Market value added (MVA) is the difference between a firm fair value and its invested capital. MVA is a measure of the value a company has created in excess of the resources already committed to the enterprise.
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- Income Statement
- Statement of Comprehensive Income
- Balance Sheet: Liabilities and Stockholders’ Equity
- Analysis of Profitability Ratios
- Analysis of Long-term (Investment) Activity Ratios
- DuPont Analysis: Disaggregation of ROE, ROA, and Net Profit Margin
- Analysis of Reportable Segments
- Enterprise Value to FCFF (EV/FCFF)
- Price to Operating Profit (P/OP) since 2008
- Price to Book Value (P/BV) since 2008
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MVA
Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31).
2 Invested capital. See details »
The market value added (MVA) exhibited a fluctuating pattern over the observed period. Initially, MVA demonstrated growth, followed by a decline, and then a substantial increase before concluding with a significant decrease. A concurrent trend is observed in invested capital, consistently increasing throughout the period, although at varying rates.
- Overall MVA Trend
- From January 31, 2021, to January 30, 2022, MVA increased from US$38,464,525 thousand to US$40,970,363 thousand, representing a growth of approximately 6.5%. A subsequent decrease was noted on January 29, 2023, with MVA falling to US$37,275,461 thousand. However, a substantial increase occurred by January 28, 2024, reaching US$55,762,496 thousand. The most recent periods, February 2, 2025, and February 1, 2026, show a marked decline, with MVA decreasing to US$36,269,675 thousand and finally to US$13,252,217 thousand, respectively.
- Invested Capital Trend
- Invested capital consistently increased throughout the period. From US$3,672,427 thousand in January 31, 2021, it rose to US$3,909,051 thousand in January 30, 2022, then to US$4,526,979 thousand in January 29, 2023. This growth continued to US$5,978,501 thousand in January 28, 2024, US$6,507,336 thousand in February 2, 2025, and finally reached US$6,957,618 thousand in February 1, 2026. The rate of increase in invested capital appears to be accelerating in later periods.
- Relationship between MVA and Invested Capital
- While invested capital consistently increased, the MVA trend was not directly proportional. The largest increase in MVA occurred between January 29, 2023, and January 28, 2024, coinciding with a significant increase in invested capital, but the subsequent decline in MVA from January 28, 2024, to February 1, 2026, occurred despite continued growth in invested capital. This suggests factors beyond invested capital are influencing MVA, such as market perceptions, competitive pressures, or changes in profitability not reflected in these figures.
The substantial decrease in MVA observed in the final two periods warrants further investigation. The continued increase in invested capital alongside this decline suggests a potential disconnect between capital allocation and value creation during those periods.
MVA Spread Ratio
| Feb 1, 2026 | Feb 2, 2025 | Jan 28, 2024 | Jan 29, 2023 | Jan 30, 2022 | Jan 31, 2021 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in thousands) | |||||||
| Market value added (MVA)1 | |||||||
| Invested capital2 | |||||||
| Performance Ratio | |||||||
| MVA spread ratio3 | |||||||
| Benchmarks | |||||||
| MVA Spread Ratio, Competitors4 | |||||||
| Nike Inc. | |||||||
Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31).
1 MVA. See details »
2 Invested capital. See details »
3 2026 Calculation
MVA spread ratio = 100 × MVA ÷ Invested capital
= 100 × ÷ =
4 Click competitor name to see calculations.
The Market Value Added (MVA) exhibited fluctuations over the observed period. Initially, MVA increased from US$38,464,525 thousand in 2021 to US$40,970,363 thousand in 2022, before declining to US$37,275,461 thousand in 2023. A substantial increase was then noted in 2024, reaching US$55,762,496 thousand. However, this was followed by a significant decrease in 2025 to US$36,269,675 thousand, and a further, more dramatic decline in 2026 to US$13,252,217 thousand.
