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Expedia Group Inc. (NASDAQ:EXPE)

This company has been moved to the archive! The financial data has not been updated since May 3, 2022.

Analysis of Goodwill and Intangible Assets

Microsoft Excel

Goodwill and Intangible Asset Disclosure

Expedia Group Inc., balance sheet: goodwill and intangible assets

US$ in millions

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
Goodwill 7,171 7,380 8,127 8,120 8,229
Intangible assets with indefinite lives 1,166 1,183 1,284 1,400 1,479
Customer relationships 565 638 658 659 665
Supplier relationships 626 661 651 650 655
Domain names 164 173 183 159 132
Other 1,016 1,075 1,092 994 984
Intangible assets with definite lives, cost 2,371 2,547 2,584 2,462 2,436
Accumulated amortization (2,144) (2,215) (2,064) (1,870) (1,606)
Intangible assets with definite lives, net 227 332 520 592 830
Intangible assets, net 1,393 1,515 1,804 1,992 2,309
Goodwill and intangible assets, net 8,564 8,895 9,931 10,112 10,537

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).


Between 2017 and 2021, a consistent downward trend is observed in the total carrying value of goodwill and intangible assets, which decreased from 10,537 million US$ to 8,564 million US$. This overall reduction indicates a contraction in the valuation of acquired assets and a systematic write-down of intangible value over the five-year period.

Goodwill Trends
Goodwill experienced a gradual decline from 8,229 million US$ in 2017 to 7,171 million US$ in 2021. A more pronounced reduction occurred between 2019 and 2020, where the value dropped from 8,127 million US$ to 7,380 million US$, suggesting potential impairment charges during that fiscal interval.
Intangible Assets with Indefinite Lives
Assets with indefinite lives showed a steady decline from 1,479 million US$ in 2017 to 1,166 million US$ in 2021. Within this category, customer relationships decreased from 665 million US$ to 565 million US$, while supplier relationships remained relatively stable, ending at 626 million US$. Domain names peaked in 2019 at 183 million US$ before receding to 164 million US$ by 2021.
Intangible Assets with Definite Lives
While the cost of intangible assets with definite lives remained relatively stable—fluctuating between 2,371 million US$ and 2,584 million US$—the net book value plummeted from 830 million US$ in 2017 to 227 million US$ in 2021. This sharp decline is attributed to the steady increase in accumulated amortization, which grew from 1,606 million US$ to 2,144 million US$ over the period.
Aggregate Intangible Asset Valuation
The total net intangible assets declined from 2,309 million US$ in 2017 to 1,393 million US$ in 2021. This represents a significant erosion of the intangible asset base, driven primarily by the acceleration of amortization for definite-lived assets and the gradual reduction in the value of indefinite-lived assets.

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Adjustments to Financial Statements: Removal of Goodwill

Expedia Group Inc., Financial Data: Reported vs. Adjusted

Expedia Group Inc., adjustments to financial statements

US$ in millions

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
Adjustment to Total Assets
Total assets (as reported) 21,548 18,690 21,416 18,033 18,516
Less: Goodwill 7,171 7,380 8,127 8,120 8,229
Total assets (adjusted) 14,377 11,310 13,289 9,913 10,287
Adjustment to Total Expedia Group, Inc. Stockholders’ Equity
Total Expedia Group, Inc. stockholders’ equity (as reported) 2,057 2,532 3,967 4,104 4,522
Less: Goodwill 7,171 7,380 8,127 8,120 8,229
Total Expedia Group, Inc. stockholders’ equity (adjusted) (5,114) (4,848) (4,160) (4,016) (3,707)
Adjustment to Net Income (loss) Attributable To Expedia Group, Inc.
Net income (loss) attributable to Expedia Group, Inc. (as reported) 12 (2,612) 565 406 378
Add: Goodwill impairment charges 14 799 — 86 —
Net income (loss) attributable to Expedia Group, Inc. (adjusted) 26 (1,813) 565 492 378

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).


An analysis of the financial position between 2017 and 2021 reveals a significant disparity between reported figures and adjusted figures following the removal of goodwill and intangible assets. This adjustment highlights a heavy reliance on non-physical assets to maintain a positive balance sheet equity position.

