Stock Analysis on Net
Stock Analysis on Net

Dollar General Corp. (NYSE:DG)

This company has been moved to the archive! The financial data has not been updated since August 29, 2024.

Analysis of Profitability Ratios

Microsoft Excel

Profitability Ratios (Summary)

Return on Sales

Return on Investment

Dollar General Corp., profitability ratios

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Return on Sales
Gross profit margin 30.29% 31.23% 31.60% 31.76% 30.59% 30.45%
Operating profit margin 6.32% 8.79% 9.41% 10.53% 8.30% 8.26%
Net profit margin 4.29% 6.38% 7.01% 7.87% 6.17% 6.20%
Return on Investment
Return on equity (ROE) 24.61% 43.60% 38.31% 39.86% 25.55% 24.77%
Return on assets (ROA) 5.39% 8.31% 9.11% 10.27% 7.50% 12.04%

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).


The profitability profile over the six-year period indicates a phase of expansion and margin optimization that peaked between 2021 and 2023, followed by a notable contraction in the most recent fiscal year ending February 2, 2024.

Profit Margin Trends
Gross profit margin remained relatively stable, fluctuating within a narrow range between 30.29% and 31.76%. Despite this stability at the top line, operating and net profit margins experienced more significant volatility. Both metrics reached their zenith in January 2021, with the operating margin at 10.53% and the net margin at 7.87%. A consistent downward trend followed, culminating in a sharp decline in February 2024, where the operating margin fell to 6.32% and the net margin dropped to 4.29%. This indicates that rising operational costs outpaced gross profit gains in the final period.
Return on Equity (ROE)
A significant upward trajectory in ROE was observed from February 2019 (24.77%) through February 2023, where it reached a peak of 43.60%. This period represents a substantial increase in the efficiency of generating profits from shareholders' equity. However, this trend reversed abruptly in February 2024, with ROE falling to 24.61%, effectively returning to the levels seen five years prior.
Return on Assets (ROA)
ROA exhibits a general long-term decline. From a high of 12.04% in February 2019, the ratio decreased to 5.39% by February 2024. While there was a brief recovery in January 2021 to 10.27%, the overall movement suggests a diminishing capacity to generate net income from the company's asset base over the analyzed timeframe.

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Gross Profit Margin

Dollar General Corp., gross profit margin calculation, comparison to benchmarks

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Selected Financial Data (US$ in thousands)
Gross profit 11,719,024 11,820,098 10,813,006 10,718,862 8,489,061 7,803,870
Net sales 38,691,609 37,844,863 34,220,449 33,746,839 27,753,973 25,625,043
Profitability Ratio
Gross profit margin1 30.29% 31.23% 31.60% 31.76% 30.59% 30.45%
Benchmarks
Gross Profit Margin, Competitors2
Costco Wholesale Corp. 10.92% 10.57% 10.48% 11.13% — —
Target Corp. 27.54% 24.57% 29.28% 29.27% — —
Walmart Inc. 23.73% 23.46% 24.44% 24.30% — —

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).

1 2024 Calculation
Gross profit margin = 100 × Gross profit ÷ Net sales
= 100 × 11,719,024 ÷ 38,691,609 = 30.29%

2 Click competitor name to see calculations.


Analysis of the financial performance between February 2019 and February 2024 indicates a period of significant top-line expansion accompanied by fluctuations in profitability efficiency. While net sales grew consistently throughout the period, the gross profit margin followed a non-linear trajectory, peaking in 2021 before experiencing a steady decline.

Revenue and Gross Profit Growth
Net sales increased from 25.63 billion USD in 2019 to 38.69 billion USD in 2024, representing a consistent upward trend. Gross profit followed a similar trajectory for most of the period, rising from 7.80 billion USD in 2019 to a peak of 11.82 billion USD in 2023, before a slight contraction to 11.72 billion USD in 2024.
Gross Profit Margin Trend
The gross profit margin exhibited a bell-shaped trend over the six-year period. After starting at 30.45% in 2019, the margin expanded to a peak of 31.76% in 2021. This was followed by three consecutive years of decline, with the margin dropping to 31.60% in 2022, 31.23% in 2023, and finally 30.29% in 2024.
Profitability Analysis
The data reveals a divergence between revenue growth and margin stability in the latter years. Between February 2023 and February 2024, net sales continued to grow, yet gross profit decreased. This resulted in the margin falling to its lowest point in the observed six-year period, indicating that the cost of goods sold grew faster than sales during the most recent fiscal year.

