Analysis of Geographic Areas
Twitter Inc. operates in 2 regions: United States and International.
Area Asset Turnover
Twitter Inc., asset turnover by geographic area
| Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | |
|---|---|---|---|---|---|
| United States | 1.39 | 1.42 | 1.94 | 1.92 | 1.94 |
| International | 51.46 | 48.69 | 47.02 | 44.66 | 23.70 |
Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).
| Area activity ratio | Geographic area | The company |
|---|---|---|
| Area asset turnover | United States | United States area asset turnover ratio deteriorated from 2019 to 2020 and from 2020 to 2021. |
| International | International area asset turnover ratio improved from 2019 to 2020 and from 2020 to 2021. |
Area Asset Turnover: United States
Twitter Inc.; United States; area asset turnover calculation
| Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | |
|---|---|---|---|---|---|
| Selected Financial Data (US$ in thousands) | |||||
| Revenue | 2,835,760 | 2,078,836 | 1,944,022 | 1,642,259 | 1,413,614 |
| Property and equipment, net | 2,038,597 | 1,460,163 | 999,552 | 853,731 | 730,262 |
| Area Activity Ratio | |||||
| Area asset turnover1 | 1.39 | 1.42 | 1.94 | 1.92 | 1.94 |
Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).
1 2021 Calculation
Area asset turnover = Revenue ÷ Property and equipment, net
= 2,835,760 ÷ 2,038,597 = 1.39
| Area activity ratio | Geographic area | The company |
|---|---|---|
| Area asset turnover | United States | United States area asset turnover ratio deteriorated from 2019 to 2020 and from 2020 to 2021. |
Area Asset Turnover: International
Twitter Inc.; International; area asset turnover calculation
| Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | |
|---|---|---|---|---|---|
| Selected Financial Data (US$ in thousands) | |||||
| Revenue | 2,241,722 | 1,637,513 | 1,515,307 | 1,400,100 | 1,029,685 |
| Property and equipment, net | 43,563 | 33,631 | 32,229 | 31,347 | 43,453 |
| Area Activity Ratio | |||||
| Area asset turnover1 | 51.46 | 48.69 | 47.02 | 44.66 | 23.70 |
Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).
1 2021 Calculation
Area asset turnover = Revenue ÷ Property and equipment, net
= 2,241,722 ÷ 43,563 = 51.46
| Area activity ratio | Geographic area | The company |
|---|---|---|
| Area asset turnover | International | International area asset turnover ratio improved from 2019 to 2020 and from 2020 to 2021. |
Revenue
Twitter Inc., revenue by geographic area
US$ in thousands
| Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | |
|---|---|---|---|---|---|
| United States | 2,835,760 | 2,078,836 | 1,944,022 | 1,642,259 | 1,413,614 |
| International | 2,241,722 | 1,637,513 | 1,515,307 | 1,400,100 | 1,029,685 |
| Total | 5,077,482 | 3,716,349 | 3,459,329 | 3,042,359 | 2,443,299 |
Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).
Property and equipment, net
Twitter Inc., property and equipment, net by geographic area
US$ in thousands
| Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | Dec 31, 2018 | Dec 31, 2017 | |
|---|---|---|---|---|---|
| United States | 2,038,597 | 1,460,163 | 999,552 | 853,731 | 730,262 |
| International | 43,563 | 33,631 | 32,229 | 31,347 | 43,453 |
| Total | 2,082,160 | 1,493,794 | 1,031,781 | 885,078 | 773,715 |
Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).