Stock Analysis on Net

Coca-Cola Co. (NYSE:KO)

$24.99

Price to Sales (P/S)
since 2005

Microsoft Excel

Calculation

Coca-Cola Co., P/S, long-term trends, calculation

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).

1 US$

2 Data adjusted for splits and stock dividends.

3 Closing price as at the filing date of Coca-Cola Co. Annual Report.


The price-to-sales ratio exhibited considerable fluctuation between 2006 and 2026. An initial increasing trend was followed by a significant decline, subsequent recovery, and then a period of relative stabilization before a final increase.

Initial Trend (2006-2008)
From 2006 to 2008, the price-to-sales ratio generally increased, moving from 4.30 to 4.79. This suggests a growing investor confidence in the revenue generated by each dollar of share price during this period.
Significant Decline (2008-2009)
A substantial decrease in the ratio occurred between 2008 and 2009, falling from 4.79 to 2.98. This sharp decline likely reflects the impact of broader economic conditions and potentially investor concerns regarding future sales performance.
Recovery and Stabilization (2009-2014)
Following the 2009 low, the price-to-sales ratio experienced a recovery, reaching 3.99 in 2014. However, this recovery was not linear, with some fluctuations observed. The ratio remained relatively stable between 3.57 and 4.32 during this five-year period.
Subsequent Increase (2014-2018)
From 2014 to 2018, the ratio demonstrated a clear upward trend, increasing from 3.99 to 6.15. This indicates a strengthening of investor willingness to pay a premium for each dollar of sales, potentially driven by improved financial performance or growth expectations.
Recent Fluctuations (2018-2026)
The period from 2018 to 2026 shows more volatility. The ratio peaked at 6.99 in 2022 before decreasing to 6.02 in 2023, and then increasing again to 7.16 in 2026. This suggests a period of reassessment by investors, potentially influenced by changing market conditions or company-specific factors. The final value of 7.16 represents the highest point in the observed period.

Overall, the price-to-sales ratio demonstrates a dynamic relationship with market conditions and investor sentiment. While periods of growth and stability are evident, significant fluctuations highlight the importance of considering broader economic factors when interpreting this metric.


Comparison to Competitors

Coca-Cola Co., P/S, long-term trends, comparison to competitors

Microsoft Excel

Based on: 10-K (reporting date: 2025-12-31), 10-K (reporting date: 2024-12-31), 10-K (reporting date: 2023-12-31), 10-K (reporting date: 2022-12-31), 10-K (reporting date: 2021-12-31), 10-K (reporting date: 2020-12-31), 10-K (reporting date: 2019-12-31), 10-K (reporting date: 2018-12-31), 10-K (reporting date: 2017-12-31), 10-K (reporting date: 2016-12-31), 10-K (reporting date: 2015-12-31), 10-K (reporting date: 2014-12-31), 10-K (reporting date: 2013-12-31), 10-K (reporting date: 2012-12-31), 10-K (reporting date: 2011-12-31), 10-K (reporting date: 2010-12-31), 10-K (reporting date: 2009-12-31), 10-K (reporting date: 2008-12-31), 10-K (reporting date: 2007-12-31), 10-K (reporting date: 2006-12-31), 10-K (reporting date: 2005-12-31).


Comparison to Sector (Food, Beverage & Tobacco)


Comparison to Industry (Consumer Staples)