Calculation
| Total asset turnover | = | Revenue1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Dec 31, 2024 | 0.80 | = | 4,709,248) | ÷ | 5,869,259) |
| Dec 31, 2023 | 0.61 | = | 3,283,087) | ÷ | 5,359,187) |
| Dec 31, 2022 | 0.48 | = | 2,817,058) | ÷ | 5,847,846) |
| Dec 31, 2021 | 0.45 | = | 2,793,104) | ÷ | 6,163,579) |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
1 US$ in thousands
The total asset turnover ratio demonstrates a consistent upward trend over the observed period. This indicates increasing efficiency in utilizing assets to generate revenue.
- Total Asset Turnover Trend
- In 2021, the total asset turnover ratio was 0.45. This value increased to 0.48 in 2022, representing a modest improvement in asset utilization. The ratio experienced a more substantial increase in 2023, reaching 0.61. This positive trend continued into 2024, with the ratio climbing to 0.80. This represents a significant increase over the entire four-year period.
The increase in the total asset turnover ratio suggests that the company is becoming more effective at converting its investments in assets into sales. This could be due to a variety of factors, including improved operational efficiency, better asset management, or increased demand for its products or services. The most significant improvement occurred between 2023 and 2024, coinciding with a substantial increase in revenue.
- Relationship to Revenue
- Revenue increased steadily throughout the period, from US$2,793,104 thousand in 2021 to US$4,709,248 thousand in 2024. While revenue growth contributed to the rising asset turnover, the decrease in total assets between 2021 and 2023 also played a role. The slight increase in total assets in 2024 did not impede the continued improvement in the turnover ratio, indicating strong revenue generation relative to asset base.
The observed trend in total asset turnover is generally favorable, suggesting improved financial performance and operational efficiency. Continued monitoring of this ratio will be important to assess whether this trend is sustainable.
Comparison to Competitors
| AppLovin Corp. | Accenture PLC | Adobe Inc. | Cadence Design Systems Inc. | CrowdStrike Holdings Inc. | Datadog Inc. | International Business Machines Corp. | Intuit Inc. | Microsoft Corp. | Oracle Corp. | Palantir Technologies Inc. | Palo Alto Networks Inc. | Salesforce Inc. | ServiceNow Inc. | Synopsys Inc. | Workday Inc. | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dec 31, 2024 | 0.80 | 1.16 | 0.71 | 0.52 | 0.46 | 0.46 | 0.46 | 0.51 | 0.48 | 0.38 | 0.45 | 0.40 | 0.35 | 0.54 | 0.47 | 0.44 |
| Dec 31, 2023 | 0.61 | 1.25 | 0.65 | 0.72 | 0.45 | 0.54 | 0.46 | 0.52 | 0.51 | 0.37 | 0.49 | 0.48 | 0.32 | 0.52 | 0.57 | 0.46 |
| Dec 31, 2022 | 0.48 | 1.30 | 0.65 | 0.69 | 0.40 | 0.56 | 0.48 | 0.46 | 0.54 | 0.39 | 0.55 | 0.45 | 0.28 | 0.54 | 0.54 | 0.49 |
| Dec 31, 2021 | 0.45 | 1.17 | 0.58 | 0.68 | 0.32 | 0.43 | 0.43 | 0.62 | 0.50 | 0.31 | 0.47 | 0.42 | 0.32 | 0.55 | 0.48 | 0.50 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Comparison to Sector (Software & Services)
| AppLovin Corp. | Software & Services | |
|---|---|---|
| Dec 31, 2024 | 0.80 | 0.49 |
| Dec 31, 2023 | 0.61 | 0.51 |
| Dec 31, 2022 | 0.48 | 0.52 |
| Dec 31, 2021 | 0.45 | 0.48 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).
Comparison to Industry (Information Technology)
AppLovin Corp., total asset turnover, long-term trends, comparison to industry (information technology)
| AppLovin Corp. | Information Technology | |
|---|---|---|
| Dec 31, 2024 | 0.80 | 0.58 |
| Dec 31, 2023 | 0.61 | 0.61 |
| Dec 31, 2022 | 0.48 | 0.65 |
| Dec 31, 2021 | 0.45 | 0.62 |
Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31).