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Airbnb Inc. pages available for free this week:
- Common-Size Income Statement
- Analysis of Solvency Ratios
- Analysis of Long-term (Investment) Activity Ratios
- DuPont Analysis: Disaggregation of ROE, ROA, and Net Profit Margin
- Enterprise Value to EBITDA (EV/EBITDA)
- Enterprise Value to FCFF (EV/FCFF)
- Selected Financial Data since 2020
- Return on Equity (ROE) since 2020
- Total Asset Turnover since 2020
- Analysis of Revenues
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Calculation
| Net profit margin | = | 100 | × | Net income (loss)1 | ÷ | Revenue1 | |
|---|---|---|---|---|---|---|---|
| Dec 31, 2025 | = | 100 | × | ÷ | |||
| Dec 31, 2024 | = | 100 | × | ÷ | |||
| Dec 31, 2023 | = | 100 | × | ÷ | |||
| Dec 31, 2022 | = | 100 | × | ÷ | |||
| Dec 31, 2021 | = | 100 | × | ÷ | |||
| Dec 31, 2020 | = | 100 | × | ÷ |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).
1 US$ in millions
The net profit margin exhibited significant volatility between 2020 and 2025. Initially, the company experienced substantial net losses, resulting in a negative net profit margin. However, subsequent years demonstrate a clear improvement in profitability, followed by a stabilization and slight decline.
- Net Profit Margin Trend
- In 2020, the net profit margin was significantly negative, registering at -135.71%. This reflects substantial net losses against revenue. A considerable improvement is observed in 2021, with the net profit margin increasing to -5.88%, indicating a reduction in the magnitude of net losses.
- The year 2022 marks a turning point, as the company achieved positive net income, resulting in a net profit margin of 22.54%. This positive trend continued into 2023, with the net profit margin reaching a peak of 48.32%, demonstrating a substantial increase in profitability.
- Following the peak in 2023, the net profit margin experienced a decrease to 23.85% in 2024 and further declined to 20.51% in 2025. While still positive, this suggests a moderation in the rate of profit growth relative to revenue.
The progression from substantial losses to significant profitability, and then a leveling off, suggests a successful turnaround strategy followed by a period of stabilization. The decline in net profit margin in the final two years warrants further investigation to determine the underlying causes, such as increased operating expenses or changes in revenue mix.
- Relationship to Revenue
- Revenue consistently increased throughout the period, from US$3,378 million in 2020 to US$12,241 million in 2025. The initial improvement in net profit margin was likely driven by revenue growth outpacing the reduction in net losses. However, the later decline in net profit margin, despite continued revenue growth, suggests that cost of revenue and/or operating expenses may be increasing at a faster rate than revenue.
Overall, the net profit margin demonstrates a positive trajectory from 2020 to 2023, but the recent decline indicates a potential shift in the company’s profitability dynamics that merits continued monitoring.
Comparison to Competitors
| Airbnb Inc. | Booking Holdings Inc. | Chipotle Mexican Grill Inc. | DoorDash, Inc. | McDonald’s Corp. | Starbucks Corp. | |
|---|---|---|---|---|---|---|
| Dec 31, 2025 | ||||||
| Dec 31, 2024 | ||||||
| Dec 31, 2023 | ||||||
| Dec 31, 2022 | ||||||
| Dec 31, 2021 | ||||||
| Dec 31, 2020 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).
Comparison to Sector (Consumer Services)
| Airbnb Inc. | Consumer Services | |
|---|---|---|
| Dec 31, 2025 | ||
| Dec 31, 2024 | ||
| Dec 31, 2023 | ||
| Dec 31, 2022 | ||
| Dec 31, 2021 | ||
| Dec 31, 2020 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).
Comparison to Industry (Consumer Discretionary)
| Airbnb Inc. | Consumer Discretionary | |
|---|---|---|
| Dec 31, 2025 | ||
| Dec 31, 2024 | ||
| Dec 31, 2023 | ||
| Dec 31, 2022 | ||
| Dec 31, 2021 | ||
| Dec 31, 2020 |
Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).