Stock Analysis on Net

Trade Desk Inc. (NASDAQ:TTD)

$24.99

Price to Sales (P/S)
since 2016

Microsoft Excel

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Calculation

Trade Desk Inc., P/S, long-term trends, calculation

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).

1 US$

2 Data adjusted for splits and stock dividends.

3 Closing price as at the filing date of Trade Desk Inc. Annual Report.


The price-to-sales ratio exhibited a significant increase from 2017 through 2021, followed by a period of decline and stabilization. Initial values were relatively low, increasing dramatically before decreasing again in recent years.

Overall Trend
From February 2017 to February 2021, the price-to-sales ratio increased substantially, rising from 6.45 to 51.20. This represents a period of considerable expansion in valuation relative to sales. Following 2021, the ratio experienced a marked decline, decreasing to 3.91 by February 2026. This suggests a correction in valuation or a shift in investor sentiment.
Growth Phase (2017-2021)
The period between 2017 and 2021 demonstrates consistent growth in the price-to-sales ratio. The most substantial increase occurred between 2020 and 2021, with the ratio more than doubling from 19.81 to 51.20. This growth coincided with increases in sales per share, but the price increase outpaced the sales growth, driving the ratio higher.
Decline and Stabilization (2022-2026)
Beginning in 2022, the price-to-sales ratio began a consistent downward trend, falling from 32.79 to 3.91 by 2026. While sales per share continued to increase throughout this period, the share price decreased significantly, resulting in the declining ratio. The ratio appears to be stabilizing at a lower level in the most recent periods.
Relationship to Share Price and Sales per Share
The price-to-sales ratio’s movements are directly influenced by the interplay between share price and sales per share. The substantial increase between 2017 and 2021 was driven by a larger percentage increase in share price compared to sales per share. Conversely, the decline from 2022 to 2026 was caused by a larger percentage decrease in share price than the increase in sales per share.

The observed fluctuations in the price-to-sales ratio suggest a dynamic valuation influenced by both market perception and underlying financial performance. The recent decline indicates a potential re-evaluation by investors, possibly reflecting changing expectations regarding future growth.


Comparison to Competitors

Trade Desk Inc., P/S, long-term trends, comparison to competitors

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).


Comparison to Sector (Media & Entertainment)

Trade Desk Inc., P/S, long-term trends, comparison to sector (media & entertainment)

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).


Comparison to Industry (Communication Services)

Trade Desk Inc., P/S, long-term trends, comparison to industry (communication services)

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31).