Stock Analysis on Net
Stock Analysis on Net

Kraft Foods Group Inc. (NASDAQ:KRFT)

This company has been moved to the archive! The financial data has not been updated since April 28, 2015.

Common Stock Valuation Ratios (Price Multiples)

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Valuation ratios measure the quantity of an asset or flaw (e.g., earnings) associated with ownership of a specified claim (e.g., a share of ownership of the enterprise).


Current Valuation Ratios

Kraft Foods Group Inc., current price multiples

Microsoft Excel
Kraft Foods Group Inc. lululemon athletica inc. Nike Inc.
Selected Financial Data
Current share price (P) $85.88
No. shares of common stock outstanding 591,940,002
Growth rate (g) 16.03%
 
Earnings per share (EPS) $1.76
Next year expected EPS $2.04
Operating profit per share $3.19
Sales per share $30.75
Book value per share (BVPS) $7.37
Valuation Ratios (Price Multiples)
Price to earnings (P/E) 48.74 6.62 16.17
Price to next year expected earnings 42.01 4.95 13.74
Price-earnings-growth (PEG) 3.04 0.20 0.92
Price to operating profit (P/OP) 26.90 4.73 13.23
Price to sales (P/S) 2.79 0.94 1.08
Price to book value (P/BV) 11.65 2.11 3.38

Based on: 10-K (reporting date: 2014-12-27).

If the company price multiple is lower then the price multiple of benchmark then company stock is relatively undervalued.
Otherwise, if the company price multiple is higher then the price multiple of benchmark then company stock is relatively overvalued.


Historical Valuation Ratios (Summary)

Kraft Foods Group Inc., historical price multiples

Microsoft Excel
Dec 27, 2014 Dec 28, 2013 Dec 29, 2012
Price to earnings (P/E) 36.18 12.10 18.67
Price to operating profit (P/OP) 19.96 7.16 11.48
Price to sales (P/S) 2.07 1.80 1.67
Price to book value (P/BV) 8.64 6.33 8.58

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).


The valuation multiples for the period between 2012 and 2014 exhibit significant volatility in earnings-based metrics alongside a steady increase in revenue-based valuation. A notable divergence is observed between the consistent growth of the sales multiple and the erratic fluctuations of the earnings and operating profit multiples.

Price to Earnings (P/E) and Price to Operating Profit (P/OP)
Both metrics followed a similar trajectory, characterized by a decline in 2013 followed by a substantial surge in 2014. The P/E ratio decreased from 18.67 in 2012 to 12.10 in 2013, before rising sharply to 36.18 in 2014. Similarly, the P/OP ratio fell from 11.48 in 2012 to 7.16 in 2013, and then climbed significantly to 19.96 by the end of 2014. This sharp increase suggests a significant expansion in the multiple applied to the company's profitability in the final year of the period.
Price to Sales (P/S)
The price to sales ratio demonstrated a linear and consistent upward trend. Starting at 1.67 in 2012, the ratio increased to 1.80 in 2013 and reached 2.07 in 2014. This indicates a steady increase in the market value attributed to each unit of revenue generated.
Price to Book Value (P/BV)
The price to book value ratio exhibited a V-shaped pattern over the three-year interval. The ratio contracted from 8.58 in 2012 to 6.33 in 2013, before recovering to 8.64 in 2014. This suggests a period of valuation compression relative to equity assets in 2013, followed by a return to 2012 valuation levels.

Overall, the data indicates that while revenue-based valuation grew steadily, the earnings and book value multiples experienced a temporary contraction in 2013 followed by a strong recovery or expansion in 2014, with earnings multiples ending the period at their highest levels.

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Price to Earnings (P/E)

Kraft Foods Group Inc., historical P/E calculation, comparison to benchmarks

Microsoft Excel
Dec 27, 2014 Dec 28, 2013 Dec 29, 2012
No. shares of common stock outstanding1 587,988,695 596,311,563 593,372,593
Selected Financial Data (US$)
Net earnings (in millions) 1,043 2,715 1,642
Earnings per share (EPS)2 1.77 4.55 2.77
Share price1, 3 64.17 55.09 51.66
Valuation Ratio
P/E ratio4 36.18 12.10 18.67
Benchmarks
P/E Ratio, Competitors5
lululemon athletica inc. — — —
Nike Inc. — — —

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).

