Stock Analysis on Net

Meta Platforms Inc. (NASDAQ:META)

Economic Value Added (EVA)

Microsoft Excel

EVA is registered trademark of Stern Stewart.

Economic value added or economic profit is the difference between revenues and costs,where costs include not only expenses, but also cost of capital.


Economic Profit

Meta Platforms Inc., economic profit calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net operating profit after taxes (NOPAT)1 56,844 38,290 20,828 40,147 27,980
Cost of capital2 16.25% 16.20% 15.90% 16.29% 16.39%
Invested capital3 165,969 141,324 101,764 92,809 80,951
 
Economic profit4 29,873 15,402 4,644 25,031 14,708

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 NOPAT. See details »

2 Cost of capital. See details »

3 Invested capital. See details »

4 2024 Calculation
Economic profit = NOPAT – Cost of capital × Invested capital
= 56,84416.25% × 165,969 = 29,873


Net Operating Profit After Taxes (NOPAT)
The NOPAT shows a fluctuating pattern over the observed periods. It increased significantly from 27,980 million USD in 2020 to 40,147 million USD in 2021. However, in 2022 there was a notable decline to 20,828 million USD, followed by a strong recovery in 2023 reaching 38,290 million USD. The upward trend continues into 2024, with NOPAT peaking at 56,844 million USD. This indicates overall growth despite the intermediate dip, suggesting potential operational challenges in 2022 that were subsequently addressed.
Cost of Capital
The cost of capital remained relatively stable across the years, oscillating slightly around the 16% mark. It decreased marginally from 16.39% in 2020 to 15.9% in 2022, then rose again to 16.25% in 2024. The limited volatility suggests consistent capital costs despite market or internal changes, providing a relatively stable benchmark for performance evaluation.
Invested Capital
Invested capital shows a clear upward trajectory, increasing steadily from 80,951 million USD in 2020 to 165,969 million USD in 2024. The growth accelerated after 2021, suggesting increased investment or asset accumulation. This rise reflects expansion efforts or capital allocation strategies, with invested capital more than doubling over the five-year span.
Economic Profit
Economic profit experienced significant variation, mirroring some of the fluctuations seen in NOPAT but at a lower absolute scale. It rose sharply from 14,708 million USD in 2020 to 25,031 million USD in 2021, dropped drastically to 4,644 million USD in 2022, then recovered to 15,402 million USD in 2023 and further increased to 29,873 million USD in 2024. This pattern indicates that while the company was highly profitable relative to its cost of capital in the beginning and end of the period, 2022 represented a year of diminished value creation, possibly due to operational inefficiencies or higher capital charges.

Net Operating Profit after Taxes (NOPAT)

Meta Platforms Inc., NOPAT calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Net income 62,360 39,098 23,200 39,370 29,146
Deferred income tax expense (benefit)1 (4,737) 131 (3,277) 609 (997)
Increase (decrease) in deferred revenue2 97 149 (70) 225 101
Increase (decrease) in accrued severance and other personnel liabilities3 (76) (696) 772
Increase (decrease) in equity equivalents4 (4,716) (416) (2,575) 834 (896)
Interest expense 715 446 176 15 14
Interest expense, operating lease liability5 789 697 533 388 330
Adjusted interest expense 1,504 1,143 709 403 344
Tax benefit of interest expense6 (316) (240) (149) (85) (72)
Adjusted interest expense, after taxes7 1,188 903 560 319 272
Interest income (2,517) (1,639) (452) (476) (686)
Investment income, before taxes (2,517) (1,639) (452) (476) (686)
Tax expense (benefit) of investment income8 529 344 95 100 144
Investment income, after taxes9 (1,988) (1,295) (357) (376) (542)
Net operating profit after taxes (NOPAT) 56,844 38,290 20,828 40,147 27,980

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Elimination of deferred tax expense. See details »

