Ratios (Summary)
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Walt Disney Co., profitability ratios

| Oct 1, 2011 | Oct 2, 2010 | Oct 3, 2009 | Sep 27, 2008 | Sep 29, 2007 | Sep 30, 2006 | ||
|---|---|---|---|---|---|---|---|
| Return on Sales | |||||||
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Operating profit margin | % |
% |
% |
% |
% |
% |
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Net profit margin | % |
% |
% |
% |
% |
% |
| Return on Investment | |||||||
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Return on equity (ROE) | % |
% |
% |
% |
% |
% |
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Return on assets (ROA) | % |
% |
% |
% |
% |
% |
Source: Based on data from Walt Disney Co. Annual Reports
| Ratio | Description | The company |
|---|---|---|
| Operating profit margin | A profitability ratio calculated as operating income divided by revenue. | Walt Disney Co.'s operating profit margin improved from 2009 to 2010 and from 2010 to 2011. |
| Net profit margin | An indicator of profitability, calculated as net income divided by revenue. | Walt Disney Co.'s net profit margin improved from 2009 to 2010 and from 2010 to 2011. |
| ROE | A profitability ratio calculated as net income divided by shareholders' equity. | Walt Disney Co.'s ROE improved from 2009 to 2010 and from 2010 to 2011. |
| ROA | A profitability ratio calculated as net income divided by total assets. | Walt Disney Co.'s ROA improved from 2009 to 2010 and from 2010 to 2011. |
