Stock Analysis on Net

Meta Platforms Inc. (NASDAQ:META)

$24.99

Analysis of Goodwill and Intangible Assets

Microsoft Excel

Goodwill and Intangible Asset Disclosure

Meta Platforms Inc., balance sheet: goodwill and intangible assets

US$ in millions

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Goodwill
Acquired users
Acquired technology
Acquired patents
Acquired software
Other
Finite-lived assets, gross carrying amount
Accumulated amortization
Finite-lived assets, net carrying amount
Indefinite-lived assets
Intangible assets, net
Goodwill and intangible assets

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


The analysis of the annual financial data reveals several notable trends in the asset composition and valuation over the five-year period ending December 31, 2024.

Goodwill
Goodwill shows a steady increase from US$19,050 million in 2020 to US$20,654 million in 2023, stabilizing at that level through 2024. This gradual rise indicates ongoing acquisitions or favorable adjustments to the value of previously acquired entities.
Acquired Users
This category remains constant at US$2,057 million for 2020 and 2021, with no data reported thereafter. The lack of subsequent information could suggest a discontinuation of this reporting metric or reclassification of this asset.
Acquired Technology
There is a sharp decline in acquired technology value from US$1,412 million in 2021 to US$507 million in 2022, continuing a decreasing trend to US$442 million by 2024. This downward trajectory may reflect amortization, disposals, or impairment of technology-related intangible assets.
Acquired Patents
Acquired patents also demonstrate a significant reduction from US$827 million in 2021 to US$252 million by 2024. This consistent decline suggests ongoing amortization or write-down of patents over time.
Acquired Software
The acquired software value is reported only in 2024 at US$250 million, indicating either a new category created for that year or a recent acquisition not previously recorded separately.
Other Intangible Assets
The 'Other' category decreases sharply from US$859 million in 2020 to US$24 million in 2024, indicating disposals or amortization of miscellaneous intangible assets.
Finite-lived Assets, Gross Carrying Amount
This figure declines from US$5,018 million in 2020 to US$968 million in 2024, showing a substantial reduction in the gross value of assets with finite useful lives, which could be due to asset disposals or reclassification.
Accumulated Amortization
Accumulated amortization displays a sharp decrease in absolute value from -US$4,395 million in 2020 to a much lower level of approximately -US$478 million in 2024. The initial high negative value correlates with older finite-lived assets that have been extensively amortized, whereas the subsequent lower figures suggest either asset revaluation or acquisition of newer finite-lived assets with less accumulated amortization.
Finite-lived Assets, Net Carrying Amount
The net carrying amount fluctuates, beginning at US$623 million in 2020, dipping to US$363 million in 2023, and rising again to US$490 million in 2024. This variation indicates that while gross finite-lived assets decreased, partial recovery in net carrying value occurred, potentially from acquisition or capitalization of new finite-lived assets.
Indefinite-lived Assets
Starting from no data in 2020, indefinite-lived assets increase steadily to US$425 million by 2023 and remain stable in 2024. This suggests either acquisition of indefinite-lived intangible assets or reclassification from other categories.
Intangible Assets, Net
Net intangible assets grow from US$623 million in 2020 to US$915 million in 2024 after peaking at US$897 million in 2022. This overall upward trend reflects net increases in intangible asset values despite declines in certain subcategories, possibly due to strategic acquisitions or capitalizations overcoming consistent amortization.
Goodwill and Intangible Assets Combined
The combined value reflects a gradual increase from US$19,673 million in 2020 to US$21,569 million in 2024, highlighting a steady accumulation of intangible value primarily driven by goodwill and supplemented by net intangible assets.

In summary, the data illustrate a pattern of steady goodwill growth alongside a mixed trajectory among other intangible assets. While acquired technology, patents, and 'Other' categories decline, net intangible assets and indefinite-lived assets show resilience and incremental growth. The net carrying amount of finite-lived assets appears somewhat volatile but ends higher than the lowest point during the period. These trends collectively suggest a dynamic asset portfolio subject to ongoing amortization, disposals, and new acquisitions impacting the overall intangible asset base over time.


