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Kellanova (NYSE:K)

This company has been moved to the archive! The financial data has not been updated since August 1, 2024.

Analysis of Geographic Areas

Microsoft Excel

Area Asset Turnover

Kellanova, asset turnover by geographic area

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
United States 3.40 3.24 2.95 3.82 3.95
Nigeria 13.25 8.64 6.22 — —
Poland 0.11 0.07 0.05 — —
All other countries 3.67 3.87 3.58 3.57 3.52

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).


The geographic asset turnover analysis reveals a divergent pattern of asset utilization efficiency across different markets. While established markets show relative stability or recovery, specific emerging regions exhibit extreme variances in their ability to generate revenue from their asset bases.

United States
The asset turnover ratio in the United States experienced a notable decline from 3.95 in 2019 to a low of 2.95 in 2021. Since that trough, a recovery trend has been observed, with the ratio increasing to 3.24 in 2022 and reaching 3.40 by the end of 2023. This indicates a period of reduced efficiency followed by a progressive return toward historical norms.
Nigeria
Nigeria demonstrates the highest and most rapidly accelerating asset efficiency. From its first recorded value of 6.22 in 2021, the ratio surged to 8.64 in 2022 and reached 13.25 in 2023. This exponential increase suggests an exceptionally high rate of revenue generation relative to the assets deployed in this region.
Poland
Poland exhibits the lowest asset turnover efficiency among all reported areas. Although the ratio has shown a slight incremental increase—rising from 0.05 in 2021 to 0.11 in 2023—the values remain marginally low, indicating that assets in this region are generating significantly less revenue compared to other geographic segments.
All Other Countries
The remaining international markets have maintained a consistent and stable asset turnover profile. The ratio hovered between 3.52 and 3.58 from 2019 through 2021, peaked at 3.87 in 2022, and moderated slightly to 3.67 in 2023. This stability reflects a predictable and steady utilization of assets across diverse global markets.

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Area Asset Turnover: United States

Kellanova; United States; area asset turnover calculation

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
Selected Financial Data (US$ in millions)
Net sales from continuing operations 6,279 6,061 5,512 7,821 7,885
Long-lived assets from continuing operations 1,847 1,872 1,867 2,048 1,996
Area Activity Ratio
Area asset turnover1 3.40 3.24 2.95 3.82 3.95

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).

1 2023 Calculation
Area asset turnover = Net sales from continuing operations ÷ Long-lived assets from continuing operations
= 6,279 ÷ 1,847 = 3.40


The analysis of asset utilization in the United States reveals a period of volatility between 2019 and 2023, characterized by a significant contraction in 2021 followed by a progressive recovery in operational efficiency.

Net Sales Performance
Net sales from continuing operations exhibited a sharp decline in 2021, falling to 5,512 million US dollars from 7,821 million US dollars in 2020. This downturn was followed by a steady recovery, with sales rising to 6,061 million US dollars in 2022 and reaching 6,279 million US dollars by the end of 2023.
Long-lived Assets Stability
Long-lived assets remained relatively stable over the five-year period. After a slight increase to 2,048 million US dollars in 2020, assets decreased to 1,867 million US dollars in 2021 and settled at 1,847 million US dollars in 2023. The stability of the asset base suggests that the fluctuations in turnover were primarily driven by revenue volatility rather than significant divestments or capital expenditures.
Area Asset Turnover Trend
The area asset turnover ratio followed the trajectory of net sales, declining from a high of 3.95 in 2019 to a trough of 2.95 in 2021. This decline indicates a temporary reduction in the efficiency of generating sales from long-lived assets. However, a positive trend emerged in the subsequent years, with the ratio improving to 3.24 in 2022 and 3.40 in 2023, signaling a recovery in asset productivity.

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Area Asset Turnover: Nigeria

Kellanova; Nigeria; area asset turnover calculation

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
Selected Financial Data (US$ in millions)
Net sales from continuing operations 1,113 1,322 1,039 — —
Long-lived assets from continuing operations 84 153 167 — —
Area Activity Ratio
Area asset turnover1 13.25 8.64 6.22 — —

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).

