Stock Analysis on Net
Stock Analysis on Net

General Mills Inc. (NYSE:GIS)

This company has been moved to the archive! The financial data has not been updated since December 18, 2019.

Analysis of Long-term (Investment) Activity Ratios

Microsoft Excel

Long-term Activity Ratios (Summary)

General Mills Inc., long-term (investment) activity ratios

Microsoft Excel
May 26, 2019 May 27, 2018 May 28, 2017 May 29, 2016 May 31, 2015 May 25, 2014
Net fixed asset turnover 4.45 3.89 4.24 4.42 4.66 4.54
Total asset turnover 0.56 0.51 0.72 0.76 0.80 0.77
Equity turnover 2.39 2.56 3.61 3.36 3.53 2.74

Based on: 10-K (reporting date: 2019-05-26), 10-K (reporting date: 2018-05-27), 10-K (reporting date: 2017-05-28), 10-K (reporting date: 2016-05-29), 10-K (reporting date: 2015-05-31), 10-K (reporting date: 2014-05-25).


The analysis of investment activity ratios reveals a period of volatility and a general decline in asset utilization efficiency between 2014 and 2019. A notable downturn occurred in 2018 across all measured metrics, followed by a mixed recovery in 2019.

Net Fixed Asset Turnover
This ratio remained relatively stable throughout the period, peaking at 4.66 in 2015. A gradual decline was observed through 2018, where it reached a period low of 3.89, before recovering to 4.45 in 2019, nearly returning to 2014 levels.
Total Asset Turnover
A consistent downward trend is evident from 2015 (0.80) to 2018 (0.51). This indicates a decrease in the efficiency of generating revenue from the total asset base. While a slight improvement to 0.56 was recorded in 2019, the ratio remains significantly lower than the levels observed in the early part of the period.
Equity Turnover
Equity utilization experienced significant fluctuation, rising from 2.74 in 2014 to a peak of 3.61 in 2017. However, a sharp contraction occurred thereafter, with the ratio dropping to 2.56 in 2018 and further declining to 2.39 in 2019, marking the lowest efficiency level within the analyzed timeframe.

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Net Fixed Asset Turnover

General Mills Inc., net fixed asset turnover calculation, comparison to benchmarks

Microsoft Excel
May 26, 2019 May 27, 2018 May 28, 2017 May 29, 2016 May 31, 2015 May 25, 2014
Selected Financial Data (US$ in thousands)
Net sales 16,865,200 15,740,400 15,619,800 16,563,100 17,630,300 17,909,600
Land, buildings, and equipment 3,787,200 4,047,200 3,687,700 3,743,600 3,783,300 3,941,900
Long-term Activity Ratio
Net fixed asset turnover1 4.45 3.89 4.24 4.42 4.66 4.54
Benchmarks
Net Fixed Asset Turnover, Competitors2
Coca-Cola Co. — — — — — —
Mondelēz International Inc. — — — — — —
PepsiCo Inc. — — — — — —
Philip Morris International Inc. — — — — — —

Based on: 10-K (reporting date: 2019-05-26), 10-K (reporting date: 2018-05-27), 10-K (reporting date: 2017-05-28), 10-K (reporting date: 2016-05-29), 10-K (reporting date: 2015-05-31), 10-K (reporting date: 2014-05-25).

1 2019 Calculation
Net fixed asset turnover = Net sales ÷ Land, buildings, and equipment
= 16,865,200 ÷ 3,787,200 = 4.45

2 Click competitor name to see calculations.


The analysis of investment activity between 2014 and 2019 reveals a period of fluctuating asset efficiency. The ability to generate revenue from fixed assets experienced a gradual decline for several years before a significant recovery in the final year of the period.

Net Sales Trends
Revenue showed a downward trajectory from 2014 to 2017, decreasing from 17.91 billion US$ to a low of 15.62 billion US$. This contraction was followed by a recovery phase, with sales increasing to 16.87 billion US$ by 2019.
Fixed Asset Investment
The investment in land, buildings, and equipment remained relatively stable, fluctuating between 3.69 billion US$ and 4.05 billion US$. A notable peak in asset value occurred in 2018, reaching 4.05 billion US$, which represented the highest investment level during the analyzed timeframe.
Net Fixed Asset Turnover Analysis
The turnover ratio peaked in 2015 at 4.66, indicating optimal efficiency in utilizing fixed assets to drive sales. However, a consistent decline followed, reaching a trough of 3.89 in 2018. This decline in efficiency in 2018 was the result of a simultaneous increase in the fixed asset base and relatively low net sales.
Operational Efficiency Recovery
A sharp improvement in asset utilization is observed in 2019, where the turnover ratio rebounded to 4.45. This recovery was driven by a dual effect: a substantial increase in net sales combined with a reduction in the net value of fixed assets, indicating a more lean and productive use of the company's long-term investment base.