2 Addition of increase (decrease) in deferred revenue.

3 Addition of increase (decrease) in accrued severance and other personnel liabilities.

4 Addition of increase (decrease) in equity equivalents to net income.

5 2024 Calculation
Interest expense on capitalized operating leases = Operating lease liability × Discount rate
= 20,234 × 3.90% = 789

6 2024 Calculation
Tax benefit of interest expense = Adjusted interest expense × Statutory income tax rate
= 1,504 × 21.00% = 316

7 Addition of after taxes interest expense to net income.

8 2024 Calculation
Tax expense (benefit) of investment income = Investment income, before tax × Statutory income tax rate
= 2,517 × 21.00% = 529

9 Elimination of after taxes investment income.


Net Income
The net income demonstrates variability over the analyzed period. It increased significantly from 29,146 million US dollars in 2020 to 39,370 million US dollars in 2021. However, in 2022, there is a notable decline to 23,200 million US dollars. This downward trend reverses in 2023, with net income rising sharply to 39,098 million US dollars and continuing the upward trajectory to reach 62,360 million US dollars in 2024. Overall, the trend reflects periods of both volatility and robust growth, culminating in a substantial increase by the end of the period.
Net Operating Profit After Taxes (NOPAT)
NOPAT follows a similar pattern to net income, with an increase from 27,980 million US dollars in 2020 to 40,147 million US dollars in 2021. Subsequently, it decreases to 20,828 million US dollars in 2022, which aligns with the downturn observed in net income for the same year. In 2023, NOPAT recovers significantly to 38,290 million US dollars, and continues to improve, reaching 56,844 million US dollars in 2024. This trend suggests operational profitability experienced fluctuations but ultimately improved substantially by the end of the period, indicating enhanced operational efficiency or favorable business conditions in the latter years.

Cash Operating Taxes

Meta Platforms Inc., cash operating taxes calculation

US$ in millions

Microsoft Excel
12 months ended: Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Provision for income taxes 8,303 8,330 5,619 7,914 4,034
Less: Deferred income tax expense (benefit) (4,737) 131 (3,277) 609 (997)
Add: Tax savings from interest expense 316 240 149 85 72
Less: Tax imposed on investment income 529 344 95 100 144
Cash operating taxes 12,827 8,095 8,950 7,290 4,959

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


Provision for Income Taxes
The provision for income taxes exhibited a fluctuating trend over the analyzed periods. It increased significantly from 4,034 million US dollars in 2020 to 7,914 million US dollars in 2021, indicating higher estimated tax obligations. Subsequently, it declined to 5,619 million in 2022, showing a reduction in estimated tax expense. However, the provision rose again to 8,330 million in 2023 and slightly decreased to 8,303 million in 2024, stabilizing at a higher level compared to earlier years. This pattern suggests variability in taxable income or changes in tax regulations impacting the company's tax liabilities.
Cash Operating Taxes
Cash operating taxes demonstrated an overall upward trajectory with some volatility. Beginning at 4,959 million US dollars in 2020, the cash taxes paid increased to 7,290 million in 2021. An increase continued in 2022 reaching 8,950 million, followed by a decrease to 8,095 million in 2023. In 2024, cash operating taxes rose sharply to 12,827 million, marking the highest value in the series. The sharp increase in the final period suggests stronger cash outflows related to tax payments, possibly due to tax timing differences, higher taxable income, or changes in tax payment schedules.
Comparative Observations
While the provision for income taxes reflects estimated tax expenses, cash operating taxes represent actual cash paid. The data shows instances where cash taxes surpassed the provision, notably in 2022 and 2024, which may point to timing differences or adjustments based on prior estimates. The significant rise in cash operating taxes in 2024 contrasts with the relatively stable provision, highlighting a potential shift in cash tax management or tax obligations becoming due. Overall, the tax-related expenses and payments show variability but an increasing trend, especially on a cash basis, which could affect the company's liquidity and cash flow management.