Asset Composition and Valuation
A substantial gap exists between reported total assets and adjusted total assets throughout the period. In 2017, reported assets stood at 18,516 million US$, while adjusted assets were 10,287 million US$, indicating that approximately 44% of the asset base consisted of goodwill and intangibles. This trend persisted through 2021, where reported assets reached 21,548 million US$ against adjusted assets of 14,377 million US$. The absolute value of these intangible assets remained relatively stable, though they constituted a slightly smaller percentage of total assets by the end of the period.
Equity Solvency and Capital Structure
The removal of goodwill and intangible assets fundamentally alters the perception of the company's solvency. While reported stockholders' equity remained positive from 2017 (4,522 million US$) through 2021 (2,057 million US$), the adjusted equity was consistently negative. This negative equity trend deepened over time, moving from -3,707 million US$ in 2017 to -5,114 million US$ in 2021. This indicates that the reported positive equity is entirely dependent on the valuation of intangible assets; without them, the company's liabilities exceed its tangible assets.
Net Income Variance
The impact of intangible assets on profitability is observed in the variance between reported and adjusted net income. In 2017 and 2019, reported and adjusted net incomes were identical, suggesting an absence of amortization or impairment charges in those years. However, in 2020, reported net loss was 2,612 million US$, while adjusted net loss was lower at 1,813 million US$. A similar pattern appeared in 2021, with reported net income of 12 million US$ compared to adjusted net income of 26 million US$. This divergence suggests that non-cash charges related to the amortization or impairment of intangible assets have exerted downward pressure on reported earnings.

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Adjusted Financial Ratios: Removal of Goodwill (Summary)

Expedia Group Inc., Financial Ratios: Reported vs. Adjusted

Expedia Group Inc., adjusted financial ratios

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
Net Profit Margin
Reported net profit margin 0.14% -50.24% 4.68% 3.62% 3.76%
Adjusted net profit margin 0.30% -34.87% 4.68% 4.38% 3.76%
Total Asset Turnover
Reported total asset turnover 0.40 0.28 0.56 0.62 0.54
Adjusted total asset turnover 0.60 0.46 0.91 1.13 0.98
Financial Leverage
Reported financial leverage 10.48 7.38 5.40 4.39 4.09
Adjusted financial leverage — — — — —
Return on Equity (ROE)
Reported ROE 0.58% -103.16% 14.24% 9.89% 8.36%
Adjusted ROE — — — — —
Return on Assets (ROA)
Reported ROA 0.06% -13.98% 2.64% 2.25% 2.04%
Adjusted ROA 0.18% -16.03% 4.25% 4.96% 3.67%

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).


The removal of goodwill and intangible assets reveals a significant divergence between reported and adjusted financial performance, particularly concerning asset efficiency and profitability. This adjustment provides a clearer perspective on the operational performance of the tangible asset base, demonstrating that the inclusion of intangible assets substantially suppresses key efficiency metrics.

Profitability and Net Profit Margins
A positive variance is observed between adjusted and reported net profit margins from 2018 onward. While the reported margin experienced a severe contraction in 2020, reaching -50.24%, the adjusted margin was less severely impacted at -34.87%. This suggests that the removal of goodwill-related expenses or impairments mitigates the perceived volatility of profitability. By 2021, the adjusted net profit margin remained higher than the reported figure, indicating a consistent upward adjustment when intangible assets are excluded.
Asset Utilization and Turnover
The most pronounced impact of removing goodwill is evident in total asset turnover. Adjusted turnover ratios are consistently and significantly higher than reported ratios across all years. For instance, in 2018, the adjusted turnover of 1.13 compared to the reported 0.62 indicates that the company generates substantially more revenue per unit of tangible assets than per unit of total assets. Although both metrics declined sharply during the 2020 downturn, the adjusted ratio remained markedly higher, highlighting that the underlying operational assets maintain higher efficiency than the consolidated balance sheet suggests.
Return on Assets (ROA)
Adjusted ROA generally exceeded reported ROA during the growth period of 2017 to 2019, peaking at 4.96% in 2018 against a reported 2.25%. However, a reversal occurred in 2020, where the adjusted ROA (-16.03%) was more negative than the reported ROA (-13.98%). This inversion is attributable to the reduction in the asset denominator; when net income is negative, a smaller asset base amplifies the percentage of the loss. Recovery in 2021 saw the adjusted ROA return to a superior position relative to the reported figure.
Financial Leverage and Solvency
A consistent and aggressive upward trend is observed in reported financial leverage, which rose from 4.09 in 2017 to 10.48 by 2021. This indicates a significant increase in the company's reliance on debt relative to equity over the five-year period, with the most rapid acceleration occurring between 2020 and 2021.

