of Revenues
- Aggregate Accruals
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Calculation
Apple Inc., total asset turnover, long-term trends, calculation
| Total asset turnover | = | Net sales1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Sep 27, 2025 | = | ÷ | |||
| Sep 28, 2024 | = | ÷ | |||
| Sep 30, 2023 | = | ÷ | |||
| Sep 24, 2022 | = | ÷ | |||
| Sep 25, 2021 | = | ÷ | |||
| Sep 26, 2020 | = | ÷ | |||
| Sep 28, 2019 | = | ÷ | |||
| Sep 29, 2018 | = | ÷ | |||
| Sep 30, 2017 | = | ÷ | |||
| Sep 24, 2016 | = | ÷ | |||
| Sep 26, 2015 | = | ÷ | |||
| Sep 27, 2014 | = | ÷ | |||
| Sep 28, 2013 | = | ÷ | |||
| Sep 29, 2012 | = | ÷ | |||
| Sep 24, 2011 | = | ÷ | |||
| Sep 25, 2010 | = | ÷ | |||
| Sep 26, 2009 | = | ÷ | |||
| Sep 27, 2008 | = | ÷ | |||
| Sep 29, 2007 | = | ÷ | |||
| Sep 30, 2006 | = | ÷ | |||
| Sep 24, 2005 | = | ÷ |
Based on: 10-K (reporting date: 2025-09-27), 10-K (reporting date: 2024-09-28), 10-K (reporting date: 2023-09-30), 10-K (reporting date: 2022-09-24), 10-K (reporting date: 2021-09-25), 10-K (reporting date: 2020-09-26), 10-K (reporting date: 2019-09-28), 10-K (reporting date: 2018-09-29), 10-K (reporting date: 2017-09-30), 10-K (reporting date: 2016-09-24), 10-K (reporting date: 2015-09-26), 10-K (reporting date: 2014-09-27), 10-K (reporting date: 2013-09-28), 10-K (reporting date: 2012-09-29), 10-K (reporting date: 2011-09-24), 10-K (reporting date: 2010-09-25), 10-K (reporting date: 2009-09-26), 10-K (reporting date: 2008-09-27), 10-K (reporting date: 2007-09-29), 10-K (reporting date: 2006-09-30), 10-K (reporting date: 2005-09-24).
1 US$ in millions
- Net Sales
- Over the observed period, net sales exhibited a pronounced upward trajectory, increasing from approximately $13.9 billion in 2005 to $416.2 billion in 2025. Notably, sales growth was particularly rapid between 2009 and 2012, jumping from about $36.5 billion to $156.5 billion. Although sales fluctuated in certain years—such as a slight decline around 2014 to 2016—the overall long-term trend remained strongly positive, with significant expansions continuing into the mid-2020s.
- Total Assets
- Total assets showed consistent growth through most of the period, starting at $11.6 billion in 2005 and rising to a peak of approximately $375.3 billion in 2017. After 2017, assets slightly declined and then stabilized around the mid-$350 billion range through 2025. This pattern indicates aggressive asset accumulation up to the late 2010s, followed by a period of consolidation or asset base stabilization in recent years.
- Total Asset Turnover
- The total asset turnover ratio, reflecting the efficiency of asset use to generate sales, decreased steadily from 1.21 in 2005 to a low of 0.61 in 2017. This declining trend coincides with the rapid asset accumulation period, possibly indicating that asset growth outpaced sales growth, impacting turnover negatively. However, post-2017, the ratio rebounded to 1.16 by 2025, signaling improved efficiency in utilizing assets to generate sales in the more recent years.
- Overall Insights
- The financial data reveals a phase of rapid scaling in both sales and asset base until the late 2010s, accompanied by declining asset turnover, suggesting the addition of assets did not immediately translate into proportional sales increases. Following this phase, the company appears to have shifted focus towards optimizing asset utilization, as indicated by the recovery in asset turnover ratios, while maintaining strong sales growth. This reflects a maturation of operations, balancing growth with operational efficiency.