1 Data adjusted for splits and stock dividends.

2 2014 Calculation
EPS = Net earnings ÷ No. shares of common stock outstanding
= 1,043,000,000 ÷ 587,988,695 = 1.77

3 Closing price as at the filing date of Kraft Foods Group Inc. Annual Report.

4 2014 Calculation
P/E ratio = Share price ÷ EPS
= 64.17 ÷ 1.77 = 36.18

5 Click competitor name to see calculations.


The valuation metrics from 2012 to 2014 indicate a divergent relationship between the market price of the shares and the underlying earnings performance. While the share price maintained a steady upward trajectory, earnings per share experienced significant volatility, leading to substantial fluctuations in the price-to-earnings multiple.

Share Price Trends
A consistent increase in the share price is observed over the three-year period, rising from 51.66 US$ in December 2012 to 55.09 US$ in December 2013, and further reaching 64.17 US$ by December 2014.
Earnings Per Share (EPS) Performance
EPS exhibited a non-linear trend, characterized by a growth phase followed by a sharp contraction. Earnings rose from 2.77 US$ in 2012 to a peak of 4.55 US$ in 2013, before declining significantly to 1.77 US$ in 2014, a value below the 2012 baseline.
Price-to-Earnings (P/E) Ratio Analysis
The P/E ratio demonstrated significant volatility. In 2013, the ratio decreased to 12.10, as the growth in earnings per share outpaced the increase in the share price. Conversely, in 2014, the ratio expanded sharply to 36.18. This spike was driven by the combination of a continuing increase in the share price and a substantial decrease in earnings, indicating a much higher valuation multiple relative to the actual earnings generated.

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Price to Operating Profit (P/OP)

Kraft Foods Group Inc., historical P/OP calculation, comparison to benchmarks

Microsoft Excel
Dec 27, 2014 Dec 28, 2013 Dec 29, 2012
No. shares of common stock outstanding1 587,988,695 596,311,563 593,372,593
Selected Financial Data (US$)
Operating income (in millions) 1,890 4,591 2,670
Operating profit per share2 3.21 7.70 4.50
Share price1, 3 64.17 55.09 51.66
Valuation Ratio
P/OP ratio4 19.96 7.16 11.48
Benchmarks
P/OP Ratio, Competitors5
lululemon athletica inc. — — —
Nike Inc. — — —

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).

1 Data adjusted for splits and stock dividends.

2 2014 Calculation
Operating profit per share = Operating income ÷ No. shares of common stock outstanding
= 1,890,000,000 ÷ 587,988,695 = 3.21

3 Closing price as at the filing date of Kraft Foods Group Inc. Annual Report.

4 2014 Calculation
P/OP ratio = Share price ÷ Operating profit per share
= 64.17 ÷ 3.21 = 19.96

5 Click competitor name to see calculations.


The valuation of the common stock exhibits a divergent relationship between market pricing and operational profitability over the three-year period ending in 2014.

Share Price Trends
A consistent upward trajectory is observed in the share price, which rose from 51.66 US$ in 2012 to 55.09 US$ in 2013, reaching 64.17 US$ by 2014. This indicates a steady increase in market valuation regardless of fluctuations in operating performance.
Operating Profit per Share Volatility
Operating profit per share demonstrated significant instability. A substantial increase occurred between 2012 and 2013, rising from 4.50 US$ to 7.70 US$. However, this gain was reversed in 2014, with profit per share falling sharply to 3.21 US$, its lowest point within the analyzed period.
Price to Operating Profit (P/OP) Ratio Interpretation
The P/OP ratio fluctuated markedly, reflecting the tension between rising share prices and erratic operating profits. The ratio decreased from 11.48 in 2012 to 7.16 in 2013, as the growth in operating profit significantly outpaced the growth in share price. In 2014, the ratio spiked to 19.96, a consequence of the simultaneous increase in share price and the steep decline in operating profit per share. This suggests that by the end of 2014, the stock was trading at a significantly higher multiple of its operating earnings compared to previous years.