1 2023 Calculation
Area asset turnover = Net sales from continuing operations ÷ Long-lived assets from continuing operations
= 1,113 ÷ 84 = 13.25


The financial performance for the Nigerian area shows a significant increase in asset utilization efficiency between 2021 and 2023. While revenue experienced volatility, a consistent reduction in the long-lived asset base has driven a substantial upward trend in the area asset turnover ratio.

Net Sales from Continuing Operations
Revenue exhibited growth from US$ 1,039 million in 2021 to a peak of US$ 1,322 million in 2022, before contracting to US$ 1,113 million in 2023. Despite the decline in the final year, sales levels remained approximately 6.9% higher in 2023 than they were in 2021.
Long-lived Assets from Continuing Operations
A sustained downward trend is observed in the asset base. Long-lived assets decreased from US$ 167 million in 2021 to US$ 153 million in 2022, with a more pronounced reduction to US$ 84 million by the end of 2023. This represents a cumulative decrease of approximately 49.7% over the three-year period.
Area Asset Turnover
The asset turnover ratio increased steadily, rising from 6.22 in 2021 to 8.64 in 2022, and reaching 13.25 in 2023. This acceleration indicates a significant increase in operational efficiency regarding asset usage. The sharp rise in 2023 is primarily attributable to the substantial contraction of long-lived assets, which outweighed the moderate decrease in net sales, resulting in a higher volume of revenue generated per unit of asset.

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Area Asset Turnover: Poland

Kellanova; Poland; area asset turnover calculation

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
Selected Financial Data (US$ in millions)
Net sales from continuing operations 41 23 15 — —
Long-lived assets from continuing operations 390 320 316 — —
Area Activity Ratio
Area asset turnover1 0.11 0.07 0.05 — —

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).

1 2023 Calculation
Area asset turnover = Net sales from continuing operations ÷ Long-lived assets from continuing operations
= 41 ÷ 390 = 0.11


The financial performance in Poland from 2021 to 2023 is characterized by rapid revenue expansion and a corresponding improvement in asset utilization efficiency.

Net Sales Performance
Net sales from continuing operations exhibited strong growth over the observed period, increasing from US$ 15 million in 2021 to US$ 41 million by December 30, 2023. This represents a significant upward trend, with the pace of growth accelerating between 2022 and 2023.
Long-Lived Asset Base
Long-lived assets from continuing operations showed a steady increase, rising from US$ 316 million in 2021 to US$ 390 million in 2023. The growth in the asset base remained modest between 2021 and 2022 before experiencing a more pronounced increase in the final year of the period.
Area Asset Turnover Efficiency
The area asset turnover ratio demonstrated a consistent positive trend, improving from 0.05 in 2021 to 0.11 in 2023. Because revenue grew at a significantly faster rate than the investment in long-lived assets, the entity achieved higher productivity from its asset base in Poland, effectively more than doubling its turnover ratio over the three-year span.

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Area Asset Turnover: All other countries

Kellanova; All other countries; area asset turnover calculation

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
Selected Financial Data (US$ in millions)
Net sales from continuing operations 5,689 5,247 5,181 5,949 5,693
Long-lived assets from continuing operations 1,552 1,355 1,447 1,665 1,616
Area Activity Ratio
Area asset turnover1 3.67 3.87 3.58 3.57 3.52

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).

1 2023 Calculation
Area asset turnover = Net sales from continuing operations ÷ Long-lived assets from continuing operations
= 5,689 ÷ 1,552 = 3.67


The operational efficiency for the geographic segment encompassing all other countries reflects a period of fluctuating revenue and asset levels, characterized by a general trend of improving asset utilization that peaked in 2022.

Net Sales Performance
Net sales from continuing operations exhibited volatility between 2019 and 2023. After an initial increase to US$ 5,949 million in 2020, sales declined to a period low of US$ 5,181 million in 2021. A subsequent recovery trend is observed, with sales rising to US$ 5,689 million by the end of 2023, nearly returning to 2019 levels.
Long-lived Assets Trajectory
The investment in long-lived assets followed a downward trend from 2020 to 2022, decreasing from US$ 1,665 million to US$ 1,355 million. This contraction was reversed in 2023, as the asset base expanded to US$ 1,552 million, indicating a renewed allocation of capital toward long-term assets in these regions.
Area Asset Turnover Analysis
The area asset turnover ratio improved steadily from 3.52 in 2019 to a peak of 3.87 in 2022. This indicates that the company increased its revenue-generating efficiency per unit of asset, largely because the reduction in long-lived assets during 2021 and 2022 was more pronounced than the decline in net sales. In 2023, the ratio moderated to 3.67, reflecting the impact of the increased asset base relative to the growth in net sales.

