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Reynolds American Inc. (NYSE:RAI)

This company has been moved to the archive! The financial data has not been updated since May 3, 2017.

Analysis of Short-term (Operating) Activity Ratios

Microsoft Excel

Short-term Activity Ratios (Summary)

Turnover Ratios

Average No. Days

Reynolds American Inc., short-term (operating) activity ratios

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Turnover Ratios
Inventory turnover 2.94 2.70 3.17 3.26 4.39
Receivables turnover 255.24 218.88 104.28 112.89 140.54
Payables turnover 21.90 26.19 28.58 19.88 23.11
Working capital turnover — 16.61 — 20.67 11.72
Average No. Days
Average inventory processing period 124 135 115 112 83
Add: Average receivable collection period 1 2 4 3 3
Operating cycle 125 137 119 115 86
Less: Average payables payment period 17 14 13 18 16
Cash conversion cycle 108 123 106 97 70

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).


An analysis of short-term operating activity from 2012 to 2016 reveals a general expansion of the cash conversion cycle, primarily driven by a deceleration in inventory turnover. While receivables management has shown significant improvement in efficiency, the overall operating cycle has lengthened due to an increase in the time required to process inventory.

Inventory Management Efficiency
A downward trend in inventory turnover is observed, declining from 4.39 in 2012 to 2.94 in 2016. This decline is mirrored by the average inventory processing period, which increased from 83 days to 124 days over the same period, peaking at 135 days in 2015. These metrics indicate a reduction in the speed at which inventory is converted into sales.
Receivables Collection Performance
Receivables turnover exhibited substantial growth, increasing from 140.54 in 2012 to 255.24 in 2016. Consequently, the average receivable collection period has remained exceptionally low, decreasing from 3 days to 1 day. This suggests a highly efficient credit and collection process with minimal capital tied up in outstanding receivables.
Payables Settlement Patterns
The payables turnover ratio remained relatively stable, fluctuating between a high of 28.58 in 2014 and a low of 19.88 in 2013. The average payables payment period showed consistent behavior, ranging between 13 and 18 days, indicating a steady approach to managing supplier obligations.
Operating and Cash Conversion Cycles
The operating cycle lengthened from 86 days in 2012 to 125 days in 2016, reflecting the increased duration of the inventory phase. This trend directly impacted the cash conversion cycle, which rose from 70 days to 108 days. The expansion of the cash conversion cycle suggests that more working capital is required to support the operating process than was necessary at the beginning of the period.
Working Capital Productivity
Working capital turnover showed volatility where data was available, increasing from 11.72 in 2012 to 20.67 in 2013, before settling at 16.61 in 2015. This indicates a general increase in the volume of sales generated per unit of working capital compared to the 2012 baseline, despite the lengthening of the cash conversion cycle.

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Inventory Turnover

Reynolds American Inc., inventory turnover calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data (US$ in millions)
Cost of products sold, excludes excise taxes 4,841 4,688 4,058 3,678 4,321
Inventories 1,645 1,734 1,281 1,127 984
Short-term Activity Ratio
Inventory turnover1 2.94 2.70 3.17 3.26 4.39
Benchmarks
Inventory Turnover, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Inventory turnover = Cost of products sold, excludes excise taxes ÷ Inventories
= 4,841 ÷ 1,645 = 2.94

2 Click competitor name to see calculations.


The inventory turnover efficiency exhibited a sustained downward trend between 2012 and 2015, followed by a marginal recovery in 2016. This decline suggests a slowing of inventory movement relative to the cost of products sold, indicating that inventory was held longer before being converted into sales over the analyzed period.