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Adjusted Net Profit Margin

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
As Reported
Selected Financial Data (US$ in millions)
Net income (loss) attributable to Expedia Group, Inc. 12 (2,612) 565 406 378
Revenue 8,598 5,199 12,067 11,223 10,060
Profitability Ratio
Net profit margin1 0.14% -50.24% 4.68% 3.62% 3.76%
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Adjusted net income (loss) attributable to Expedia Group, Inc. 26 (1,813) 565 492 378
Revenue 8,598 5,199 12,067 11,223 10,060
Profitability Ratio
Adjusted net profit margin2 0.30% -34.87% 4.68% 4.38% 3.76%

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).

2021 Calculations

1 Net profit margin = 100 × Net income (loss) attributable to Expedia Group, Inc. ÷ Revenue
= 100 × 12 ÷ 8,598 = 0.14%

2 Adjusted net profit margin = 100 × Adjusted net income (loss) attributable to Expedia Group, Inc. ÷ Revenue
= 100 × 26 ÷ 8,598 = 0.30%


The financial performance from 2017 to 2021 is characterized by a period of steady growth, followed by a severe contraction in 2020 and a marginal recovery in 2021.

Net Income Performance
Between 2017 and 2019, reported net income grew steadily from US$ 378 million to US$ 565 million. Adjusted net income followed a similar upward trajectory, surpassing reported figures in 2018 before aligning at US$ 565 million in 2019. This growth trend was interrupted in 2020 by a substantial loss, with reported net income falling to negative US$ 2,612 million and adjusted net income to negative US$ 1,813 million. A return to positive territory was achieved in 2021, although results remained lean, with reported net income at US$ 12 million and adjusted net income at US$ 26 million.
Net Profit Margin Analysis
Reported net profit margins remained stable and positive from 2017 to 2019, ranging between 3.62% and 4.68%. In 2020, the reported margin experienced a sharp decline to -50.24%. The adjusted net profit margin also contracted severely to -34.87% in the same period. By 2021, both metrics returned to positive values, albeit at very low levels, with reported and adjusted margins reaching 0.14% and 0.30%, respectively.
Comparative Variance between Reported and Adjusted Metrics
The discrepancy between reported and adjusted results was most significant in 2020, where the adjusted net loss was US$ 799 million lower than the reported net loss. This suggests the presence of substantial non-recurring charges or non-cash impairments that negatively impacted the reported bottom line beyond the operational adjustments. The convergence of reported and adjusted figures in 2017 and 2019 indicates a period of high quality of earnings with minimal one-time distortions.

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Adjusted Total Asset Turnover

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
As Reported
Selected Financial Data (US$ in millions)
Revenue 8,598 5,199 12,067 11,223 10,060
Total assets 21,548 18,690 21,416 18,033 18,516
Activity Ratio
Total asset turnover1 0.40 0.28 0.56 0.62 0.54
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Revenue 8,598 5,199 12,067 11,223 10,060
Adjusted total assets 14,377 11,310 13,289 9,913 10,287
Activity Ratio
Adjusted total asset turnover2 0.60 0.46 0.91 1.13 0.98

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).

2021 Calculations

1 Total asset turnover = Revenue ÷ Total assets
= 8,598 ÷ 21,548 = 0.40

2 Adjusted total asset turnover = Revenue ÷ Adjusted total assets
= 8,598 ÷ 14,377 = 0.60


The analysis of asset utilization from 2017 to 2021 reveals a significant disparity between reported and adjusted asset metrics, primarily driven by the exclusion of goodwill and intangible assets. While total assets fluctuated, peaking in 2019 and 2021, the efficiency of these assets in generating revenue experienced a sharp contraction in 2020 before beginning a recovery phase in 2021.