Invested Capital

Meta Platforms Inc., invested capital calculation (financing approach)

US$ in millions

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Finance lease liabilities, current 76 90 129 75 54
Long-term debt 28,826 18,385 9,923
Finance lease liabilities, non-current 633 600 558 506 469
Operating lease liability1 20,234 18,849 16,668 13,873 10,654
Total reported debt & leases 49,769 37,924 27,278 14,454 11,177
Stockholders’ equity 182,637 153,168 125,713 124,879 128,290
Net deferred tax (assets) liabilities2 (9,578) (4,864) (4,946) (1,729) (2,258)
Deferred revenue3 772 675 526 596 335
Accrued severance and other personnel liabilities4 76 772
Equity equivalents5 (8,806) (4,113) (3,648) (1,133) (1,923)
Accumulated other comprehensive (income) loss, net of tax6 3,097 2,155 3,530 693 (927)
Adjusted stockholders’ equity 176,928 151,210 125,595 124,439 125,440
Construction in progress7 (26,802) (24,269) (25,052) (14,687) (11,288)
Marketable securities8 (33,926) (23,541) (26,057) (31,397) (44,378)
Invested capital 165,969 141,324 101,764 92,809 80,951

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Addition of capitalized operating leases.

2 Elimination of deferred taxes from assets and liabilities. See details »

3 Addition of deferred revenue.

4 Addition of accrued severance and other personnel liabilities.

5 Addition of equity equivalents to stockholders’ equity.

6 Removal of accumulated other comprehensive income.

7 Subtraction of construction in progress.

8 Subtraction of marketable securities.


The financial data reveals notable trends in the company’s leverage, equity base, and invested capital over the five-year period from 2020 to 2024.

Total Reported Debt & Leases
This item exhibits a substantial and accelerating increase over the years. From $11,177 million in 2020, the debt and leases almost doubled by 2022 to $27,278 million and then continued to rise sharply to reach $49,769 million in 2024. This trend indicates a significant expansion in the company's liabilities, suggesting increased borrowing or leasing commitments, which could be aimed at financing growth, acquisitions, or capital expenditures.
Stockholders’ Equity
Stockholders' equity shows some fluctuations initially, with a slight decrease from $128,290 million in 2020 to $124,879 million in 2021, then a small rise to $125,713 million in 2022. From 2022 onwards, there is a strong upward trend, culminating in a value of $182,637 million in 2024. This pattern reflects an overall strengthening in the company’s net asset base, which may result from retained earnings growth, successful profitability, or equity issuances.
Invested Capital
Invested capital consistently grows over the period, increasing from $80,951 million in 2020 to $165,969 million in 2024. The growth pace accelerates especially after 2021, indicating that the company is increasing its long-term investments and assets base substantially. This could correspond with strategic initiatives to enhance operational capacity, assets acquisition, or overall expansion.

Overall, the data illustrates a company that is increasing its financial leverage considerably while simultaneously growing its equity base and invested capital. This combination may suggest an aggressive growth strategy supported by both debt financing and equity strength, potentially positioning the company for expanded operations or investment in new opportunities. However, the rising debt levels also imply greater financial risk that should be managed carefully.


Cost of Capital

Meta Platforms Inc., cost of capital calculations

Capital (fair value)1 Weights Cost of capital
Equity2 1,740,624 1,740,624 ÷ 1,789,397 = 0.97 0.97 × 16.60% = 16.15%
Long-term debt and finance lease liabilities3 28,539 28,539 ÷ 1,789,397 = 0.02 0.02 × 5.31% × (1 – 21.00%) = 0.07%
Operating lease liability4 20,234 20,234 ÷ 1,789,397 = 0.01 0.01 × 3.90% × (1 – 21.00%) = 0.03%
Total: 1,789,397 1.00 16.25%

Based on: 10-K (reporting date: 2024-12-31).

1 US$ in millions

2 Equity. See details »

3 Long-term debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 1,210,942 1,210,942 ÷ 1,248,961 = 0.97 0.97 × 16.60% = 16.10%
Long-term debt and finance lease liabilities3 19,170 19,170 ÷ 1,248,961 = 0.02 0.02 × 4.61% × (1 – 21.00%) = 0.06%
Operating lease liability4 18,849 18,849 ÷ 1,248,961 = 0.02 0.02 × 3.70% × (1 – 21.00%) = 0.04%
Total: 1,248,961 1.00 16.20%

Based on: 10-K (reporting date: 2023-12-31).

