Total Asset Turnover
since 2012
Calculation
Kraft Foods Group Inc., total asset turnover, long-term trends, calculation
| Total asset turnover | = | Net revenues1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Dec 27, 2014 | 0.79 | = | 18,205) | ÷ | 22,947) |
| Dec 28, 2013 | 0.79 | = | 18,218) | ÷ | 23,148) |
| Dec 29, 2012 | 0.79 | = | 18,339) | ÷ | 23,329) |
Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).
1 US$ in millions
- Net Revenues
- Net revenues remained relatively stable over the three-year period, showing a slight declining trend from 18,339 million US dollars in 2012 to 18,205 million US dollars in 2014. The decrease between 2012 and 2013 was minimal, with revenues dropping by 121 million US dollars, followed by an almost negligible decline of 13 million US dollars from 2013 to 2014.
- Total Assets
- Total assets also exhibited a modest downward trend, decreasing from 23,329 million US dollars in 2012 to 22,947 million US dollars in 2014. This represents a total reduction of 382 million US dollars over the three years, with a steady decrease each year.
- Total Asset Turnover
- The total asset turnover ratio remained constant at 0.79 throughout the observed period. This indicates a stable efficiency in the use of assets to generate revenues, with no observed improvement or deterioration in asset utilization.
- Summary
- The data shows a stable revenue base with a slight downward trajectory alongside a modest decrease in asset base. Despite the reductions in total assets and revenues, the constancy of the total asset turnover ratio suggests the company maintained consistent efficiency in leveraging its assets to generate sales. There are no significant fluctuations or anomalies in the key financial metrics over the three years, indicating steady operational performance.
Comparison to Competitors
Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to competitors
| Kraft Foods Group Inc. | lululemon athletica inc. | Nike Inc. | |
|---|---|---|---|
| Dec 27, 2014 | 0.79 | 1.27 | 1.50 |
| Dec 28, 2013 | 0.79 | 1.30 | 1.44 |
| Dec 29, 2012 | 0.79 | 1.36 | 1.56 |
Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).
Comparison to Sector (Consumer Durables & Apparel)
Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to sector (consumer durables & apparel)
| Kraft Foods Group Inc. | Consumer Durables & Apparel | |
|---|---|---|
| Dec 27, 2014 | 0.79 | 1.48 |
| Dec 28, 2013 | 0.79 | 1.43 |
| Dec 29, 2012 | 0.79 | 1.55 |
Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).
Comparison to Industry (Consumer Discretionary)
Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to industry (consumer discretionary)
| Kraft Foods Group Inc. | Consumer Discretionary | |
|---|---|---|
| Dec 27, 2014 | 0.79 | 1.02 |
| Dec 28, 2013 | 0.79 | 1.04 |
| Dec 29, 2012 | 0.79 | 1.06 |
Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).