Adjustments to Financial Statements: Removal of Goodwill

Meta Platforms Inc., adjustments to financial statements

US$ in millions

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Adjustment to Total Assets
Total assets (as reported)
Less: Goodwill
Total assets (adjusted)
Adjustment to Stockholders’ Equity
Stockholders’ equity (as reported)
Less: Goodwill
Stockholders’ equity (adjusted)

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


Total Assets
The reported total assets show a consistent upward trend over the five-year period, rising from 159,316 million US dollars at the end of 2020 to 276,054 million US dollars by the end of 2024. This represents a significant increase, indicating growth in the company's asset base.
Similarly, the adjusted total assets, which exclude goodwill, display a comparable growth pattern, increasing from 140,266 million US dollars in 2020 to 255,400 million US dollars in 2024. The adjusted figures remain consistently lower than the reported figures, reflecting the impact of goodwill on total assets but still indicating robust asset growth.
Stockholders’ Equity
The reported stockholders' equity exhibits some fluctuations. It decreases slightly from 128,290 million US dollars in 2020 to 124,879 million US dollars in 2021, then marginally rises to 125,713 million in 2022. Afterward, it shows a more pronounced increase reaching 153,168 million in 2023 and further to 182,637 million in 2024. This suggests a recovery and strengthening of equity in the latter years.
The adjusted stockholders’ equity, excluding goodwill, follows a similar trend but at consistently lower levels than the reported equity. It declines from 109,240 million US dollars in 2020 to 105,407 million in 2022, before increasing significantly to 132,514 million in 2023 and 161,983 million in 2024. This pattern reflects an improvement in the underlying equity position without goodwill, aligning with the overall positive trajectory seen in the reported numbers.
Comparative Observations
The gap between reported and adjusted figures for both total assets and stockholders’ equity highlights the material presence of goodwill on the balance sheet. This difference remains relatively stable over time, suggesting consistency in the goodwill valuation relative to total assets and equity.
Overall, the data indicates that the company has been expanding its asset base and strengthening its equity position with a notable acceleration from 2022 onwards. The adjusted figures affirm that this growth is not solely attributable to goodwill, implying genuine increases in tangible or other intangible assets and equity.

Meta Platforms Inc., Financial Data: Reported vs. Adjusted


Adjusted Financial Ratios: Removal of Goodwill (Summary)

Meta Platforms Inc., adjusted financial ratios

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Total Asset Turnover
Reported total asset turnover
Adjusted total asset turnover
Financial Leverage
Reported financial leverage
Adjusted financial leverage
Return on Equity (ROE)
Reported ROE
Adjusted ROE
Return on Assets (ROA)
Reported ROA
Adjusted ROA

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).


The analysis of the financial ratios over the reported periods exhibits distinct trends in asset utilization, leverage, and profitability.

Total Asset Turnover
Both reported and adjusted total asset turnover ratios peaked in 2021, reaching 0.71 and 0.80 respectively. Following this peak, there is a noticeable decline through 2022 and 2023, with a slight uptick in 2024. The adjusted figures consistently surpass the reported ones, suggesting that goodwill adjustments have a positive effect on asset efficiency metrics.
Financial Leverage
Financial leverage has shown a steady increase from 2020 through 2024. The reported financial leverage ascended from 1.24 to 1.51, while the adjusted leverage grew similarly but remains marginally higher at each point, peaking near 1.58. This trend indicates a progressively higher use of debt or liabilities relative to equity over the period analyzed.
Return on Equity (ROE)
ROE, a critical measure of shareholder profitability, demonstrates considerable volatility. Both reported and adjusted ROE reached a high in 2021 at approximately 31.53% and 37.25%, respectively. There was a significant dip in 2022, followed by recovery in 2023 and an impressive increase in 2024, with adjusted ROE nearing 38.5%. The adjustment for goodwill consistently results in higher ROE values, highlighting the impact of intangible assets on profitability assessments.
Return on Assets (ROA)
ROA followed a similar pattern to ROE, with peaks in 2021 (reported 23.72%, adjusted 26.82%) and declines in 2022. Both measures improved again in the last two years, reaching 22.59% reported and 24.42% adjusted in 2024. The gap between reported and adjusted ROA underscores the influence of goodwill adjustments in evaluating asset-generated returns.

In summary, the company exhibits improved leverage with a steady increase in financial leverage indicative of greater risk exposure. Asset turnover experienced fluctuation, peaking early but declining afterward with modest recovery. Profitability metrics, both ROE and ROA, show sensitivity to goodwill adjustments and display a cyclical pattern with notable recovery gains towards the end of the period. These dynamics suggest a strategic balance between risk and return, influenced by asset valuation methodologies and operational efficiency shifts.


