Net Profit Margin
since 2012
Calculation
ServiceNow Inc., net profit margin, long-term trends, calculation
| Net profit margin | = | 100 | × | Net income (loss)1 | ÷ | Revenues1 | |
|---|---|---|---|---|---|---|---|
| Dec 31, 2019 | 18.11% | = | 100 | × | 626,698 | ÷ | 3,460,437 |
| Dec 31, 2018 | -1.02% | = | 100 | × | (26,704) | ÷ | 2,608,816 |
| Dec 31, 2017 | -7.71% | = | 100 | × | (149,130) | ÷ | 1,933,026 |
| Dec 31, 2016 | -32.49% | = | 100 | × | (451,804) | ÷ | 1,390,513 |
| Dec 31, 2015 | -19.73% | = | 100 | × | (198,426) | ÷ | 1,005,480 |
| Dec 31, 2014 | -26.28% | = | 100 | × | (179,387) | ÷ | 682,563 |
| Dec 31, 2013 | -17.36% | = | 100 | × | (73,708) | ÷ | 424,650 |
| Dec 31, 2012 | -15.32% | = | 100 | × | (37,348) | ÷ | 243,712 |
Based on: 10-K (filing date: 2020-02-20), 10-K (filing date: 2019-02-27), 10-K (filing date: 2018-02-28), 10-K (filing date: 2017-02-28), 10-K (filing date: 2016-02-25), 10-K (filing date: 2015-02-27), 10-K (filing date: 2014-02-28), 10-K (filing date: 2013-03-08).
1 US$ in thousands
Comparison to Competitors
ServiceNow Inc., net profit margin, long-term trends, comparison to competitors
| ServiceNow Inc. | Adobe Inc. | Alphabet Inc. | Autodesk Inc. | Facebook Inc. | International Business Machines Corp. | Intuit Inc. | Microsoft Corp. | Oracle Corp. | salesforce.com inc. | |
|---|---|---|---|---|---|---|---|---|---|---|
| Dec 31, 2019 | 18.11% | 26.42% | 21.22% | -3.14% | 26.15% | 12.22% | 22.95% | 31.18% | 28.05% | 8.36% |
| Dec 31, 2018 | -1.02% | 28.69% | 22.46% | -27.56% | 39.60% | 10.97% | 20.31% | 15.02% | 9.60% | 1.22% |
| Dec 31, 2017 | -7.71% | 23.20% | 11.42% | -28.66% | 39.20% | 7.27% | 18.76% | 23.57% | 24.74% | 2.14% |
| Dec 31, 2016 | -32.49% | 19.96% | 21.58% | -13.20% | 36.97% | 14.86% | 20.86% | 19.69% | 24.03% | -0.71% |
| Dec 31, 2015 | -19.73% | 13.13% | 21.80% | 3.26% | 20.57% | 16.14% | 8.71% | 13.03% | 26.00% | -4.89% |
| Dec 31, 2014 | -26.28% | 6.47% | 21.88% | 10.06% | 23.58% | 12.96% | 20.13% | 25.42% | 28.62% | -5.70% |
| Dec 31, 2013 | -17.36% | 7.15% | 21.60% | 10.70% | 19.05% | 16.52% | 20.57% | 28.08% | 29.38% | -8.87% |
| Dec 31, 2012 | -15.32% | 18.91% | 21.40% | 12.88% | 1.04% | 15.89% | 19.08% | 23.03% | 26.89% | -0.51% |
Based on: 10-K (filing date: 2020-02-20), 10-K (filing date: 2019-02-27), 10-K (filing date: 2018-02-28), 10-K (filing date: 2017-02-28), 10-K (filing date: 2016-02-25), 10-K (filing date: 2015-02-27), 10-K (filing date: 2014-02-28), 10-K (filing date: 2013-03-08).
Comparison to Sector (Software & Computer Services)
ServiceNow Inc., net profit margin, long-term trends, comparison to sector (software & computer services)
| ServiceNow Inc. | Software & Computer Services | |
|---|---|---|
| Dec 31, 2019 | 18.11% | 23.18% |
| Dec 31, 2018 | -1.02% | 18.85% |
| Dec 31, 2017 | -7.71% | 17.49% |
| Dec 31, 2016 | -32.49% | 20.09% |
| Dec 31, 2015 | -19.73% | 17.26% |
| Dec 31, 2014 | -26.28% | 20.33% |
| Dec 31, 2013 | -17.36% | 21.84% |
| Dec 31, 2012 | -15.32% | 19.80% |
Based on: 10-K (filing date: 2020-02-20), 10-K (filing date: 2019-02-27), 10-K (filing date: 2018-02-28), 10-K (filing date: 2017-02-28), 10-K (filing date: 2016-02-25), 10-K (filing date: 2015-02-27), 10-K (filing date: 2014-02-28), 10-K (filing date: 2013-03-08).
Comparison to Industry (Technology)
ServiceNow Inc., net profit margin, long-term trends, comparison to industry (technology)
| ServiceNow Inc. | Technology | |
|---|---|---|
| Dec 31, 2019 | 18.11% | 22.90% |
| Dec 31, 2018 | -1.02% | 20.81% |
| Dec 31, 2017 | -7.71% | 18.50% |
| Dec 31, 2016 | -32.49% | 19.30% |
| Dec 31, 2015 | -19.73% | 19.31% |
| Dec 31, 2014 | -26.28% | 20.31% |
| Dec 31, 2013 | -17.36% | 20.86% |
| Dec 31, 2012 | -15.32% | 20.59% |
Based on: 10-K (filing date: 2020-02-20), 10-K (filing date: 2019-02-27), 10-K (filing date: 2018-02-28), 10-K (filing date: 2017-02-28), 10-K (filing date: 2016-02-25), 10-K (filing date: 2015-02-27), 10-K (filing date: 2014-02-28), 10-K (filing date: 2013-03-08).