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Microsoft Excel LibreOffice Calc

Facebook Inc. (FB)

Profitability Analysis
Quarterly Data

Difficulty: Beginner

  • Annual Data
  • Quarterly Data

    • Profitability ratios measure the company's ability to generate profitable sales from its resources (assets).

    Ratios (Summary)

    Facebook Inc., profitability ratios (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Return on Sales
    Gross profit margin hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Operating profit margin hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Net profit margin hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Return on Investment
    Return on equity (ROE) hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Return on assets (ROA) hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports
    Ratio Description The company
    Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. Facebook Inc.'s gross profit margin deteriorated from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.
    Operating profit margin A profitability ratio calculated as operating income divided by revenue. Facebook Inc.'s operating profit margin improved from Q4 2017 to Q1 2018 but then deteriorated significantly from Q1 2018 to Q2 2018.
    Net profit margin An indicator of profitability, calculated as net income divided by revenue. Facebook Inc.'s net profit margin improved from Q4 2017 to Q1 2018 but then slightly deteriorated from Q1 2018 to Q2 2018 not reaching Q4 2017 level.
    ROE A profitability ratio calculated as net income divided by shareholders' equity. Facebook Inc.'s ROE improved from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.
    ROA A profitability ratio calculated as net income divided by total assets. Facebook Inc.'s ROA improved from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.

    Gross Profit Margin

    Facebook Inc., gross profit margin calculation (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Selected Financial Data (USD $ in millions)
    Gross profit hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Revenue hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Ratio
    Gross profit margin1 hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports

    Q2 2018 Calculations

    1 Gross profit margin = 100 × (Gross profitQ2 2018 + Gross profitQ1 2018 + Gross profitQ4 2017 + Gross profitQ3 2017) ÷ (RevenueQ2 2018 + RevenueQ1 2018 + RevenueQ4 2017 + RevenueQ3 2017)
    = 100 × (hidden + hidden + hidden + hidden) ÷ (hidden + hidden + hidden + hidden) = hidden%

    Ratio Description The company
    Gross profit margin Gross profit margin indicates the percentage of revenue available to cover operating and other expenditures. Facebook Inc.'s gross profit margin deteriorated from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.

    Operating Profit Margin

    Facebook Inc., operating profit margin calculation (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Selected Financial Data (USD $ in millions)
    Income from operations hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Revenue hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Ratio
    Operating profit margin1 hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports

    Q2 2018 Calculations

    1 Operating profit margin = 100 × (Income from operationsQ2 2018 + Income from operationsQ1 2018 + Income from operationsQ4 2017 + Income from operationsQ3 2017) ÷ (RevenueQ2 2018 + RevenueQ1 2018 + RevenueQ4 2017 + RevenueQ3 2017)
    = 100 × (hidden + hidden + hidden + hidden) ÷ (hidden + hidden + hidden + hidden) = hidden%

    Ratio Description The company
    Operating profit margin A profitability ratio calculated as operating income divided by revenue. Facebook Inc.'s operating profit margin improved from Q4 2017 to Q1 2018 but then deteriorated significantly from Q1 2018 to Q2 2018.

    Net Profit Margin

    Facebook Inc., net profit margin calculation (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Selected Financial Data (USD $ in millions)
    Net income hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Revenue hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Ratio
    Net profit margin1 hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports

    Q2 2018 Calculations

    1 Net profit margin = 100 × (Net incomeQ2 2018 + Net incomeQ1 2018 + Net incomeQ4 2017 + Net incomeQ3 2017) ÷ (RevenueQ2 2018 + RevenueQ1 2018 + RevenueQ4 2017 + RevenueQ3 2017)
    = 100 × (hidden + hidden + hidden + hidden) ÷ (hidden + hidden + hidden + hidden) = hidden%

    Ratio Description The company
    Net profit margin An indicator of profitability, calculated as net income divided by revenue. Facebook Inc.'s net profit margin improved from Q4 2017 to Q1 2018 but then slightly deteriorated from Q1 2018 to Q2 2018 not reaching Q4 2017 level.

    Return on Equity (ROE)

    Facebook Inc., ROE calculation (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Selected Financial Data (USD $ in millions)
    Net income hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Stockholders' equity hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Ratio
    ROE1 hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports

    Q2 2018 Calculations

    1 ROE = 100 × (Net incomeQ2 2018 + Net incomeQ1 2018 + Net incomeQ4 2017 + Net incomeQ3 2017) ÷ Stockholders' equity
    = 100 × (hidden + hidden + hidden + hidden) ÷ hidden = hidden%

    Ratio Description The company
    ROE A profitability ratio calculated as net income divided by shareholders' equity. Facebook Inc.'s ROE improved from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.

    Return on Assets (ROA)

    Facebook Inc., ROA calculation (quarterly data)

    Microsoft Excel LibreOffice Calc
    Jun 30, 2018 Mar 31, 2018 Dec 31, 2017 Sep 30, 2017 Jun 30, 2017 Mar 31, 2017 Dec 31, 2016 Sep 30, 2016 Jun 30, 2016 Mar 31, 2016 Dec 31, 2015 Sep 30, 2015 Jun 30, 2015 Mar 31, 2015 Dec 31, 2014 Sep 30, 2014 Jun 30, 2014 Mar 31, 2014 Dec 31, 2013 Sep 30, 2013 Jun 30, 2013 Mar 31, 2013
    Selected Financial Data (USD $ in millions)
    Net income hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Total assets hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden hidden
    Ratio
    ROA1 hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden% hidden%
    Source: Based on data from Facebook Inc. Quarterly and Annual Reports

    Q2 2018 Calculations

    1 ROA = 100 × (Net incomeQ2 2018 + Net incomeQ1 2018 + Net incomeQ4 2017 + Net incomeQ3 2017) ÷ Total assets
    = 100 × (hidden + hidden + hidden + hidden) ÷ hidden = hidden%

    Ratio Description The company
    ROA A profitability ratio calculated as net income divided by total assets. Facebook Inc.'s ROA improved from Q4 2017 to Q1 2018 and from Q1 2018 to Q2 2018.