Adjusted Total Asset Turnover Trends
The adjusted total asset turnover ratio reached a peak of 1.13 in 2018, indicating high operational efficiency. This was followed by a decline to 0.91 in 2019 and a precipitous drop to 0.46 in 2020. By 2021, the ratio recovered to 0.60, although it remained substantially below the pre-2020 performance levels.
Impact of Intangible Assets on Efficiency Metrics
A consistent premium is observed in the adjusted turnover ratios compared to the reported ratios throughout the five-year period. In 2018, the adjusted turnover of 1.13 was nearly double the reported turnover of 0.62. This indicates that a substantial portion of the asset base comprises non-operating intangible assets or goodwill, which suppresses reported efficiency metrics and masks the actual productivity of the core operational asset base.
Asset Base Volatility and Correlation
Adjusted total assets grew from 10,287 million USD in 2017 to 14,377 million USD in 2021. A notable expansion occurred between 2018 and 2019, where adjusted assets rose from 9,913 million USD to 13,289 million USD; this increase in the asset base coincided with a decrease in turnover efficiency from 1.13 to 0.91, suggesting that the asset growth initially outpaced revenue growth during that interval.

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Adjusted Financial Leverage

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
As Reported
Selected Financial Data (US$ in millions)
Total assets 21,548 18,690 21,416 18,033 18,516
Total Expedia Group, Inc. stockholders’ equity 2,057 2,532 3,967 4,104 4,522
Solvency Ratio
Financial leverage1 10.48 7.38 5.40 4.39 4.09
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Adjusted total assets 14,377 11,310 13,289 9,913 10,287
Adjusted total Expedia Group, Inc. stockholders’ equity (5,114) (4,848) (4,160) (4,016) (3,707)
Solvency Ratio
Adjusted financial leverage2 — — — — —

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).

2021 Calculations

1 Financial leverage = Total assets ÷ Total Expedia Group, Inc. stockholders’ equity
= 21,548 ÷ 2,057 = 10.48

2 Adjusted financial leverage = Adjusted total assets ÷ Adjusted total Expedia Group, Inc. stockholders’ equity
= 14,377 ÷ -5,114 = —


A significant increase in reported financial leverage is evident over the five-year period from 2017 to 2021, with the ratio rising from 4.09 to 10.48. This trend indicates a substantial growth in the company's reliance on debt relative to its reported equity base.

Asset Composition and Intangible Impact
A consistent gap exists between reported total assets and adjusted total assets. For instance, by December 31, 2021, reported assets stood at 21,548 million US$, while adjusted assets were 14,377 million US$. This discrepancy highlights a significant concentration of goodwill and intangible assets within the balance sheet, which are removed to arrive at the adjusted asset figure.
Equity Erosion and Capital Solvency
Reported stockholders' equity experienced a steady decline, falling from 4,522 million US$ in 2017 to 2,057 million US$ in 2021. More critically, the adjusted stockholders' equity remained negative throughout the entire period, deteriorating from -3,707 million US$ to -5,114 million US$. This indicates that when goodwill and intangible assets are excluded, the company's tangible equity is deeply negative, suggesting that total liabilities exceed tangible assets.
Analysis of Adjusted Leverage Profile
The divergence between reported and adjusted equity transforms the perception of financial risk. While reported leverage shows a growing but positive equity cushion, the adjusted figures reveal a state of technical insolvency from a tangible asset perspective. The widening negative gap in adjusted equity, coupled with the increase in reported leverage, suggests an escalating risk profile where the company is heavily leveraged against non-physical assets.

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Adjusted Return on Equity (ROE)

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
As Reported
Selected Financial Data (US$ in millions)
Net income (loss) attributable to Expedia Group, Inc. 12 (2,612) 565 406 378
Total Expedia Group, Inc. stockholders’ equity 2,057 2,532 3,967 4,104 4,522
Profitability Ratio
ROE1 0.58% -103.16% 14.24% 9.89% 8.36%
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Adjusted net income (loss) attributable to Expedia Group, Inc. 26 (1,813) 565 492 378
Adjusted total Expedia Group, Inc. stockholders’ equity (5,114) (4,848) (4,160) (4,016) (3,707)
Profitability Ratio
Adjusted ROE2 — — — — —

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).

2021 Calculations

1 ROE = 100 × Net income (loss) attributable to Expedia Group, Inc. ÷ Total Expedia Group, Inc. stockholders’ equity
= 100 × 12 ÷ 2,057 = 0.58%

2 Adjusted ROE = 100 × Adjusted net income (loss) attributable to Expedia Group, Inc. ÷ Adjusted total Expedia Group, Inc. stockholders’ equity
= 100 × 26 ÷ -5,114 = —


A significant divergence is observed between reported and adjusted financial metrics, particularly concerning the composition of stockholders' equity and the resulting impact on return on equity (ROE). While reported figures indicate a positive equity position, the adjusted figures reveal a negative equity base, suggesting that the balance sheet is heavily weighted toward goodwill and intangible assets.