Cost of Products Sold
Following a decrease in 2013 to 3,678 million USD, the cost of products sold entered a period of steady growth, reaching 4,841 million USD by 2016. This upward trajectory indicates an increase in the total cost of goods processed through the operating cycle after 2013.
Inventory Levels
Inventories grew consistently from 984 million USD in 2012 to a peak of 1,734 million USD in 2015. A slight reduction occurred in 2016, bringing the balance to 1,645 million USD. The accumulation of inventory, particularly between 2014 and 2015, outpaced the growth in the cost of products sold, contributing to the decrease in turnover efficiency.
Inventory Turnover Ratio
The turnover ratio fell from 4.39 in 2012 to a low of 2.70 in 2015. This represents a significant reduction in operational velocity, meaning the company cycled through its inventory fewer times per year. The recovery to 2.94 in 2016 correlates with the reduction in total inventory holdings coupled with continued growth in the cost of products sold.

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Receivables Turnover

Reynolds American Inc., receivables turnover calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data (US$ in millions)
Net sales, includes excise taxes 16,846 14,884 12,096 11,966 12,227
Accounts receivable 66 68 116 106 87
Short-term Activity Ratio
Receivables turnover1 255.24 218.88 104.28 112.89 140.54
Benchmarks
Receivables Turnover, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Receivables turnover = Net sales, includes excise taxes ÷ Accounts receivable
= 16,846 ÷ 66 = 255.24

2 Click competitor name to see calculations.


The analysis of short-term operating activity between 2012 and 2016 reveals a significant evolution in the efficiency of receivables management. While the period began with a declining trend in turnover, the latter years demonstrate a substantial acceleration in the conversion of receivables into cash, coinciding with a period of strong revenue growth.

Net Sales Performance
Revenue remained relatively stable from 2012 to 2014, fluctuating between 11,966 million and 12,227 million US$. However, a sharp upward trend emerged in 2015, with sales increasing to 14,884 million US$, and continuing to 16,846 million US$ by 2016. This indicates a period of accelerated top-line growth during the final two years of the analyzed period.
Accounts Receivable Trends
The balance of accounts receivable exhibited an initial increase, rising from 87 million US$ in 2012 to a peak of 116 million US$ in 2014. A marked reversal occurred in 2015, where the balance dropped to 68 million US$, further decreasing to 66 million US$ in 2016. This reduction in outstanding receivables occurred despite the simultaneous increase in total net sales.
Receivables Turnover Analysis
The receivables turnover ratio experienced a decline during the first three years, falling from 140.54 in 2012 to 104.28 in 2014, suggesting a slower collection cycle. This trend reversed aggressively in 2015, with the ratio surging to 218.88, and reaching a peak of 255.24 in 2016. The dramatic increase in this ratio indicates a highly efficient collection process and a significant reduction in the average collection period.

The divergence between increasing sales and decreasing accounts receivable from 2015 onward suggests a fundamental shift in credit policy or an improvement in the quality of the customer base. The resulting spike in the turnover ratio points to a highly optimized cash conversion cycle, ensuring that sales growth is rapidly converted into liquidity.

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Payables Turnover

Reynolds American Inc., payables turnover calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data (US$ in millions)
Cost of products sold, excludes excise taxes 4,841 4,688 4,058 3,678 4,321
Accounts payable 221 179 142 185 187
Short-term Activity Ratio
Payables turnover1 21.90 26.19 28.58 19.88 23.11
Benchmarks
Payables Turnover, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Payables turnover = Cost of products sold, excludes excise taxes ÷ Accounts payable
= 4,841 ÷ 221 = 21.90

2 Click competitor name to see calculations.


The analysis of short-term operating activity between 2012 and 2016 reveals a period of volatility in supplier payment efficiency, characterized by a significant peak in turnover during 2014 followed by a gradual deceleration toward 2016.

