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Facebook Inc. (FB)
Analysis of Long-term (Investment) Activity Ratios
Difficulty: Beginner
Activity ratios measure how efficiently a company performs day-to-day tasks, such us the collection of receivables and management of inventory.
Long-term Activity Ratios (Summary)
Facebook Inc., long-term (investment) activity ratios
| Dec 31, 2018 | Dec 31, 2017 | Dec 31, 2016 | Dec 31, 2015 | Dec 31, 2014 | ||
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| Net fixed asset turnover | |
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| Total asset turnover | |
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| Equity turnover | |
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Based on: 10-K (filing date: 2019-01-31), 10-K (filing date: 2018-02-01), 10-K (filing date: 2017-02-03), 10-K (filing date: 2016-01-28), 10-K (filing date: 2015-01-29).
| Long-term activity ratio | Description | The company |
|---|---|---|
| Net fixed asset turnover | An activity ratio calculated as total revenue divided by net fixed assets. | Facebook Inc.’s net fixed asset turnover ratio deteriorated from 2016 to 2017 and from 2017 to 2018. |
| Total asset turnover | An activity ratio calculated as total revenue divided by total assets. | Facebook Inc.’s total asset turnover ratio improved from 2016 to 2017 and from 2017 to 2018. |
| Equity turnover | An activity ratio calculated as total revenue divided by shareholders’ equity. | Facebook Inc.’s equity turnover ratio improved from 2016 to 2017 and from 2017 to 2018. |
Net Fixed Asset Turnover
Facebook Inc., net fixed asset turnover calculation, comparison to benchmarks
| Dec 31, 2018 | Dec 31, 2017 | Dec 31, 2016 | Dec 31, 2015 | Dec 31, 2014 | ||
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| Selected Financial Data (US$ in millions) | ||||||
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| Property and equipment, net | |
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| Long-term Activity Ratio | ||||||
| Net fixed asset turnover1 | |
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| Benchmarks | ||||||
| Net Fixed Asset Turnover, Competitors2 | ||||||
| Adobe Inc. | |
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| Alphabet Inc. | |
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| International Business Machines Corp. | |
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| Intuit Inc. | |
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| Microsoft Corp. | |
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| Oracle Corp. | |
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| salesforce.com inc. | |
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| Net Fixed Asset Turnover, Sector | ||||||
| Software & Computer Services | |
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| Net Fixed Asset Turnover, Industry | ||||||
| Technology | |
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Based on: 10-K (filing date: 2019-01-31), 10-K (filing date: 2018-02-01), 10-K (filing date: 2017-02-03), 10-K (filing date: 2016-01-28), 10-K (filing date: 2015-01-29).
1 2018 Calculation
Net fixed asset turnover = Revenue ÷ Property and equipment, net
= ÷ =
2 Click competitor name to see calculations.
| Long-term activity ratio | Description | The company |
|---|---|---|
| Net fixed asset turnover | An activity ratio calculated as total revenue divided by net fixed assets. | Facebook Inc.’s net fixed asset turnover ratio deteriorated from 2016 to 2017 and from 2017 to 2018. |
Total Asset Turnover
Facebook Inc., total asset turnover calculation, comparison to benchmarks
| Dec 31, 2018 | Dec 31, 2017 | Dec 31, 2016 | Dec 31, 2015 | Dec 31, 2014 | ||
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| Selected Financial Data (US$ in millions) | ||||||
| Revenue | |
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| Total assets | |
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| Long-term Activity Ratio | ||||||
| Total asset turnover1 | |
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| Benchmarks | ||||||
| Total Asset Turnover, Competitors2 | ||||||
| Adobe Inc. | |
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| Alphabet Inc. | |
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| International Business Machines Corp. | |
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| Intuit Inc. | |
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| Microsoft Corp. | |
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| Oracle Corp. | |
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| salesforce.com inc. | |
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| Total Asset Turnover, Sector | ||||||
| Software & Computer Services | |
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| Total Asset Turnover, Industry | ||||||
| Technology | |
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Based on: 10-K (filing date: 2019-01-31), 10-K (filing date: 2018-02-01), 10-K (filing date: 2017-02-03), 10-K (filing date: 2016-01-28), 10-K (filing date: 2015-01-29).
1 2018 Calculation
Total asset turnover = Revenue ÷ Total assets
= ÷ =
2 Click competitor name to see calculations.
| Long-term activity ratio | Description | The company |
|---|---|---|
| Total asset turnover | An activity ratio calculated as total revenue divided by total assets. | Facebook Inc.’s total asset turnover ratio improved from 2016 to 2017 and from 2017 to 2018. |
Equity Turnover
Facebook Inc., equity turnover calculation, comparison to benchmarks
| Dec 31, 2018 | Dec 31, 2017 | Dec 31, 2016 | Dec 31, 2015 | Dec 31, 2014 | ||
|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in millions) | ||||||
| Revenue | |
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| Stockholders’ equity | |
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| Long-term Activity Ratio | ||||||
| Equity turnover1 | |
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| Benchmarks | ||||||
| Equity Turnover, Competitors2 | ||||||
| Adobe Inc. | |
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| Alphabet Inc. | |
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| International Business Machines Corp. | |
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| Intuit Inc. | |
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| Microsoft Corp. | |
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| Oracle Corp. | |
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| salesforce.com inc. | |
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| Equity Turnover, Sector | ||||||
| Software & Computer Services | |
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| Equity Turnover, Industry | ||||||
| Technology | |
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Based on: 10-K (filing date: 2019-01-31), 10-K (filing date: 2018-02-01), 10-K (filing date: 2017-02-03), 10-K (filing date: 2016-01-28), 10-K (filing date: 2015-01-29).
1 2018 Calculation
Equity turnover = Revenue ÷ Stockholders’ equity
= ÷ =
2 Click competitor name to see calculations.
| Long-term activity ratio | Description | The company |
|---|---|---|
| Equity turnover | An activity ratio calculated as total revenue divided by shareholders’ equity. | Facebook Inc.’s equity turnover ratio improved from 2016 to 2017 and from 2017 to 2018. |