Common-Size Income Statement
Quarterly Data
Based on: 10-Q (reporting date: 2025-11-30), 10-Q (reporting date: 2025-08-31), 10-K (reporting date: 2025-05-31), 10-Q (reporting date: 2025-02-28), 10-Q (reporting date: 2024-11-30), 10-Q (reporting date: 2024-08-31), 10-K (reporting date: 2024-05-31), 10-Q (reporting date: 2024-02-29), 10-Q (reporting date: 2023-11-30), 10-Q (reporting date: 2023-08-31), 10-K (reporting date: 2023-05-31), 10-Q (reporting date: 2023-02-28), 10-Q (reporting date: 2022-11-30), 10-Q (reporting date: 2022-08-31), 10-K (reporting date: 2022-05-31), 10-Q (reporting date: 2022-02-28), 10-Q (reporting date: 2021-11-30), 10-Q (reporting date: 2021-08-31), 10-K (reporting date: 2021-05-31), 10-Q (reporting date: 2021-02-28), 10-Q (reporting date: 2020-11-30), 10-Q (reporting date: 2020-08-31), 10-K (reporting date: 2020-05-31), 10-Q (reporting date: 2020-02-29), 10-Q (reporting date: 2019-11-30), 10-Q (reporting date: 2019-08-31).
The common-size income statement reveals several noteworthy trends over the observed period. Revenue consistency is maintained throughout, consistently representing 100% of itself. However, significant fluctuations are evident in profitability metrics and expense management, particularly when comparing pre-pandemic (2019-2020) to post-pandemic (2021-2024/2025) performance.
- Gross Profit Margin
- The gross profit margin demonstrates relative stability, fluctuating between approximately 43% and 46% for most periods. A notable dip to 37.27% occurred in May 2020, likely reflecting pandemic-related disruptions. A slight downward trend is observed in the later periods (2022-2025), with margins falling to a low of 40.27% in February 2023 before a modest recovery.
- Operating Expenses
- Operating expenses, encompassing demand creation, operating overhead, and selling & administrative costs, exhibit considerable variability. A substantial increase in these expenses is apparent in the May 2020 period, contributing to the significant decline in operating income. Selling and administrative expenses consistently represent the largest portion of these costs, generally ranging between 28% and 34% of revenues. Demand creation expense also shows volatility, peaking in May 2020 and again in February 2024. Operating overhead expense remained relatively stable between 21% and 26% of revenues.
- Operating Income Margin
- The operating income margin experienced a dramatic decline in May 2020, reaching -13.27%, mirroring the impact of increased expenses and potentially decreased sales. Prior to this, margins were in the 11% to 17% range. Following the initial pandemic impact, the margin recovered, peaking at 17.34% in February 2021, but has since trended downwards, reaching a low of 6.99% in February 2025. This suggests increasing pressure on operational profitability in recent periods.
- Net Income Margin
- The net income margin closely follows the trend of the operating income margin. A significant negative margin of -12.51% was recorded in May 2020. The margin recovered to a high of 15.30% in February 2021, but has subsequently declined, ending at 6.37% in November 2025. This decline is influenced by both operating performance and fluctuations in income tax expense.
- Interest and Other Income/Expense
- Interest income (expense), net, remains a relatively small percentage of revenues, generally fluctuating around zero. Other income (expense), net, exhibits more variability, with notable positive contributions in several periods, but also negative impacts, particularly in February 2020 and May 2025. These fluctuations, while not substantial, contribute to the overall income before income taxes.
- Income Tax Expense
- Income tax expense as a percentage of revenue generally ranges between -2.84% and 1.30%. The negative values indicate tax benefits or carryforwards utilized in those periods. The expense generally correlates with profitability, increasing when income before income taxes is positive and decreasing when it is negative.
Overall, the period demonstrates a clear disruption in 2020, followed by a recovery in 2021. However, more recent periods (2022-2025) show a concerning trend of declining profitability margins, potentially indicating increasing cost pressures or competitive challenges. Further investigation into the drivers of these expense increases would be warranted.