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Colgate-Palmolive Co. (CL) | Analysis of Revenues

Revenue Recognition Accounting Policy

Sales are recorded at the time products are shipped to trade customers and when risk of ownership transfers. Net sales reflect units shipped at selling list prices reduced by sales returns and the cost of current and continuing promotional programs. Current promotional programs, such as product listing allowances and co-operative advertising arrangements, are recorded in the period incurred. Continuing promotional programs are predominantly consumer coupons and volume-based sales incentive arrangements with trade customers. The redemption cost of consumer coupons is based on historical redemption experience and is recorded when coupons are distributed. Volume-based incentives offered to trade customers are based on the estimated cost of the program and are recorded as products are sold.

Source: Colgate-Palmolive Co., Annual Report

Revenues as Reported

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Colgate-Palmolive Co., Income Statement, Revenues

USD $ in millions

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  12 months ended Dec 31, 2011 Dec 31, 2010 Dec 31, 2009 Dec 31, 2008 Dec 31, 2007
chart Oral, Personal and Home Care
chart Pet Nutrition
chart Net sales

Source: Colgate-Palmolive Co. Annual Reports

Item Description The company
Net sales Aggregate revenue recognized during the period (derived from goods sold, services rendered, insurance premiums, or other activities that constitute an entity's earning process). For financial services companies, also includes investment and interest income, and sales and trading gains. Colgate-Palmolive Co.'s net sales increased from 2009 to 2010 and from 2010 to 2011.

May 23, 2012

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