1 US$ in millions

2 Equity. See details »

3 Long-term debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 489,413 489,413 ÷ 515,398 = 0.95 0.95 × 16.60% = 15.76%
Long-term debt and finance lease liabilities3 9,317 9,317 ÷ 515,398 = 0.02 0.02 × 4.06% × (1 – 21.00%) = 0.06%
Operating lease liability4 16,668 16,668 ÷ 515,398 = 0.03 0.03 × 3.20% × (1 – 21.00%) = 0.08%
Total: 515,398 1.00 15.90%

Based on: 10-K (reporting date: 2022-12-31).

1 US$ in millions

2 Equity. See details »

3 Long-term debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 647,169 647,169 ÷ 661,623 = 0.98 0.98 × 16.60% = 16.24%
Long-term debt and finance lease liabilities3 581 581 ÷ 661,623 = 0.00 0.00 × 2.70% × (1 – 21.00%) = 0.00%
Operating lease liability4 13,873 13,873 ÷ 661,623 = 0.02 0.02 × 2.80% × (1 – 21.00%) = 0.05%
Total: 661,623 1.00 16.29%

Based on: 10-K (reporting date: 2021-12-31).

1 US$ in millions

2 Equity. See details »

3 Long-term debt and finance lease liabilities. See details »

4 Operating lease liability. See details »

Capital (fair value)1 Weights Cost of capital
Equity2 754,633 754,633 ÷ 765,810 = 0.99 0.99 × 16.60% = 16.36%
Long-term debt and finance lease liabilities3 523 523 ÷ 765,810 = 0.00 0.00 × 2.90% × (1 – 21.00%) = 0.00%
Operating lease liability4 10,654 10,654 ÷ 765,810 = 0.01 0.01 × 3.10% × (1 – 21.00%) = 0.03%
Total: 765,810 1.00 16.39%

Based on: 10-K (reporting date: 2020-12-31).

1 US$ in millions

2 Equity. See details »

3 Long-term debt and finance lease liabilities. See details »

4 Operating lease liability. See details »


Economic Spread Ratio

Meta Platforms Inc., economic spread ratio calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1 29,873 15,402 4,644 25,031 14,708
Invested capital2 165,969 141,324 101,764 92,809 80,951
Performance Ratio
Economic spread ratio3 18.00% 10.90% 4.56% 26.97% 18.17%
Benchmarks
Economic Spread Ratio, Competitors4
Alphabet Inc. 26.52% 19.86% 11.46% 30.77% 13.77%
Comcast Corp. -1.11% -2.97% -7.44% -2.43% -4.07%
Netflix Inc. 4.44% -2.02% -2.78% 1.69% -3.75%
Walt Disney Co. -11.24% -12.85% -10.70% -13.53% -15.79%

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 Invested capital. See details »

3 2024 Calculation
Economic spread ratio = 100 × Economic profit ÷ Invested capital
= 100 × 29,873 ÷ 165,969 = 18.00%

4 Click competitor name to see calculations.


The analyzed financial data over the five-year span presents significant fluctuations and trends in the company's economic profit, invested capital, and economic spread ratio.

