Stock Analysis on Net

lululemon athletica inc. (NASDAQ:LULU)

$24.99

Net Profit Margin
since 2008

Microsoft Excel

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Calculation

lululemon athletica inc., net profit margin, long-term trends, calculation

Microsoft Excel

Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-02-02), 10-K (reporting date: 2019-02-03), 10-K (reporting date: 2018-01-28), 10-K (reporting date: 2017-01-29), 10-K (reporting date: 2016-01-31), 10-K (reporting date: 2015-02-01), 10-K (reporting date: 2014-02-02), 10-K (reporting date: 2013-02-03), 10-K (reporting date: 2012-01-29), 10-K (reporting date: 2011-01-30), 10-K (reporting date: 2010-01-31), 10-K (reporting date: 2009-02-01), 10-K (reporting date: 2008-02-03).

1 US$ in thousands


The net profit margin exhibited a generally increasing trend from 2008 through 2012, followed by fluctuations before stabilizing and then increasing again in recent years. Initial values were in the low double digits, peaking in 2012, and then experiencing a period of volatility before resuming an upward trajectory.

Early Growth (2008-2012)
From 2008 to 2012, the net profit margin increased from 11.23% to 18.39%. This five-year period demonstrates a consistent improvement in profitability, suggesting effective cost management or increasing pricing power during this time. The rate of increase accelerated between 2010 and 2012.
Mid-Period Volatility (2013-2017)
Following the peak in 2012, the net profit margin experienced a period of fluctuation. It decreased to 17.57% in 2013, then declined further to 13.30% in 2015, before a slight recovery to 12.94% in 2017. This period suggests potential challenges in maintaining profitability, possibly due to increased competition, rising costs, or changes in the company’s product mix. The margin reached a low of 9.76% in 2018.
Recent Improvement (2018-2025)
From 2018 onwards, the net profit margin demonstrated a renewed upward trend. It increased significantly to 14.71% in 2019 and 16.22% in 2020, before a slight dip to 13.38% in 2021. The margin then rose sharply to 15.59% in 2022, followed by a decrease to 10.54% in 2023. However, it rebounded strongly to 16.12% in 2024 and further increased to 17.14% in 2025, before settling at 14.22% in 2026. This recent performance indicates a successful return to profitability and potentially improved operational efficiency or strategic initiatives.
Overall Trend
Despite the mid-period volatility, the overall trend in net profit margin from 2008 to 2026 is positive. The company has demonstrated an ability to improve its profitability over the long term, although fluctuations exist. The most recent years show a strong return to higher margins, suggesting a resilient business model and effective management strategies.

Comparison to Competitors


Comparison to Sector (Consumer Durables & Apparel)

lululemon athletica inc., net profit margin, long-term trends, comparison to sector (consumer durables & apparel)

Microsoft Excel

Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-02-02), 10-K (reporting date: 2019-02-03), 10-K (reporting date: 2018-01-28), 10-K (reporting date: 2017-01-29), 10-K (reporting date: 2016-01-31), 10-K (reporting date: 2015-02-01), 10-K (reporting date: 2014-02-02), 10-K (reporting date: 2013-02-03), 10-K (reporting date: 2012-01-29), 10-K (reporting date: 2011-01-30), 10-K (reporting date: 2010-01-31), 10-K (reporting date: 2009-02-01), 10-K (reporting date: 2008-02-03).


Comparison to Industry (Consumer Discretionary)

lululemon athletica inc., net profit margin, long-term trends, comparison to industry (consumer discretionary)

Microsoft Excel

Based on: 10-K (reporting date: 2026-02-01), 10-K (reporting date: 2025-02-02), 10-K (reporting date: 2024-01-28), 10-K (reporting date: 2023-01-29), 10-K (reporting date: 2022-01-30), 10-K (reporting date: 2021-01-31), 10-K (reporting date: 2020-02-02), 10-K (reporting date: 2019-02-03), 10-K (reporting date: 2018-01-28), 10-K (reporting date: 2017-01-29), 10-K (reporting date: 2016-01-31), 10-K (reporting date: 2015-02-01), 10-K (reporting date: 2014-02-02), 10-K (reporting date: 2013-02-03), 10-K (reporting date: 2012-01-29), 10-K (reporting date: 2011-01-30), 10-K (reporting date: 2010-01-31), 10-K (reporting date: 2009-02-01), 10-K (reporting date: 2008-02-03).