Total Asset Turnover
since 2021
Calculation
AppLovin Corp., total asset turnover, long-term trends, calculation
| Total asset turnover | = | Revenue1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Dec 31, 2024 | 0.80 | = | 4,709,248) | ÷ | 5,869,259) |
| Dec 31, 2023 | 0.61 | = | 3,283,087) | ÷ | 5,359,187) |
| Dec 31, 2022 | 0.48 | = | 2,817,058) | ÷ | 5,847,846) |
| Dec 31, 2021 | 0.45 | = | 2,793,104) | ÷ | 6,163,579) |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
1 US$ in thousands
The financial data reveals distinct trends across the reviewed periods with respect to revenue, total assets, and asset efficiency.
- Revenue
- There is a consistent increase in revenue from 2021 through 2024. Revenue rose from approximately $2.79 billion in 2021 to nearly $4.71 billion in 2024. Growth was particularly significant between 2023 and 2024, indicating robust expansion in sales or service income during that final year.
- Total Assets
- Total assets exhibit a declining trend from 2021 to 2023, decreasing from about $6.16 billion to roughly $5.36 billion. However, in 2024, the trend reverses with an increase in total assets to approximately $5.87 billion. This fluctuation suggests changes in asset management, acquisition, or divestiture strategies.
- Total Asset Turnover
- The total asset turnover ratio, which measures how efficiently assets generate revenue, improves steadily over the four years. Starting at 0.45 in 2021, it increases to 0.80 by 2024. This implies that the company is becoming more efficient in utilizing its assets to produce revenue, with a notable acceleration in efficiency gains in recent years.
Overall, the data indicates strong revenue growth alongside improved asset efficiency, despite some variability in asset base size. The increasing asset turnover ratio coupled with rising revenue, despite a temporary decline in asset base, reflects positively on operational effectiveness and asset utilization strategies.
Comparison to Competitors
AppLovin Corp., total asset turnover, long-term trends, comparison to competitors
| AppLovin Corp. | Accenture PLC | Adobe Inc. | Cadence Design Systems Inc. | CrowdStrike Holdings Inc. | Datadog Inc. | International Business Machines Corp. | Intuit Inc. | Microsoft Corp. | Oracle Corp. | Palantir Technologies Inc. | Palo Alto Networks Inc. | Salesforce Inc. | ServiceNow Inc. | Synopsys Inc. | Workday Inc. | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dec 31, 2024 | 0.80 | 1.16 | 0.71 | 0.52 | 0.46 | 0.46 | 0.46 | 0.51 | 0.48 | 0.38 | 0.45 | 0.40 | 0.35 | 0.54 | 0.47 | 0.44 |
| Dec 31, 2023 | 0.61 | 1.25 | 0.65 | 0.72 | 0.45 | 0.54 | 0.46 | 0.52 | 0.51 | 0.37 | 0.49 | 0.48 | 0.32 | 0.52 | 0.57 | 0.46 |
| Dec 31, 2022 | 0.48 | 1.30 | 0.65 | 0.69 | 0.40 | 0.56 | 0.48 | 0.46 | 0.54 | 0.39 | 0.55 | 0.45 | 0.28 | 0.54 | 0.54 | 0.49 |
| Dec 31, 2021 | 0.45 | 1.17 | 0.58 | 0.68 | 0.32 | 0.43 | 0.43 | 0.62 | 0.50 | 0.31 | 0.47 | 0.42 | 0.32 | 0.55 | 0.48 | 0.50 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Comparison to Sector (Software & Services)
AppLovin Corp., total asset turnover, long-term trends, comparison to sector (software & services)
| AppLovin Corp. | Software & Services | |
|---|---|---|
| Dec 31, 2024 | 0.80 | 0.49 |
| Dec 31, 2023 | 0.61 | 0.51 |
| Dec 31, 2022 | 0.48 | 0.52 |
| Dec 31, 2021 | 0.45 | 0.48 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Comparison to Industry (Information Technology)
AppLovin Corp., total asset turnover, long-term trends, comparison to industry (information technology)
| AppLovin Corp. | Information Technology | |
|---|---|---|
| Dec 31, 2024 | 0.80 | 0.58 |
| Dec 31, 2023 | 0.61 | 0.61 |
| Dec 31, 2022 | 0.48 | 0.65 |
| Dec 31, 2021 | 0.45 | 0.62 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).