Economic Profit
The economic profit exhibits a non-linear trend characterized by an initial substantial increase from 14,708 million US dollars in 2020 to 25,031 million US dollars in 2021. This is followed by a sharp decline to 4,644 million US dollars in 2022. Subsequently, economic profit recovers to 15,402 million US dollars in 2023 and further increases to 29,873 million US dollars in 2024. This pattern suggests volatility in profitability with a notable dip in 2022, but overall a strong recovery by 2024, exceeding earlier peak levels.
Invested Capital
Invested capital shows a consistent and steady upward trend over the five-year period. It rises from 80,951 million US dollars in 2020 to 92,809 million US dollars in 2021, then continues to increase to 101,764 million US dollars in 2022, followed by a more pronounced increase to 141,324 million US dollars in 2023, and reaching 165,969 million US dollars in 2024. This reflects a progressive expansion in the company's asset base or investments over time, with particularly significant growth observed after 2022.
Economic Spread Ratio
The economic spread ratio, expressed as a percentage, mirrors the pattern seen in economic profit but with notable variations. Starting at 18.17% in 2020, it rises sharply to 26.97% in 2021, indicating improved returns relative to cost of capital. However, it falls steeply to 4.56% in 2022, aligning with the drop in economic profit. A recovery phase follows with the ratio increasing to 10.9% in 2023 and further rising to 18% in 2024. This fluctuation signifies changing efficiency or profitability in relation to invested capital, highlighting a significant slowdown in 2022 and gradual improvement thereafter.

In summary, the data reveals a pattern of substantial capital investment growth alongside volatility in economic profitability and efficiency. The dip in 2022 stands out as a critical period of reduced profitability and economic spread, despite rising invested capital. The subsequent recovery and growth in 2023 and 2024 indicate an overall positive trajectory, with economic profits and spread ratios returning to and exceeding early period levels. Such trends may warrant further investigation into the drivers behind the 2022 performance decline and the factors contributing to the robust recovery thereafter.


Economic Profit Margin

Meta Platforms Inc., economic profit margin calculation, comparison to benchmarks

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Selected Financial Data (US$ in millions)
Economic profit1 29,873 15,402 4,644 25,031 14,708
 
Revenue 164,501 134,902 116,609 117,929 85,965
Add: Increase (decrease) in deferred revenue 97 149 (70) 225 101
Adjusted revenue 164,598 135,051 116,539 118,154 86,066
Performance Ratio
Economic profit margin2 18.15% 11.40% 3.98% 21.19% 17.09%
Benchmarks
Economic Profit Margin, Competitors3
Alphabet Inc. 17.22% 12.24% 8.18% 20.41% 10.96%
Comcast Corp. -1.93% -5.14% -13.15% -4.78% -8.78%
Netflix Inc. 4.63% -2.26% -3.32% 1.97% -4.43%
Walt Disney Co. -20.46% -25.09% -22.02% -34.47% -42.46%

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

1 Economic profit. See details »

2 2024 Calculation
Economic profit margin = 100 × Economic profit ÷ Adjusted revenue
= 100 × 29,873 ÷ 164,598 = 18.15%

3 Click competitor name to see calculations.


The annual financial data reveals notable fluctuations and trends in economic profit, adjusted revenue, and economic profit margin over the five-year period ending in 2024.

Economic Profit
The economic profit demonstrated significant variability, increasing from 14,708 million US dollars in 2020 to a peak of 25,031 million in 2021.
Subsequently, a sharp decline occurred in 2022, with economic profit dropping to 4,644 million.
Following this downturn, there was a recovery trend with economic profit rising to 15,402 million in 2023 and further improving to 29,873 million in 2024, the highest value observed in the period.
Adjusted Revenue
Adjusted revenue showed a general upward trend across the period.
Starting at 86,066 million US dollars in 2020, the revenue increased substantially to 118,154 million in 2021, followed by a slight decrease to 116,539 million in 2022.
The revenue then continued its ascent, reaching 135,051 million in 2023 and culminating at 164,598 million in 2024.
Economic Profit Margin
The economic profit margin mirrored the fluctuations observed in economic profit.
The margin rose from 17.09% in 2020 to a peak of 21.19% in 2021, before declining sharply to 3.98% in 2022.
It then improved to 11.4% in 2023 and further to 18.15% in 2024, though the margin in 2024 remained below the 2021 peak.

Overall, the data indicates strong revenue growth with some volatility in economic profit and its margin, particularly a significant dip in 2022 followed by recovery and improvement in the subsequent years.