Colgate-Palmolive Co. (CL)
Analysis of Revenues
High level of difficulty
Accounting Policy on Revenue Recognition
Colgate’s revenue contracts represent a single performance obligation to sell its products to trade customers. Sales are recorded at the time control of the products is transferred to trade customers, in an amount that reflects the consideration Colgate expects to be entitled to in exchange for the products. Control is the ability of trade customers to direct the “use of” and “obtain” the benefit from Colgate’s products. In evaluating the timing of the transfer of control of products to trade customers, Colgate considers several control indicators, including significant risks and rewards of products, Colgate’s right to payment and the legal title of the products. Based on the assessment of control indicators, sales are generally recognized when products are delivered to trade customers.
Net sales reflect the transaction prices for contracts, which include units shipped at selling list prices reduced by variable consideration. Variable consideration includes expected sales returns and the cost of current and continuing promotional programs. Current promotional programs primarily include product listing allowances and co-operative advertising arrangements. Continuing promotional programs are predominantly consumer coupons and volume-based sales incentive arrangements. The cost of promotional programs is estimated using the expected value method considering all reasonably available information, including Colgate’s historical experience and its current expectations, and is reflected in the transaction price when sales are recorded. Adjustments to the cost of promotional programs in subsequent periods are generally not material, as Colgate’s promotional programs are typically of short duration, thereby reducing the uncertainty inherent in such estimates.
Sales returns are generally accepted at Colgate’s discretion and are not material to Colgate’s Consolidated Financial Statements. Colgate’s contracts with trade customers do not have significant financing components or non-cash consideration and Colgate does not have unbilled revenue or significant amounts of prepayments from customers. Colgate records Net sales excluding taxes collected on its sales to its trade customers. Shipping and handling activities are accounted for as contract fulfillment costs and classified as Selling, general and administrative expenses.
Source: 10-K (filing date: 2019-02-21).
Revenues as Reported
Colgate-Palmolive Co., Income Statement, Revenues
US$ in millions
|12 months ended||Dec 31, 2018||Dec 31, 2017||Dec 31, 2016||Dec 31, 2015||Dec 31, 2014|
|Oral, Personal and Home Care|
|Net sales||Amount of revenue recognized from goods sold, services rendered, insurance premiums, or other activities that constitute an earning process. Includes, but is not limited to, investment and interest income before deduction of interest expense when recognized as a component of revenue, and sales and trading gain (loss).||Colgate-Palmolive Co.’s net sales increased from 2016 to 2017 and from 2017 to 2018.|