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Total Asset Turnover

General Mills Inc., total asset turnover calculation, comparison to benchmarks

Microsoft Excel
May 26, 2019 May 27, 2018 May 28, 2017 May 29, 2016 May 31, 2015 May 25, 2014
Selected Financial Data (US$ in thousands)
Net sales 16,865,200 15,740,400 15,619,800 16,563,100 17,630,300 17,909,600
Total assets 30,111,200 30,624,000 21,812,600 21,712,300 21,964,500 23,145,700
Long-term Activity Ratio
Total asset turnover1 0.56 0.51 0.72 0.76 0.80 0.77
Benchmarks
Total Asset Turnover, Competitors2
Coca-Cola Co. — — — — — —
Mondelēz International Inc. — — — — — —
PepsiCo Inc. — — — — — —
Philip Morris International Inc. — — — — — —

Based on: 10-K (reporting date: 2019-05-26), 10-K (reporting date: 2018-05-27), 10-K (reporting date: 2017-05-28), 10-K (reporting date: 2016-05-29), 10-K (reporting date: 2015-05-31), 10-K (reporting date: 2014-05-25).

1 2019 Calculation
Total asset turnover = Net sales ÷ Total assets
= 16,865,200 ÷ 30,111,200 = 0.56

2 Click competitor name to see calculations.


An analysis of the efficiency ratios reveals a significant decline in total asset turnover over the six-year period, characterized by a period of relative stability followed by a sharp contraction in asset productivity.

Net Sales Trends
Revenue experienced a steady decline from 2014, where net sales were 17.9 billion US$, reaching a low of 15.6 billion US$ in 2017. A recovery phase followed, with sales increasing to 16.9 billion US$ by 2019, although this remained below the initial 2014 levels.
Total Asset Base Expansion
The asset base remained relatively consistent between 2014 and 2017, fluctuating within the 21.7 billion to 23.1 billion US$ range. However, a substantial increase occurred in 2018, with total assets rising to 30.6 billion US$, representing a significant expansion of the balance sheet that persisted into 2019.
Total Asset Turnover Interpretation
The total asset turnover ratio remained stable between 0.72 and 0.80 from 2014 through 2017, indicating a consistent level of revenue generation per dollar of assets. A sharp decrease to 0.51 was observed in 2018, driven by the simultaneous occurrence of stagnant net sales and a surge in total assets. While the ratio improved slightly to 0.56 in 2019 due to rising sales, the overall efficiency of asset utilization remains markedly lower than the pre-2018 period.

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Equity Turnover

General Mills Inc., equity turnover calculation, comparison to benchmarks

Microsoft Excel
May 26, 2019 May 27, 2018 May 28, 2017 May 29, 2016 May 31, 2015 May 25, 2014
Selected Financial Data (US$ in thousands)
Net sales 16,865,200 15,740,400 15,619,800 16,563,100 17,630,300 17,909,600
Stockholders’ equity 7,054,500 6,141,100 4,327,900 4,930,200 4,996,700 6,534,800
Long-term Activity Ratio
Equity turnover1 2.39 2.56 3.61 3.36 3.53 2.74
Benchmarks
Equity Turnover, Competitors2
Coca-Cola Co. — — — — — —
Mondelēz International Inc. — — — — — —
PepsiCo Inc. — — — — — —
Philip Morris International Inc. — — — — — —

Based on: 10-K (reporting date: 2019-05-26), 10-K (reporting date: 2018-05-27), 10-K (reporting date: 2017-05-28), 10-K (reporting date: 2016-05-29), 10-K (reporting date: 2015-05-31), 10-K (reporting date: 2014-05-25).

1 2019 Calculation
Equity turnover = Net sales ÷ Stockholders’ equity
= 16,865,200 ÷ 7,054,500 = 2.39

2 Click competitor name to see calculations.


The analysis of long-term activity ratios indicates a period of significant volatility in equity efficiency between 2014 and 2019. The equity turnover ratio experienced an initial upward trajectory, peaking in 2017, followed by a marked decline through 2019.

Net Sales Trends
A general downward trend in net sales was observed from 2014 to 2017, with values decreasing from US$ 17.9 billion to US$ 15.6 billion. A moderate recovery occurred in the subsequent two years, with sales rising to US$ 16.9 billion by May 2019.
Stockholders' Equity Fluctuations
The capital base underwent substantial changes, characterized by a sharp contraction between 2014 and 2017, where equity fell from US$ 6.5 billion to US$ 4.3 billion. This was followed by a rapid expansion in the final two years of the period, with equity reaching US$ 7.1 billion by May 2019.
Equity Turnover Interpretation
The equity turnover ratio rose from 2.74 in 2014 to a peak of 3.61 in 2017. This increase was mathematically driven by the reduction in stockholders' equity rather than revenue growth, as net sales were simultaneously declining. Consequently, the ratio reflected a higher reliance on leverage or a diminished equity base relative to sales.
Efficiency Decline (2018-2019)
A reversal in the turnover trend is evident from 2018 onward, with the ratio falling to 2.39 by 2019. This decline is attributed to the sharp increase in stockholders' equity, which outpaced the recovery in net sales, thereby reducing the efficiency of equity utilization in generating revenue.

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