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Price to Sales (P/S)

Kraft Foods Group Inc., historical P/S calculation, comparison to benchmarks

Microsoft Excel
Dec 27, 2014 Dec 28, 2013 Dec 29, 2012
No. shares of common stock outstanding1 587,988,695 596,311,563 593,372,593
Selected Financial Data (US$)
Net revenues (in millions) 18,205 18,218 18,339
Sales per share2 30.96 30.55 30.91
Share price1, 3 64.17 55.09 51.66
Valuation Ratio
P/S ratio4 2.07 1.80 1.67
Benchmarks
P/S Ratio, Competitors5
lululemon athletica inc. — — —
Nike Inc. — — —

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).

1 Data adjusted for splits and stock dividends.

2 2014 Calculation
Sales per share = Net revenues ÷ No. shares of common stock outstanding
= 18,205,000,000 ÷ 587,988,695 = 30.96

3 Closing price as at the filing date of Kraft Foods Group Inc. Annual Report.

4 2014 Calculation
P/S ratio = Share price ÷ Sales per share
= 64.17 ÷ 30.96 = 2.07

5 Click competitor name to see calculations.


The financial data indicates a consistent expansion in the valuation multiple relative to revenue over the three-year period from 2012 to 2014. While revenue per share remained largely stagnant, the market price of the stock experienced steady growth, leading to a progressive increase in the Price to Sales (P/S) ratio.

Share Price Appreciation
A consistent upward trajectory is observed in the share price, which rose from 51.66 US$ in December 2012 to 64.17 US$ by December 2014. This represents a significant increase in market value over the analyzed timeframe.
Sales per Share Stability
Revenue generation on a per-share basis remained relatively flat. Sales per share stood at 30.91 US$ in 2012, dipped slightly to 30.55 US$ in 2013, and returned to 30.96 US$ in 2014. This stability suggests that the growth in valuation was not driven by organic revenue growth.
P/S Ratio Expansion
The P/S ratio increased steadily from 1.67 in 2012 to 1.80 in 2013, reaching 2.07 by 2014. This upward trend signifies multiple expansion, where investors were willing to pay a higher premium for each dollar of sales as time progressed.

The divergence between the flat sales per share and the rising share price suggests that the increase in the P/S ratio is a result of market sentiment or expectations of future profitability and efficiency rather than current top-line growth.

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Price to Book Value (P/BV)

Kraft Foods Group Inc., historical P/BV calculation, comparison to benchmarks

Microsoft Excel
Dec 27, 2014 Dec 28, 2013 Dec 29, 2012
No. shares of common stock outstanding1 587,988,695 596,311,563 593,372,593
Selected Financial Data (US$)
Equity (in millions) 4,365 5,187 3,572
Book value per share (BVPS)2 7.42 8.70 6.02
Share price1, 3 64.17 55.09 51.66
Valuation Ratio
P/BV ratio4 8.64 6.33 8.58
Benchmarks
P/BV Ratio, Competitors5
lululemon athletica inc. — — —
Nike Inc. — — —

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).

1 Data adjusted for splits and stock dividends.

2 2014 Calculation
BVPS = Equity ÷ No. shares of common stock outstanding
= 4,365,000,000 ÷ 587,988,695 = 7.42

3 Closing price as at the filing date of Kraft Foods Group Inc. Annual Report.

4 2014 Calculation
P/BV ratio = Share price ÷ BVPS
= 64.17 ÷ 7.42 = 8.64

5 Click competitor name to see calculations.


The financial data indicates a steady increase in the share price alongside significant volatility in the book value per share, resulting in a fluctuating price-to-book value (P/BV) ratio over the three-year period ending December 2014.

Share Price Trend
A consistent upward trajectory is observed in the market valuation of the shares. The price rose from 51.66 US$ in 2012 to 55.09 US$ in 2013, further increasing to 64.17 US$ by the end of 2014.
Book Value Per Share (BVPS) Volatility
The BVPS exhibited non-linear movement. A substantial increase occurred between 2012 and 2013, where the value rose from 6.02 US$ to 8.70 US$. However, this was followed by a contraction in 2014, with the value declining to 7.42 US$.
Price to Book Value (P/BV) Interpretation
The P/BV ratio experienced a notable dip in 2013, falling to 6.33. This contraction was driven by the growth in book value outpacing the growth in share price during that period. In 2014, the ratio rebounded to 8.64, a level nearly identical to the 2012 figure of 8.58. This recovery was caused by the simultaneous increase in share price and the reduction in BVPS, which expanded the multiple.

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