Cost of Products Sold Trends
Expenditures on products, excluding excise taxes, exhibited a general upward trajectory following a dip in 2013. After reaching a low of $3,678 million in 2013, costs rose steadily each year, concluding the period at $4,841 million in 2016. This represents a growth in procurement costs or production volume over the final three years of the analyzed period.
Accounts Payable Dynamics
Trade payables demonstrated fluctuations throughout the five-year window. A notable contraction occurred in 2014, where payables dropped to $142 million. This was followed by a consistent increase over the subsequent two years, reaching a period high of $221 million by December 31, 2016.
Payables Turnover Analysis
The payables turnover ratio experienced significant variance, reflecting changes in the speed of obligation settlement. The ratio declined from 23.11 in 2012 to 19.88 in 2013, before surging to a peak of 28.58 in 2014. This peak indicates a sharp acceleration in payments to suppliers, coinciding with the lowest recorded accounts payable balance. Following 2014, the ratio entered a downward trend, declining to 26.19 in 2015 and further to 21.90 in 2016, suggesting a strategic shift toward extending payment terms or an increased reliance on trade credit to manage working capital.

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Working Capital Turnover

Reynolds American Inc., working capital turnover calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data (US$ in millions)
Current assets 4,238 6,187 3,323 3,655 4,812
Less: Current liabilities 4,985 5,291 3,544 3,076 3,769
Working capital (747) 896 (221) 579 1,043
 
Net sales, includes excise taxes 16,846 14,884 12,096 11,966 12,227
Short-term Activity Ratio
Working capital turnover1 — 16.61 — 20.67 11.72
Benchmarks
Working Capital Turnover, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Working capital turnover = Net sales, includes excise taxes ÷ Working capital
= 16,846 ÷ -747 = —

2 Click competitor name to see calculations.


An analysis of short-term activity reveals a period of significant volatility in working capital juxtaposed with a general growth trend in net sales between 2012 and 2016.

Net Sales Performance
Net sales exhibited a consistent upward trajectory over the observed period, rising from 12,227 million US dollars in 2012 to 16,846 million US dollars by 2016. The most substantial growth occurred between 2014 and 2016, indicating a strong expansion in revenue generation.
Working Capital Volatility
Working capital displayed an unstable pattern, alternating between positive and negative positions. A downward trend was observed from 2012 to 2014, where the balance dropped from 1,043 million US dollars to a deficit of 221 million US dollars. Following a recovery to 896 million US dollars in 2015, the balance shifted again to a negative 747 million US dollars in 2016.
Working Capital Turnover Efficiency
The working capital turnover ratio increased significantly from 11.72 in 2012 to 20.67 in 2013, reflecting a high volume of sales relative to the invested working capital. Due to the negative working capital balances in 2014 and 2016, turnover ratios for those specific years are not applicable. In 2015, the ratio was 16.61, suggesting that the entity continued to generate high sales levels relative to its current asset surplus.

The presence of negative working capital during periods of increasing net sales suggests a highly aggressive working capital management strategy. This indicates that the entity frequently funded its operations and growth using current liabilities rather than relying on a cushion of current assets.

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Average Inventory Processing Period

Reynolds American Inc., average inventory processing period calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data
Inventory turnover 2.94 2.70 3.17 3.26 4.39
Short-term Activity Ratio (no. days)
Average inventory processing period1 124 135 115 112 83
Benchmarks (no. days)
Average Inventory Processing Period, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Average inventory processing period = 365 ÷ Inventory turnover
= 365 ÷ 2.94 = 124

2 Click competitor name to see calculations.


An analysis of the short-term activity ratios reveals a general decline in inventory management efficiency between 2012 and 2015, followed by a slight recovery in 2016. The inverse relationship between inventory turnover and the average inventory processing period indicates that goods remained in stock for longer durations over the majority of the observed period.

Inventory Turnover
A consistent downward trend was observed from 2012 to 2015, with the ratio falling from 4.39 to 2.70. This decline suggests a reduction in the frequency with which the total inventory was sold and replaced during the fiscal year. A partial reversal occurred in 2016, as the ratio increased to 2.94, indicating a modest improvement in turnover efficiency.
Average Inventory Processing Period
The duration required to process inventory increased significantly from 83 days in 2012 to a peak of 135 days in 2015. This extension of 52 days over the four-year span points to a slowing of the operating cycle and potentially higher carrying costs. In 2016, the period decreased to 124 days, aligning with the slight increase in the turnover ratio.
Operational Efficiency Correlation
The correlation between the two metrics demonstrates a weakening of inventory liquidity from 2012 through 2015. The peak processing period in 2015 suggests the lowest point of operational efficiency regarding inventory movement. The subsequent shift in 2016 indicates a corrective trend toward faster inventory cycling, although levels remained significantly higher than the 2012 baseline.

