Total Asset Turnover
since 2016
Calculation
Trade Desk Inc., total asset turnover, long-term trends, calculation
| Total asset turnover | = | Revenue1 | ÷ | Total assets1 | |
|---|---|---|---|---|---|
| Dec 31, 2025 | 0.47 | = | 2,896,284) | ÷ | 6,153,220) |
| Dec 31, 2024 | 0.40 | = | 2,444,831) | ÷ | 6,111,951) |
| Dec 31, 2023 | 0.40 | = | 1,946,120) | ÷ | 4,888,687) |
| Dec 31, 2022 | 0.36 | = | 1,577,795) | ÷ | 4,380,679) |
| Dec 31, 2021 | 0.33 | = | 1,196,467) | ÷ | 3,577,340) |
| Dec 31, 2020 | 0.30 | = | 836,033) | ÷ | 2,753,645) |
| Dec 31, 2019 | 0.38 | = | 661,058) | ÷ | 1,728,761) |
| Dec 31, 2018 | 0.43 | = | 477,294) | ÷ | 1,117,872) |
| Dec 31, 2017 | 0.39 | = | 308,217) | ÷ | 797,164) |
| Dec 31, 2016 | 0.38 | = | 202,926) | ÷ | 537,596) |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).
1 US$ in thousands
The total asset turnover ratio for the period examined demonstrates fluctuations, with an overall increasing trend towards the end of the observed timeframe. Initially, the ratio exhibited relative stability before experiencing a decline and subsequent recovery.
- Initial Period (2016-2018)
- From 2016 to 2018, the total asset turnover ratio remained relatively consistent, ranging from 0.38 to 0.43. This suggests a stable relationship between revenue generated and the assets employed during this period. A slight increase from 0.38 in 2016 to 0.43 in 2018 indicates a modest improvement in asset utilization.
- Decline and Stabilization (2019-2021)
- The ratio decreased to 0.38 in 2019, mirroring the 2016 level. This was followed by a further decline to 0.30 in 2020, representing the lowest point in the observed period. The ratio partially recovered to 0.33 in 2021, but remained below the levels seen in the earlier years. This period suggests a potential decrease in the efficiency with which assets were being used to generate revenue.
- Recovery and Peak (2022-2025)
- From 2022 onwards, the total asset turnover ratio demonstrated a clear upward trend. It increased to 0.36 in 2022, then to 0.40 in 2023, maintaining that level in 2024. The ratio continued to climb, reaching 0.47 in 2025, the highest value recorded throughout the entire period. This indicates a significant improvement in asset utilization and a more efficient generation of revenue relative to the asset base.
The observed fluctuations in the total asset turnover ratio likely reflect changes in the company’s operational efficiency, investment strategies, and the overall economic environment. The recent upward trend is a positive indicator, suggesting improved asset management and revenue generation capabilities.
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Comparison to Competitors
Trade Desk Inc., total asset turnover, long-term trends, comparison to competitors
| Trade Desk Inc. | Alphabet Inc. | Comcast Corp. | Meta Platforms Inc. | Netflix Inc. | Walt Disney Co. | |
|---|---|---|---|---|---|---|
| Dec 31, 2025 | 0.47 | 0.68 | 0.45 | 0.55 | 0.81 | 0.48 |
| Dec 31, 2024 | 0.40 | 0.78 | 0.46 | 0.60 | 0.73 | 0.47 |
| Dec 31, 2023 | 0.40 | 0.76 | 0.46 | 0.59 | 0.69 | 0.43 |
| Dec 31, 2022 | 0.36 | 0.77 | 0.47 | 0.63 | 0.65 | 0.41 |
| Dec 31, 2021 | 0.33 | 0.72 | 0.42 | 0.71 | 0.67 | 0.33 |
| Dec 31, 2020 | 0.30 | 0.57 | 0.38 | 0.54 | 0.64 | 0.32 |
| Dec 31, 2019 | 0.38 | 0.59 | 0.41 | 0.53 | 0.59 | 0.36 |
| Dec 31, 2018 | 0.43 | 0.59 | 0.38 | 0.57 | 0.61 | 0.60 |
| Dec 31, 2017 | 0.39 | 0.56 | 0.45 | 0.48 | 0.61 | 0.58 |
| Dec 31, 2016 | 0.38 | 0.54 | 0.45 | 0.43 | 0.65 | 0.60 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).
Comparison to Sector (Media & Entertainment)
Trade Desk Inc., total asset turnover, long-term trends, comparison to sector (media & entertainment)
| Trade Desk Inc. | Media & Entertainment | |
|---|---|---|
| Dec 31, 2025 | 0.47 | 0.58 |
| Dec 31, 2024 | 0.40 | 0.62 |
| Dec 31, 2023 | 0.40 | 0.60 |
| Dec 31, 2022 | 0.36 | 0.60 |
| Dec 31, 2021 | 0.33 | 0.56 |
| Dec 31, 2020 | 0.30 | 0.46 |
| Dec 31, 2019 | 0.38 | 0.48 |
| Dec 31, 2018 | 0.43 | 0.51 |
| Dec 31, 2017 | 0.39 | 0.52 |
| Dec 31, 2016 | 0.38 | 0.51 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).
Comparison to Industry (Communication Services)
Trade Desk Inc., total asset turnover, long-term trends, comparison to industry (communication services)
| Trade Desk Inc. | Communication Services | |
|---|---|---|
| Dec 31, 2025 | 0.47 | 0.48 |
| Dec 31, 2024 | 0.40 | 0.50 |
| Dec 31, 2023 | 0.40 | 0.48 |
| Dec 31, 2022 | 0.36 | 0.47 |
| Dec 31, 2021 | 0.33 | 0.45 |
| Dec 31, 2020 | 0.30 | 0.41 |
| Dec 31, 2019 | 0.38 | 0.43 |
| Dec 31, 2018 | 0.43 | 0.45 |
| Dec 31, 2017 | 0.39 | 0.46 |
| Dec 31, 2016 | 0.38 | 0.48 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).