Meta Platforms Inc., Financial Ratios: Reported vs. Adjusted


Adjusted Total Asset Turnover

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
As Reported
Selected Financial Data (US$ in millions)
Revenue
Total assets
Activity Ratio
Total asset turnover1
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Revenue
Adjusted total assets
Activity Ratio
Adjusted total asset turnover2

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

2024 Calculations

1 Total asset turnover = Revenue ÷ Total assets
= ÷ =

2 Adjusted total asset turnover = Revenue ÷ Adjusted total assets
= ÷ =


Total Assets
The reported total assets exhibit a consistent upward trend over the five-year period, increasing from 159,316 million US dollars in 2020 to 276,054 million US dollars in 2024. Similarly, adjusted total assets, which exclude goodwill, follow a comparable growth pattern, rising from 140,266 million US dollars in 2020 to 255,400 million US dollars in 2024. Notably, the difference between reported and adjusted total assets suggests a significant goodwill component, which grows in absolute terms but remains proportionally consistent over time.
Total Asset Turnover
The reported total asset turnover ratio shows variability throughout the years, starting at 0.54 in 2020 and peaking at 0.71 in 2021 before declining to 0.59 by 2023. In 2024, there is a slight recovery to 0.6. The same metric when adjusted for goodwill presents a higher ratio overall, starting at 0.61 in 2020, increasing to 0.8 in 2021, and then experiencing a decline similar to the reported figure, settling at 0.64 in 2024. This pattern indicates that when goodwill is excluded, the company's assets appear to be utilized more efficiently, although efficiency decreased after 2021.
Insights
The steady growth in both reported and adjusted total assets indicates ongoing investment and expansion activities. However, the declining trend in total asset turnover ratios after 2021 suggests that the company's asset utilization efficiency weakened despite asset growth. The higher adjusted turnover ratios imply that goodwill inflates the asset base, potentially obscuring true operational efficiency. The partial recovery in asset turnover in 2024 may suggest an improvement in asset use or operational performance.

Adjusted Financial Leverage

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
As Reported
Selected Financial Data (US$ in millions)
Total assets
Stockholders’ equity
Solvency Ratio
Financial leverage1
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Adjusted total assets
Adjusted stockholders’ equity
Solvency Ratio
Adjusted financial leverage2

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

2024 Calculations

1 Financial leverage = Total assets ÷ Stockholders’ equity
= ÷ =

2 Adjusted financial leverage = Adjusted total assets ÷ Adjusted stockholders’ equity
= ÷ =


The data exhibits a clear upward trajectory in total assets over the five-year period, with both reported and adjusted figures showing significant growth. Reported total assets increased from $159,316 million at the end of 2020 to $276,054 million by the end of 2024, representing substantial expansion. Similarly, adjusted total assets (excluding goodwill) followed a comparable pattern, rising from $140,266 million to $255,400 million during the same period, indicating that asset growth is not solely driven by goodwill.

Regarding stockholders' equity, the reported figures show a slight decline from $128,290 million in 2020 to $124,879 million in 2021, followed by a modest recovery and consistent growth in subsequent years, reaching $182,637 million in 2024. Adjusted stockholders' equity presents a similar trend but starts at a lower base, declining from $109,240 million in 2020 to $105,407 million in 2022 before increasing more robustly to $161,983 million by 2024. This pattern suggests some initial pressures on equity levels that are subsequently alleviated.

Financial leverage ratios, both reported and adjusted, display an increasing trend throughout the examined periods. Reported financial leverage rose from 1.24 in 2020 to 1.51 in 2024, while adjusted leverage increased from 1.28 to 1.58 over the same timeframe. The consistent rise in these ratios indicates that the company has been incrementally increasing its use of debt relative to equity, which could reflect a strategic approach to financing growth or acquisitions.

Overall, the observed trends reveal robust asset growth accompanied by improving equity positions in the later years and a measured increase in leverage. The adjustment for goodwill slightly amplifies the financial leverage ratios, highlighting the importance of considering intangible assets in the company’s capital structure evaluation.