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Operating Profit Margin

Dollar General Corp., operating profit margin calculation, comparison to benchmarks

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Selected Financial Data (US$ in thousands)
Operating profit 2,446,300 3,328,302 3,220,675 3,554,765 2,302,304 2,116,306
Net sales 38,691,609 37,844,863 34,220,449 33,746,839 27,753,973 25,625,043
Profitability Ratio
Operating profit margin1 6.32% 8.79% 9.41% 10.53% 8.30% 8.26%
Benchmarks
Operating Profit Margin, Competitors2
Costco Wholesale Corp. 3.72% 3.41% 3.50% 3.49% — —
Target Corp. 5.31% 3.53% 8.44% 6.99% — —
Walmart Inc. 4.20% 3.37% 4.57% 4.06% — —
Operating Profit Margin, Sector
Consumer Staples Distribution & Retail 4.20% 3.40% 4.76% 4.26% — —
Operating Profit Margin, Industry
Consumer Staples 7.96% 7.31% 8.44% 8.48% — —

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).

1 2024 Calculation
Operating profit margin = 100 × Operating profit ÷ Net sales
= 100 × 2,446,300 ÷ 38,691,609 = 6.32%

2 Click competitor name to see calculations.


Between 2019 and 2024, a clear divergence emerged between revenue growth and operational efficiency. While net sales demonstrated consistent expansion, the operating profit margin peaked in 2021 before entering a period of sustained contraction.

Revenue Trajectory
Net sales exhibited uninterrupted growth over the six-year period, increasing from $25.6 billion in 2019 to $38.6 billion in 2024. This represents a steady increase in top-line scale throughout the analyzed timeframe.
Operating Profit Volatility
Operating profit followed a non-linear path, rising from $2.12 billion in 2019 to a peak of $3.55 billion in 2021. However, this figure declined to $2.45 billion by 2024, despite the continued increase in total sales.
Operating Profit Margin Erosion
The operating profit margin increased from 8.26% in 2019 to a peak of 10.53% in 2021. Following this peak, the margin declined progressively to 9.41% in 2022, 8.79% in 2023, and reached a period low of 6.32% in 2024. This downward trend indicates that operating expenses grew at a rate that outpaced revenue growth in the latter three years of the period.

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Net Profit Margin

Dollar General Corp., net profit margin calculation, comparison to benchmarks

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Selected Financial Data (US$ in thousands)
Net income 1,661,274 2,415,989 2,399,232 2,655,050 1,712,555 1,589,472
Net sales 38,691,609 37,844,863 34,220,449 33,746,839 27,753,973 25,625,043
Profitability Ratio
Net profit margin1 4.29% 6.38% 7.01% 7.87% 6.17% 6.20%
Benchmarks
Net Profit Margin, Competitors2
Costco Wholesale Corp. 2.95% 2.65% 2.62% 2.61% — —
Target Corp. 3.85% 2.55% 6.55% 4.67% — —
Walmart Inc. 2.41% 1.93% 2.41% 2.43% — —
Net Profit Margin, Sector
Consumer Staples Distribution & Retail 2.70% 2.18% 2.95% 2.72% — —
Net Profit Margin, Industry
Consumer Staples 5.69% 5.47% 6.11% 6.21% — —

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).

1 2024 Calculation
Net profit margin = 100 × Net income ÷ Net sales
= 100 × 1,661,274 ÷ 38,691,609 = 4.29%

2 Click competitor name to see calculations.


An analysis of the financial performance from 2019 to 2024 reveals a divergence between revenue growth and bottom-line profitability. While net sales demonstrated consistent year-over-year growth, increasing from $25.6 billion to $38.7 billion, net profit margins experienced significant volatility followed by a sharp contraction in the final period.

Revenue and Net Income Correlation
Net sales maintained a steady upward trajectory throughout the six-year period. However, net income did not mirror this linear growth. After reaching a peak of $2.66 billion in 2021, net income declined to $1.66 billion by 2024, despite the company achieving its highest sales volume in that same final year.
Net Profit Margin Trends
The net profit margin remained relatively stable between 2019 and 2020, hovering around 6.2%. A significant expansion occurred in 2021, where the margin peaked at 7.87%. This peak was followed by a progressive decline over the subsequent three years, resulting in a margin of 4.29% by February 2, 2024.
Profitability Erosion
A critical downward trend is observed starting in 2022. The compression of the net profit margin from 7.01% in 2022 to 4.29% in 2024 indicates that costs increased at a faster rate than revenue. The 2024 margin represents a significant reduction, falling well below the baseline levels established at the start of the analyzed period.