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Average Receivable Collection Period

Reynolds American Inc., average receivable collection period calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data
Receivables turnover 255.24 218.88 104.28 112.89 140.54
Short-term Activity Ratio (no. days)
Average receivable collection period1 1 2 4 3 3
Benchmarks (no. days)
Average Receivable Collection Period, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Average receivable collection period = 365 ÷ Receivables turnover
= 365 ÷ 255.24 = 1

2 Click competitor name to see calculations.


The analysis of receivables management between 2012 and 2016 reveals a highly efficient collection process characterized by extremely short credit cycles and a significant acceleration in turnover during the latter half of the period.

Receivables Turnover
A fluctuating trend is observed in the turnover ratio, which initially declined from 140.54 in 2012 to a period low of 104.28 in 2014. Following this decline, a sharp upward trajectory occurred, with the ratio more than doubling to 218.88 in 2015 and further increasing to 255.24 in 2016. This indicates a substantial increase in the frequency with which receivables are collected relative to the credit extended.
Average Receivable Collection Period
The collection period remained consistently minimal throughout the five-year span. A marginal increase to 4 days was recorded in 2014, aligning with the lowest observed turnover ratio. However, this was followed by a steady reduction, falling to 2 days in 2015 and reaching 1 day by 2016. The compression of the collection cycle to a single day suggests an optimized credit policy or a transition toward near-immediate payment terms.

The inverse correlation between the turnover ratio and the collection period is evident, as the surge in turnover after 2014 directly corresponds to the reduction in the number of days required to collect outstanding receivables. The result is a highly liquid asset position with minimal exposure to credit risk.

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Operating Cycle

Reynolds American Inc., operating cycle calculation, comparison to benchmarks

No. days

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data
Average inventory processing period 124 135 115 112 83
Average receivable collection period 1 2 4 3 3
Short-term Activity Ratio
Operating cycle1 125 137 119 115 86
Benchmarks
Operating Cycle, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Operating cycle = Average inventory processing period + Average receivable collection period
= 124 + 1 = 125

2 Click competitor name to see calculations.


The operating cycle exhibited a general upward trend between 2012 and 2015, followed by a moderate contraction in 2016. The expansion of this cycle is primarily driven by increases in the time required to process inventory, while the period for collecting receivables remained consistently minimal.

Average Inventory Processing Period
A significant increase is observed in the time required to move inventory, rising from 83 days in 2012 to a peak of 135 days in 2015. Although the period decreased to 124 days in 2016, the overall trend indicates a slower inventory turnover rate compared to the start of the period. This suggests that products are remaining in stock for longer durations before being converted into sales.
Average Receivable Collection Period
The collection of receivables remained exceptionally efficient and stable throughout the five-year period. The duration fluctuated minimally between a maximum of 4 days in 2014 and a minimum of 1 day in 2016. This indicates a highly effective credit management system and a rapid conversion of accounts receivable into cash.
Operating Cycle
The total operating cycle lengthened from 86 days in 2012 to 137 days in 2015, before declining to 125 days in 2016. Because the receivable collection period is negligible, the operating cycle is almost entirely dependent on the inventory processing period. The overall expansion of the cycle indicates a greater gap between the initial outlay for inventory and the final receipt of cash from customers, which typically necessitates higher levels of working capital to sustain operations.