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Net sales from continuing operations

Kellanova, net sales from continuing operations by geographic area

US$ in millions

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
United States 6,279 6,061 5,512 7,821 7,885
Nigeria 1,113 1,322 1,039 — —
Poland 41 23 15 — —
All other countries 5,689 5,247 5,181 5,949 5,693
Consolidated 13,122 12,653 11,747 13,770 13,578

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).


Consolidated net sales exhibited a volatile trajectory between 2019 and 2023, characterized by a significant contraction in 2021 followed by a period of steady recovery. Total revenue peaked in 2020 at 13,770 million US$ before dropping to a period low of 11,747 million US$ in 2021. By the end of 2023, consolidated sales recovered to 13,122 million US$, though this remains below the 2020 peak.

United States Market Performance
The United States remains the largest contributor to net sales, although it experienced a sharp decline in 2021, falling from 7,821 million US$ in 2020 to 5,512 million US$. A gradual recovery has been observed since then, with sales increasing to 6,279 million US$ by 2023. Despite this upward trend, US sales have not yet returned to the levels seen in 2019 and 2020.
Emergent Geographic Reporting
Beginning in 2021, Nigeria and Poland were disclosed as separate reporting segments. Nigeria initially contributed 1,039 million US$ in 2021, peaking at 1,322 million US$ in 2022, before declining to 1,113 million US$ in 2023. In contrast, Poland has demonstrated consistent growth, with net sales increasing annually from 15 million US$ in 2021 to 41 million US$ in 2023.
International Diversification
The "All other countries" segment mirrors the broader consolidated trend, showing a dip in 2021 to 5,181 million US$ followed by a steady increase to 5,689 million US$ in 2023. This indicates a resilient international presence that has nearly returned to 2019 levels (5,693 million US$).
Revenue Distribution Shift
The proportion of revenue derived from the United States decreased significantly following the 2021 contraction. While the US market previously accounted for a larger share of the total, the emergence of distinct reporting for Nigeria and the stability of other international markets suggest a shift in the geographic composition of the revenue stream.

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Long-lived assets from continuing operations

Kellanova, long-lived assets from continuing operations by geographic area

US$ in millions

Microsoft Excel
Dec 30, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 28, 2019
United States 1,847 1,872 1,867 2,048 1,996
Nigeria 84 153 167 — —
Poland 390 320 316 — —
All other countries 1,552 1,355 1,447 1,665 1,616
Consolidated 3,873 3,700 3,797 3,713 3,612

Based on: 10-K (reporting date: 2023-12-30), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-28).


Consolidated long-lived assets from continuing operations demonstrated a general upward trajectory over the five-year period, rising from $3,612 million in 2019 to $3,873 million by the end of 2023. While a slight contraction occurred in 2022, the overall growth indicates a strategic expansion or reinvestment in the asset base.

United States Asset Concentration
The United States remains the largest geographic component of the asset base. After reaching a peak of $2,048 million in 2020, assets in this region experienced a decline, ending at $1,847 million in 2023. This suggests a relative shift in asset allocation away from the domestic market relative to the 2019 and 2020 levels.
Polish Market Growth
Assets allocated to Poland, which began appearing as a separate reporting line in 2021 at $316 million, showed consistent growth. By December 30, 2023, these assets increased to $390 million, indicating a steady investment in the Polish region.
Nigerian Asset Reduction
A significant downward trend is observed in Nigeria. From a reported $167 million in 2021, assets decreased to $153 million in 2022 and further dropped to $84 million in 2023. This represents an approximate 50% reduction in long-lived assets within this region over a three-year period.
International Asset Volatility
The "All other countries" segment exhibited volatility, decreasing from a 2020 high of $1,665 million to a low of $1,355 million in 2022, before rebounding to $1,552 million in 2023. This movement reflects fluctuating capital allocations across various global markets outside of the specifically highlighted regions.

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