Calculation
| P/E | = | Share price1, 2, 3 | ÷ | Earnings per share1 (EPS) | EPS1 | = | Net income1 (in millions) |
÷ | No. shares of common stock outstanding2 | ||
|---|---|---|---|---|---|---|---|---|---|---|---|
| Feb 9, 2017 | 14.21 | = | 60.54 | ÷ | 4.26 | 4.26 | = | 6,073 | ÷ | 1,425,934,305 | |
| Feb 11, 2016 | 21.28 | = | 48.50 | ÷ | 2.28 | 2.28 | = | 3,253 | ÷ | 1,427,341,341 | |
| Feb 10, 2015 | 25.41 | = | 35.15 | ÷ | 1.38 | 1.38 | = | 1,470 | ÷ | 1,062,567,026 | |
| Feb 11, 2014 | 15.03 | = | 24.04 | ÷ | 1.60 | 1.60 | = | 1,718 | ÷ | 1,073,894,304 | |
| Feb 12, 2013 | 19.10 | = | 21.97 | ÷ | 1.15 | 1.15 | = | 1,272 | ÷ | 1,105,896,384 | |
| Feb 15, 2012 | 16.55 | = | 20.19 | ÷ | 1.22 | 1.22 | = | 1,406 | ÷ | 1,152,284,476 | |
| Feb 23, 2011 | 17.93 | = | 17.11 | ÷ | 0.95 | 0.95 | = | 1,113 | ÷ | 1,166,101,052 | |
| Feb 19, 2010 | 15.96 | = | 13.17 | ÷ | 0.83 | 0.83 | = | 962 | ÷ | 1,165,765,344 | |
| Feb 23, 2009 | 7.69 | = | 8.83 | ÷ | 1.15 | 1.15 | = | 1,338 | ÷ | 1,165,835,472 | |
| Feb 27, 2008 | 14.63 | = | 16.22 | ÷ | 1.11 | 1.11 | = | 1,308 | ÷ | 1,180,023,048 | |
| Feb 27, 2007 | 14.82 | = | 15.16 | ÷ | 1.02 | 1.02 | = | 1,210 | ÷ | 1,182,506,024 | |
| Feb 27, 2006 | 15.00 | = | 13.25 | ÷ | 0.88 | 0.88 | = | 1,042 | ÷ | 1,179,904,176 |
Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
1 US$
2 Data adjusted for splits and stock dividends.
3 Closing price as at the filing date of Reynolds American Inc. Annual Report.
The financial trajectory between February 2006 and February 2017 is characterized by substantial growth in both share price and earnings per share (EPS), although the price-to-earnings (P/E) ratio exhibited significant volatility. While the share price increased from US$13.25 to US$60.54 and EPS grew from US$0.88 to US$4.26 over the period, the valuation multiple fluctuated, reflecting shifts in market sentiment and the relative pace of price versus earnings growth.
- Initial Stability and 2009 Market Contraction
- Between 2006 and 2008, the P/E ratio remained remarkably stable, fluctuating narrowly between 14.63 and 15.00. This consistency was disrupted in February 2009, when the P/E ratio dropped to a period low of 7.69. This contraction was driven by a sharp decline in share price to US$8.83, which occurred even as EPS increased slightly to US$1.15, indicating a period of significant undervaluation or heightened market risk.
- Valuation Expansion Phase
- Following the 2009 trough, a trend of valuation expansion emerged. The P/E ratio climbed steadily, peaking at 25.41 in February 2015. During this interval, the share price appreciated more rapidly than earnings, suggesting that investors were willing to pay a higher premium for each dollar of earnings, potentially due to improved growth expectations or a lower perceived risk profile.
- Fundamental-Driven Growth and Normalization
- A significant divergence occurred between 2016 and 2017. While the share price continued its upward trend to reach US$60.54, EPS surged from US$2.28 to US$4.26. Because earnings growth significantly outpaced price appreciation during this final period, the P/E ratio compressed to 14.21. This movement represents a return to the valuation baseline observed in the 2006-2008 period, indicating that the most recent share price gains were supported by fundamental earnings improvements rather than multiple expansion.
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Comparison to Competitors
| Reynolds American Inc. | Coca-Cola Co. | Mondelēz International Inc. | PepsiCo Inc. | Philip Morris International Inc. | |
|---|---|---|---|---|---|
| Feb 9, 2017 | 14.21 | 27.48 | 41.76 | 24.09 | 22.84 |
| Feb 11, 2016 | 21.28 | 26.01 | 8.59 | 25.72 | 20.57 |
| Feb 10, 2015 | 25.41 | 25.87 | 27.92 | 22.86 | 17.14 |
| Feb 11, 2014 | 15.03 | 19.54 | 14.69 | 17.66 | 14.60 |
| Feb 12, 2013 | 19.10 | 19.00 | 15.56 | 18.84 | 17.49 |
| Feb 15, 2012 | 16.55 | 18.27 | 19.01 | 15.45 | 16.64 |
| Feb 23, 2011 | 17.93 | 12.42 | 13.54 | 15.93 | 15.41 |
| Feb 19, 2010 | 15.96 | 17.81 | 14.11 | 16.49 | 14.53 |
| Feb 23, 2009 | 7.69 | 16.37 | 11.54 | 15.82 | 9.95 |
| Feb 27, 2008 | 14.63 | 23.10 | 18.67 | 20.35 | — |
| Feb 27, 2007 | 14.82 | 21.69 | 17.35 | 18.79 | — |
| Feb 27, 2006 | 15.00 | 20.40 | 19.38 | 24.28 | — |
Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Sector (Food, Beverage & Tobacco)
| Reynolds American Inc. | Food, Beverage & Tobacco | |
|---|---|---|
| Feb 9, 2017 | 14.21 | 26.08 |
| Feb 11, 2016 | 21.28 | 19.86 |
| Feb 10, 2015 | 25.41 | 22.41 |
| Feb 11, 2014 | 15.03 | 16.88 |
| Feb 12, 2013 | 19.10 | 18.09 |
| Feb 15, 2012 | 16.55 | 17.18 |
| Feb 23, 2011 | 17.93 | 14.06 |
| Feb 19, 2010 | 15.96 | 16.01 |
| Feb 23, 2009 | 7.69 | 13.43 |
| Feb 27, 2008 | 14.63 | 21.20 |
| Feb 27, 2007 | 14.82 | 19.54 |
| Feb 27, 2006 | 15.00 | 21.53 |
Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).
Comparison to Industry (Consumer Staples)
| Reynolds American Inc. | Consumer Staples | |
|---|---|---|
| Feb 9, 2017 | 14.21 | 21.50 |
| Feb 11, 2016 | 21.28 | 21.97 |
| Feb 10, 2015 | 25.41 | 19.71 |
| Feb 11, 2014 | 15.03 | 17.00 |
| Feb 12, 2013 | 19.10 | 16.60 |
| Feb 15, 2012 | 16.55 | 14.81 |
| Feb 23, 2011 | 17.93 | 14.32 |
| Feb 19, 2010 | 15.96 | 14.63 |
| Feb 23, 2009 | 7.69 | 15.52 |
| Feb 27, 2008 | 14.63 | 19.68 |
| Feb 27, 2007 | 14.82 | 19.79 |
| Feb 27, 2006 | 15.00 | 20.04 |
Based on: 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).