Net Income Performance
Profitability exhibited a steady upward trajectory from 2017 to 2019, with reported net income increasing from 378 million US$ to 565 million US$. This growth was followed by a severe contraction in 2020, where reported losses reached 2,612 million US$. A marginal recovery occurred in 2021, with net income returning to a positive but minimal 12 million US$. Adjusted net income followed a similar trend but remained consistently higher than reported figures, particularly during the 2020 downturn, where the adjusted loss was limited to 1,813 million US$.
Equity and Intangible Asset Impact
Reported stockholders' equity showed a consistent decline, falling from 4,522 million US$ in 2017 to 2,057 million US$ in 2021. Conversely, adjusted stockholders' equity remained negative throughout the entire period and continued to deteriorate, moving from -3,707 million US$ in 2017 to -5,114 million US$ in 2021. The substantial gap between these two metrics indicates that goodwill and intangible assets constitute the primary components of the reported equity; the removal of these items results in a negative tangible equity position.
Return on Equity (ROE) Dynamics
Reported ROE reflected the volatility of net income, peaking at 14.24% in 2019 before dropping sharply to -103.16% in 2020. The reliance on reported equity for these calculations masks the underlying financial risk associated with the negative adjusted equity. Because the adjusted equity denominator is negative, the standard ROE interpretation is disrupted, highlighting that the reported ROE is dependent on the valuation of intangible assets rather than tangible capital.

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Adjusted Return on Assets (ROA)

Microsoft Excel
Dec 31, 2021 Dec 31, 2020 Dec 31, 2019 Dec 31, 2018 Dec 31, 2017
As Reported
Selected Financial Data (US$ in millions)
Net income (loss) attributable to Expedia Group, Inc. 12 (2,612) 565 406 378
Total assets 21,548 18,690 21,416 18,033 18,516
Profitability Ratio
ROA1 0.06% -13.98% 2.64% 2.25% 2.04%
Adjusted for Goodwill
Selected Financial Data (US$ in millions)
Adjusted net income (loss) attributable to Expedia Group, Inc. 26 (1,813) 565 492 378
Adjusted total assets 14,377 11,310 13,289 9,913 10,287
Profitability Ratio
Adjusted ROA2 0.18% -16.03% 4.25% 4.96% 3.67%

Based on: 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31).

2021 Calculations

1 ROA = 100 × Net income (loss) attributable to Expedia Group, Inc. ÷ Total assets
= 100 × 12 ÷ 21,548 = 0.06%

2 Adjusted ROA = 100 × Adjusted net income (loss) attributable to Expedia Group, Inc. ÷ Adjusted total assets
= 100 × 26 ÷ 14,377 = 0.18%


Financial performance between 2017 and 2021 exhibits a period of steady growth followed by a severe contraction in 2020 and a marginal recovery in 2021. A consistent divergence exists between reported and adjusted figures, indicating that the exclusion of goodwill and intangible assets significantly alters the perception of asset efficiency and profitability.

Asset Base Analysis
Adjusted total assets remained consistently and significantly lower than reported total assets throughout the period. In 2021, reported assets stood at 21,548 million USD, while adjusted assets were 14,377 million USD. This gap demonstrates that a substantial portion of the balance sheet is comprised of intangible assets and goodwill, which are stripped out to determine the adjusted ROA.
Net Income Trends
Adjusted net income showed an upward trajectory from 378 million USD in 2017 to 565 million USD in 2019. This growth was abruptly reversed in 2020, with adjusted net income falling to negative 1,813 million USD. A slight recovery occurred in 2021, with adjusted net income returning to a positive 26 million USD, although this remains far below the levels observed prior to 2020.
Comparative Analysis of ROA
The Adjusted ROA was higher than the Reported ROA from 2017 through 2019, peaking at 4.96% in 2018 compared to a reported 2.25%. This indicates that the core operating assets were generating a higher return when intangible assets were excluded. However, during the 2020 downturn, the Adjusted ROA fell more sharply to -16.03% than the Reported ROA of -13.98%, as the net losses were measured against a smaller asset base.
Recovery Phase Performance
By December 31, 2021, both metrics returned to positive territory, though the recovery was minimal. The Adjusted ROA of 0.18% slightly outperformed the Reported ROA of 0.06%, suggesting that while the company has returned to profitability, the efficiency of the asset base has not yet returned to pre-2020 levels.

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