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Altria Group Inc. (MO) | Analysis of Revenues

Revenue Recognition Accounting Policy

The consumer products businesses recognize revenues, net of sales incentives and sales returns, and including shipping and handling charges billed to customers, upon shipment or delivery of goods when title and risk of loss pass to customers. Payments received in advance of revenue recognition are deferred and recorded in other accrued liabilities until revenue is recognized. Altria Group, Inc.'s consumer products businesses also include excise taxes billed to customers in net revenues. Shipping and handling costs are classified as part of cost of sales.

Source: Altria Group Inc., Annual Report

Revenues as Reported

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Altria Group Inc., Income Statement, Revenues

USD $ in millions

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  12 months ended Dec 31, 2011 Dec 31, 2010 Dec 31, 2009 Dec 31, 2008 Dec 31, 2007
chart Cigarettes
chart Smokeless products
chart Cigars
chart Wine
chart Financial services
chart Net revenues

Source: Altria Group Inc. Annual Reports

Item Description The company
Net revenues Aggregate revenue recognized during the period (derived from goods sold, services rendered, insurance premiums, or other activities that constitute an entity's earning process). For financial services companies, also includes investment and interest income, and sales and trading gains. Altria Group Inc.'s net revenues increased from 2009 to 2010 but then slightly declined from 2010 to 2011 not reaching 2009 level.

May 23, 2012

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