Adjusted Return on Equity (ROE)

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
As Reported
Selected Financial Data (US$ in millions)
Net income
Stockholders’ equity
Profitability Ratio
ROE1
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Net income
Adjusted stockholders’ equity
Profitability Ratio
Adjusted ROE2

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

2024 Calculations

1 ROE = 100 × Net income ÷ Stockholders’ equity
= 100 × ÷ =

2 Adjusted ROE = 100 × Net income ÷ Adjusted stockholders’ equity
= 100 × ÷ =


Stockholders’ Equity Trend
The reported stockholders’ equity exhibited a slight decline from 128,290 million US dollars in 2020 to 124,879 million in 2021, followed by a marginal increase to 125,713 million in 2022. Thereafter, it showed significant growth reaching 153,168 million in 2023 and further advancing to 182,637 million in 2024. Similarly, the adjusted stockholders’ equity, which accounts for goodwill adjustments, followed a comparable trajectory with an initial decline from 109,240 million in 2020 to 105,682 million in 2021 and a slight decrease to 105,407 million in 2022. Subsequently, it increased notably to 132,514 million in 2023 and continued rising to 161,983 million in 2024.
Return on Equity (ROE) Analysis
The reported return on equity showed variability, starting at 22.72% in 2020 and improving substantially to 31.53% in 2021. It then declined to 18.45% in 2022 but recovered to 25.53% in 2023 and further increased markedly to 34.14% in 2024. The adjusted ROE, which excludes the impact of goodwill, follows a similar but generally higher pattern: 26.68% in 2020, increasing to a peak of 37.25% in 2021, then decreasing to 22.01% in 2022. It rose again to 29.5% in 2023 and reached 38.5% in 2024.
Insights and Observations
Both reported and adjusted stockholders’ equity demonstrated an overall positive growth trajectory following a brief decline during the early period. The upward trend after 2022 suggests improved capital base and potential growth initiatives. The adjusted equity consistently remains below the reported equity, reflecting the exclusion of goodwill, which signifies substantial intangible assets on the balance sheet. The ROE measures indicate fluctuating profitability and efficiency in utilizing equity. The adjusted ROE consistently exceeds the reported ROE, implying that goodwill adjustments lead to a more favorable return on tangible equity. Despite the dip in 2022, the recovery and strong improvement in subsequent years highlight enhanced operational efficiency and profitability trends. The combined analysis suggests strengthening financial health and improving returns on equity, with careful attention to goodwill's influence on reported equity and profitability metrics.

Adjusted Return on Assets (ROA)

Microsoft Excel
Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
As Reported
Selected Financial Data (US$ in millions)
Net income
Total assets
Profitability Ratio
ROA1
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Net income
Adjusted total assets
Profitability Ratio
Adjusted ROA2

Based on: 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31).

2024 Calculations

1 ROA = 100 × Net income ÷ Total assets
= 100 × ÷ =

2 Adjusted ROA = 100 × Net income ÷ Adjusted total assets
= 100 × ÷ =


Total Assets
There is a consistent upward trend in both reported and adjusted total assets over the five-year period. Reported total assets increased from 159,316 million US dollars in 2020 to 276,054 million US dollars in 2024, marking a substantial growth. Similarly, adjusted total assets, which exclude goodwill, grew from 140,266 million US dollars in 2020 to 255,400 million US dollars in 2024. The steady increase in adjusted total assets suggests that the company's asset base is expanding independently of goodwill adjustments.
Return on Assets (ROA)
The reported ROA experienced fluctuations during the period. Starting at 18.29% in 2020, it peaked at 23.72% in 2021, then declined significantly to 12.49% in 2022, followed by a recovery to 17.03% in 2023 and an increase to 22.59% in 2024. The adjusted ROA, which excludes goodwill effects, follows a similar pattern but consistently remains higher than the reported ROA in each period. It rose from 20.78% in 2020 to a peak of 26.82% in 2021, dropped to 14.02% in 2022, then improved to 18.71% in 2023, and further increased to 24.42% in 2024.
Insights on Trends
The data indicates a robust growth in asset base over the five years, suggesting increased investments or asset acquisitions. The comparative analysis between reported and adjusted figures shows that the exclusion of goodwill leads to a lower total asset base but higher profitability ratios, implying that goodwill may dilute the perceived asset efficiency. The dip in ROA in 2022, observed in both reported and adjusted figures, might indicate challenges in operational efficiency or increased costs during that year, which were subsequently addressed to restore higher returns in 2023 and 2024.