Analysis of Revenues
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Revenues as Reported
AppLovin Corp., income statement, revenues
US$ in thousands
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Revenue exhibited a consistent upward trajectory over the five-year period. Initial growth was modest, followed by accelerated expansion in later years.
- Overall Trend
- The figures demonstrate a clear positive trend in revenue. From 2021 to 2025, revenue increased from US$2,793,104 thousand to US$5,480,717 thousand, representing a total growth of approximately 96.27%.
- Growth Rate Analysis
- The year-over-year growth rate fluctuated. Revenue increased by 1.21% from 2021 to 2022. A more substantial increase of 16.88% was observed from 2022 to 2023. The period from 2023 to 2024 saw the largest growth, with revenue increasing by 43.18%. Growth continued from 2024 to 2025, albeit at a slightly reduced rate of 16.48%.
- Acceleration of Growth
- The rate of revenue growth accelerated significantly in 2023 and 2024. This suggests a potential shift in market dynamics, successful implementation of growth strategies, or increased market share during those periods. While growth remained positive in 2025, the deceleration from the 2024 rate warrants further investigation to determine if this represents a normalization of growth or the beginning of a new trend.
In summary, the revenue figures indicate a company experiencing robust growth, particularly in the latter half of the analyzed period. The increasing revenue suggests positive performance and potential expansion within its market.