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Return on Equity (ROE)

Dollar General Corp., ROE calculation, comparison to benchmarks

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Selected Financial Data (US$ in thousands)
Net income 1,661,274 2,415,989 2,399,232 2,655,050 1,712,555 1,589,472
Shareholders’ equity 6,749,119 5,541,772 6,261,986 6,661,238 6,702,500 6,417,393
Profitability Ratio
ROE1 24.61% 43.60% 38.31% 39.86% 25.55% 24.77%
Benchmarks
ROE, Competitors2
Costco Wholesale Corp. 31.19% 25.11% 28.31% 28.51% — —
Target Corp. 30.81% 24.75% 54.15% 30.25% — —
Walmart Inc. 18.50% 15.23% 16.42% 16.69% — —
ROE, Sector
Consumer Staples Distribution & Retail 22.34% 18.37% 22.67% 20.26% — —
ROE, Industry
Consumer Staples 32.18% 30.71% 32.10% 31.40% — —

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).

1 2024 Calculation
ROE = 100 × Net income ÷ Shareholders’ equity
= 100 × 1,661,274 ÷ 6,749,119 = 24.61%

2 Click competitor name to see calculations.


An analysis of profitability metrics from February 2019 to February 2024 reveals a period of significant volatility in Return on Equity (ROE), characterized by a substantial mid-period surge followed by a sharp correction in the most recent fiscal year.

Net Income Trends
Net income demonstrated strong growth between 2019 and 2021, rising from US$ 1.59 billion to a peak of US$ 2.66 billion. Although earnings remained relatively resilient through 2023, a significant contraction occurred by February 2024, with net income falling to US$ 1.66 billion, effectively returning to the baseline levels observed at the start of the analyzed period.
Shareholders' Equity Dynamics
Shareholders' equity remained relatively stable through 2021 before entering a period of decline, reaching a minimum of US$ 5.54 billion in February 2023. This downward trend was abruptly reversed in the final reporting period, with equity increasing to US$ 6.75 billion by February 2024.
Return on Equity (ROE) Interpretation
The ROE trajectory followed a non-linear path, increasing from 24.77% in 2019 to a peak of 43.60% in 2023. This amplification was driven by the dual impact of elevated net income and a diminishing equity base. However, the February 2024 period saw a sharp compression of ROE to 24.61%, a result of the simultaneous decrease in net income and the expansion of shareholders' equity.

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Return on Assets (ROA)

Dollar General Corp., ROA calculation, comparison to benchmarks

Microsoft Excel
Feb 2, 2024 Feb 3, 2023 Jan 28, 2022 Jan 29, 2021 Jan 31, 2020 Feb 1, 2019
Selected Financial Data (US$ in thousands)
Net income 1,661,274 2,415,989 2,399,232 2,655,050 1,712,555 1,589,472
Total assets 30,795,591 29,083,367 26,327,371 25,862,624 22,825,084 13,204,038
Profitability Ratio
ROA1 5.39% 8.31% 9.11% 10.27% 7.50% 12.04%
Benchmarks
ROA, Competitors2
Costco Wholesale Corp. 10.55% 9.12% 9.11% 8.45% — —
Target Corp. 7.48% 5.21% 12.91% 8.52% — —
Walmart Inc. 6.15% 4.80% 5.58% 5.35% — —
ROA, Sector
Consumer Staples Distribution & Retail 7.15% 5.68% 7.29% 6.30% — —
ROA, Industry
Consumer Staples 8.89% 8.28% 8.95% 8.75% — —

Based on: 10-K (reporting date: 2024-02-02), 10-K (reporting date: 2023-02-03), 10-K (reporting date: 2022-01-28), 10-K (reporting date: 2021-01-29), 10-K (reporting date: 2020-01-31), 10-K (reporting date: 2019-02-01).

1 2024 Calculation
ROA = 100 × Net income ÷ Total assets
= 100 × 1,661,274 ÷ 30,795,591 = 5.39%

2 Click competitor name to see calculations.


The financial data indicates a general decline in asset utilization efficiency over the six-year period ending February 2, 2024. While the organization expanded its asset base significantly, the growth in net income failed to keep pace, resulting in a consistent downward pressure on the Return on Assets (ROA).

Asset Expansion
Total assets experienced substantial and consistent growth, increasing from 13,204,038 thousand US$ in 2019 to 30,795,591 thousand US$ by 2024. A particularly sharp increase was observed between February 2019 and January 2020, where assets grew by approximately 72%, establishing a higher baseline for resource deployment.
Net Income Volatility
Net income exhibited a non-linear trend, peaking at 2,655,050 thousand US$ in January 2021. Following this peak, earnings remained relatively stable through 2023 before experiencing a significant contraction to 1,661,274 thousand US$ by February 2024. This final decline is notable as it brings net income close to 2019 levels despite the asset base having more than doubled in size.
Return on Assets (ROA) Analysis
The ROA decreased from 12.04% in 2019 to 5.39% in 2024. Although a recovery to 10.27% occurred in 2021, a sustained downward trend followed over the subsequent three years. The deterioration of this ratio reflects a divergence between the aggressive accumulation of assets and the company's ability to translate those assets into bottom-line profit, indicating a reduction in overall operational efficiency.

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