Stock Analysis on Net

Kraft Foods Group Inc. (NASDAQ:KRFT)

$22.49

This company has been moved to the archive! The financial data has not been updated since April 28, 2015.

Total Asset Turnover
since 2012

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Calculation

Kraft Foods Group Inc., total asset turnover, long-term trends, calculation

Microsoft Excel

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).

1 US$ in millions


The financial information reveals a consistent pattern in the total asset turnover ratio between 2012 and 2014. Net revenues experienced a slight decline over the observed period, while total assets also decreased modestly. However, the total asset turnover ratio remained remarkably stable.

Total Asset Turnover
The total asset turnover ratio held constant at 0.79 for each of the three years examined. This indicates that for every dollar of assets, the company generated $0.79 in revenue consistently from 2012 to 2014. The stability suggests a consistent efficiency in utilizing assets to generate sales, despite the minor fluctuations in both revenue and asset levels.

The parallel decreases in both net revenues and total assets likely contributed to the unchanging asset turnover ratio. A decrease in assets without a corresponding decrease in revenue would typically *increase* the ratio, while a decrease in revenue without a corresponding decrease in assets would *decrease* it. The fact that both decreased proportionally maintained the ratio at the same level.

Further investigation would be needed to understand the underlying reasons for the slight decline in both revenues and assets, and to assess whether this consistent turnover ratio is optimal for the industry and the company’s strategic goals.


Comparison to Competitors

Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to competitors

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Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).


Comparison to Sector (Consumer Durables & Apparel)

Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to sector (consumer durables & apparel)

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Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).


Comparison to Industry (Consumer Discretionary)

Kraft Foods Group Inc., total asset turnover, long-term trends, comparison to industry (consumer discretionary)

Microsoft Excel

Based on: 10-K (reporting date: 2014-12-27), 10-K (reporting date: 2013-12-28), 10-K (reporting date: 2012-12-29).