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Average Payables Payment Period

Reynolds American Inc., average payables payment period calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data
Payables turnover 21.90 26.19 28.58 19.88 23.11
Short-term Activity Ratio (no. days)
Average payables payment period1 17 14 13 18 16
Benchmarks (no. days)
Average Payables Payment Period, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Average payables payment period = 365 ÷ Payables turnover
= 365 ÷ 21.90 = 17

2 Click competitor name to see calculations.


The analysis of short-term operating activity reveals fluctuations in the management of accounts payable between 2012 and 2016. The relationship between payables turnover and the average payment period demonstrates a consistent inverse correlation, reflecting shifts in the velocity of supplier settlements.

Payables Turnover Trends
The payables turnover ratio exhibited significant volatility over the five-year period. After an initial decline from 23.11 in 2012 to 19.88 in 2013, the ratio reached a peak of 28.58 in 2014. A subsequent downward trend followed, with the ratio decreasing to 26.19 in 2015 and further declining to 21.90 by the end of 2016.
Average Payables Payment Period Analysis
The average payables payment period mirrored the movements of the turnover ratio. The settlement period lengthened from 16 days in 2012 to 18 days in 2013. A notable contraction occurred in 2014, where the payment period reached its minimum of 13 days. Following this low, the period gradually extended to 14 days in 2015 and 17 days in 2016.
Operational Insights
The payment cycle remained relatively tight throughout the analyzed timeframe, fluctuating within a narrow range of 13 to 18 days. The increase in the payment period from 2014 to 2016 indicates a slight deceleration in the rate at which obligations to creditors were settled, coinciding with the observed decline in the turnover ratio.

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Cash Conversion Cycle

Reynolds American Inc., cash conversion cycle calculation, comparison to benchmarks

No. days

Microsoft Excel
Dec 31, 2016 Dec 31, 2015 Dec 31, 2014 Dec 31, 2013 Dec 31, 2012
Selected Financial Data
Average inventory processing period 124 135 115 112 83
Average receivable collection period 1 2 4 3 3
Average payables payment period 17 14 13 18 16
Short-term Activity Ratio
Cash conversion cycle1 108 123 106 97 70
Benchmarks
Cash Conversion Cycle, Competitors2
Coca-Cola Co. — — — — —
Mondelēz International Inc. — — — — —
PepsiCo Inc. — — — — —
Philip Morris International Inc. — — — — —

Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31).

1 2016 Calculation
Cash conversion cycle = Average inventory processing period + Average receivable collection period – Average payables payment period
= 124 + 1 – 17 = 108

2 Click competitor name to see calculations.


The cash conversion cycle experienced a general expansion between 2012 and 2015, followed by a moderate contraction in 2016. This trend indicates a lengthening of the period required to convert resource inputs into cash flows from sales, with the peak occurring in 2015 at 123 days, compared to 70 days in 2012.

Average Inventory Processing Period
A significant upward trend is observed in the time required to process inventory. The period increased from 83 days in 2012 to a peak of 135 days in 2015, before receding to 124 days in 2016. This metric serves as the primary driver for the overall expansion of the cash conversion cycle, suggesting a slowdown in inventory turnover or an increase in stock levels relative to sales volume.
Average Receivable Collection Period
The collection of receivables remained exceptionally efficient and stable throughout the analyzed period. The duration fluctuated minimally between 1 and 4 days, concluding at 1 day in 2016. This indicates a business model characterized by near-immediate payment upon sale, contributing minimally to the total cash conversion cycle.
Average Payables Payment Period
The payment of obligations to suppliers remained relatively constant, fluctuating within a narrow range of 13 to 18 days. There is no evidence of a strategic shift to extend payment terms to offset the increase in inventory holding time, as the period ended at 17 days in 2016, close to the 16 days recorded in 2012.
Cash Conversion Cycle Synthesis
The overall increase in the cash conversion cycle from 70 to 108 days over the five-year period is almost exclusively attributable to the increased average inventory processing period. Because the company maintains very short collection periods and does not significantly extend its payment periods to suppliers, the operational liquidity is highly sensitive to changes in inventory management efficiency.

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