Invested capital consistently increased throughout the period, rising from US$3,672,427 thousand in 2021 to US$6,957,618 thousand in 2026. This indicates a continuous reinvestment of resources into the business.
- MVA Spread Ratio
- The MVA spread ratio demonstrates a clear pattern of decline. Starting at 1,047.39% in 2021, it remained relatively stable at 1,048.09% in 2022. A substantial decrease was observed in 2023, falling to 823.41%. The ratio experienced a partial recovery in 2024, reaching 932.72%, but then sharply declined in subsequent years, dropping to 557.37% in 2025 and further to 190.47% in 2026. This decreasing trend suggests that the value created for investors, relative to the capital invested, is diminishing.
The divergence between the increasing invested capital and the declining MVA spread ratio is noteworthy. While the company continues to invest more capital, the return on that investment, as measured by the MVA spread ratio, is decreasing. This suggests a potential issue with capital allocation efficiency or a changing market perception of the company’s ability to generate value from its investments. The significant drop in both MVA and the MVA spread ratio in 2025 and 2026 warrants further investigation.
MVA Margin
| Feb 1, 2026 | Feb 2, 2025 | Jan 28, 2024 | Jan 29, 2023 | Jan 30, 2022 | Jan 31, 2021 | ||
|---|---|---|---|---|---|---|---|
| Selected Financial Data (US$ in thousands) | |||||||
| Market value added (MVA)1 | |||||||
| Net revenue | |||||||
| Add: Increase (decrease) in unredeemed gift card liability | |||||||
| Adjusted net revenue | |||||||
| Performance Ratio | |||||||
| MVA margin2 | |||||||
| Benchmarks | |||||||
| MVA Margin, Competitors3 | |||||||
| Nike Inc. | |||||||
Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31).
1 MVA. See details »
2 2026 Calculation
MVA margin = 100 × MVA ÷ Adjusted net revenue
= 100 × ÷ =
3 Click competitor name to see calculations.
The Market Value Added (MVA) exhibited fluctuating behavior over the observed period. While initially substantial, MVA experienced a decline in later years, concurrent with changes in the MVA margin.
- Market Value Added (MVA)
- The MVA began at US$38,464,525 thousand and increased to US$40,970,363 thousand by January 30, 2022. A subsequent decrease was noted, falling to US$37,275,461 thousand by January 29, 2023. A significant increase occurred by January 28, 2024, reaching US$55,762,496 thousand. However, this was followed by a substantial decline to US$36,269,675 thousand by February 2, 2025, and a further, more pronounced decrease to US$13,252,217 thousand by February 1, 2026. This indicates increasing volatility in shareholder value creation.
- Adjusted Net Revenue
- Adjusted net revenue consistently increased throughout the period. Starting at US$4,437,314 thousand in January 31, 2021, it rose to US$6,308,964 thousand in January 30, 2022, US$8,153,801 thousand in January 29, 2023, and US$9,674,279 thousand in January 28, 2024. This growth continued, reaching US$10,589,999 thousand by February 2, 2025, and US$11,110,880 thousand by February 1, 2026. The consistent revenue growth contrasts with the fluctuating MVA.
- MVA Margin
- The MVA margin demonstrated a clear downward trend. Beginning at 866.84% in January 31, 2021, it decreased to 649.40% by January 30, 2022, and further to 457.15% by January 29, 2023. A slight increase was observed in January 28, 2024, to 576.40%, but this was followed by a decline to 342.49% by February 2, 2025, and a significant drop to 119.27% by February 1, 2026. This suggests that the value created per dollar of revenue is diminishing over time, despite increasing revenue.
The divergence between increasing adjusted net revenue and decreasing MVA margin suggests that while the company is generating more sales, it is becoming less efficient at converting those sales into shareholder value. The substantial decline in MVA, particularly in the final two observed periods, warrants further investigation to determine the underlying causes, such as increased costs, changes in investment, or shifts in market perception.