Comparison to Competitors
Apple Inc., total asset turnover, long-term trends, comparison to competitors
| Apple Inc. | Arista Networks Inc. | Cisco Systems Inc. | Dell Technologies Inc. | Super Micro Computer Inc. | |
|---|---|---|---|---|---|
| Sep 27, 2025 | |||||
| Sep 28, 2024 | |||||
| Sep 30, 2023 | |||||
| Sep 24, 2022 | |||||
| Sep 25, 2021 | |||||
| Sep 26, 2020 | |||||
| Sep 28, 2019 | |||||
| Sep 29, 2018 | |||||
| Sep 30, 2017 | |||||
| Sep 24, 2016 | |||||
| Sep 26, 2015 | |||||
| Sep 27, 2014 | |||||
| Sep 28, 2013 | |||||
| Sep 29, 2012 | |||||
| Sep 24, 2011 | |||||
| Sep 25, 2010 | |||||
| Sep 26, 2009 | |||||
| Sep 27, 2008 | |||||
| Sep 29, 2007 | |||||
| Sep 30, 2006 | |||||
| Sep 24, 2005 |
Based on: 10-K (reporting date: 2025-09-27), 10-K (reporting date: 2024-09-28), 10-K (reporting date: 2023-09-30), 10-K (reporting date: 2022-09-24), 10-K (reporting date: 2021-09-25), 10-K (reporting date: 2020-09-26), 10-K (reporting date: 2019-09-28), 10-K (reporting date: 2018-09-29), 10-K (reporting date: 2017-09-30), 10-K (reporting date: 2016-09-24), 10-K (reporting date: 2015-09-26), 10-K (reporting date: 2014-09-27), 10-K (reporting date: 2013-09-28), 10-K (reporting date: 2012-09-29), 10-K (reporting date: 2011-09-24), 10-K (reporting date: 2010-09-25), 10-K (reporting date: 2009-09-26), 10-K (reporting date: 2008-09-27), 10-K (reporting date: 2007-09-29), 10-K (reporting date: 2006-09-30), 10-K (reporting date: 2005-09-24).
Comparison to Sector (Technology Hardware & Equipment)
Apple Inc., total asset turnover, long-term trends, comparison to sector (technology hardware & equipment)
| Apple Inc. | Technology Hardware & Equipment | |
|---|---|---|
| Sep 27, 2025 | ||
| Sep 28, 2024 | ||
| Sep 30, 2023 | ||
| Sep 24, 2022 | ||
| Sep 25, 2021 | ||
| Sep 26, 2020 | ||
| Sep 28, 2019 | ||
| Sep 29, 2018 | ||
| Sep 30, 2017 | ||
| Sep 24, 2016 | ||
| Sep 26, 2015 | ||
| Sep 27, 2014 | ||
| Sep 28, 2013 | ||
| Sep 29, 2012 | ||
| Sep 24, 2011 | ||
| Sep 25, 2010 | ||
| Sep 26, 2009 | ||
| Sep 27, 2008 | ||
| Sep 29, 2007 | ||
| Sep 30, 2006 | ||
| Sep 24, 2005 |
Based on: 10-K (reporting date: 2025-09-27), 10-K (reporting date: 2024-09-28), 10-K (reporting date: 2023-09-30), 10-K (reporting date: 2022-09-24), 10-K (reporting date: 2021-09-25), 10-K (reporting date: 2020-09-26), 10-K (reporting date: 2019-09-28), 10-K (reporting date: 2018-09-29), 10-K (reporting date: 2017-09-30), 10-K (reporting date: 2016-09-24), 10-K (reporting date: 2015-09-26), 10-K (reporting date: 2014-09-27), 10-K (reporting date: 2013-09-28), 10-K (reporting date: 2012-09-29), 10-K (reporting date: 2011-09-24), 10-K (reporting date: 2010-09-25), 10-K (reporting date: 2009-09-26), 10-K (reporting date: 2008-09-27), 10-K (reporting date: 2007-09-29), 10-K (reporting date: 2006-09-30), 10-K (reporting date: 2005-09-24).
Comparison to Industry (Information Technology)
Apple Inc., total asset turnover, long-term trends, comparison to industry (information technology)
| Apple Inc. | Information Technology | |
|---|---|---|
| Sep 27, 2025 | ||
| Sep 28, 2024 | ||
| Sep 30, 2023 | ||
| Sep 24, 2022 | ||
| Sep 25, 2021 | ||
| Sep 26, 2020 | ||
| Sep 28, 2019 | ||
| Sep 29, 2018 | ||
| Sep 30, 2017 | ||
| Sep 24, 2016 | ||
| Sep 26, 2015 | ||
| Sep 27, 2014 | ||
| Sep 28, 2013 | ||
| Sep 29, 2012 | ||
| Sep 24, 2011 | ||
| Sep 25, 2010 | ||
| Sep 26, 2009 | ||
| Sep 27, 2008 | ||
| Sep 29, 2007 | ||
| Sep 30, 2006 | ||
| Sep 24, 2005 |
Based on: 10-K (reporting date: 2025-09-27), 10-K (reporting date: 2024-09-28), 10-K (reporting date: 2023-09-30), 10-K (reporting date: 2022-09-24), 10-K (reporting date: 2021-09-25), 10-K (reporting date: 2020-09-26), 10-K (reporting date: 2019-09-28), 10-K (reporting date: 2018-09-29), 10-K (reporting date: 2017-09-30), 10-K (reporting date: 2016-09-24), 10-K (reporting date: 2015-09-26), 10-K (reporting date: 2014-09-27), 10-K (reporting date: 2013-09-28), 10-K (reporting date: 2012-09-29), 10-K (reporting date: 2011-09-24), 10-K (reporting date: 2010-09-25), 10-K (reporting date: 2009-09-26), 10-K (reporting date: 2008-09-27), 10-K (reporting date: 2007-09-29), 10-K (reporting date: 2006-09-30), 10-K (reporting date: 2005-09-24).